November 3, 2009 Vehicles For Hire In the Convention Center District

November 3, 2009November 3, 2009

Vehicles For HireVehicles For HireIn the In the

Convention Center DistrictConvention Center District

Presentation OutlinePresentation Outline

• IntroductionIntroduction

• OverviewOverview

• Options to ConsiderOptions to Consider

• RecommendationsRecommendations

• CommentsComments

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What is the What is the ““Client Advisory Board”?Client Advisory Board”?

The CAB is a group of internationally The CAB is a group of internationally recognized meeting planners and recognized meeting planners and tradeshow owners/organizers who have tradeshow owners/organizers who have volunteered to provide advice to the volunteered to provide advice to the Convention Center regarding marketing, Convention Center regarding marketing, facilities, services and operations.facilities, services and operations.

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Client Advisory Board GoalsClient Advisory Board Goals

- To obtain direct, unfiltered client input- To obtain direct, unfiltered client input

- To collaborate on “best practices”To collaborate on “best practices”

- To support our clients, and the clients of our To support our clients, and the clients of our clients…clients…

THE EXHIBITING COMPANIES AND THE EXHIBITING COMPANIES AND ATTENDEES OF MAJOR MEETINGS ATTENDEES OF MAJOR MEETINGS AND AND TRADESHOWS.TRADESHOWS.

For the OCCC:

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- To ensure the future viability of a major asset in a- To ensure the future viability of a major asset in adesirable destinationdesirable destination

- To collaborate with the destination’s suppliers on To collaborate with the destination’s suppliers on best practicesbest practices

- To collaborate with other event organizers on best To collaborate with other event organizers on best practicespractices

Client Advisory Board GoalsClient Advisory Board Goals

For the clients:For the clients:

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Lodging

Transportation to Site

CommunityTransportation

ABuilding Decorator Printing Flowers

AudioVisual

TeeShirts

FoodFunctions

EventManagement

GolfCourses

Attractions EntertainmentCoordinator

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Lodging

Transportation to Site

CommunityTransportation

ABuilding Decorator Printing Flowers

AudioVisual

TeeShirts

FoodFunctions

EventManagement

GolfCourses

Attractions EntertainmentCoordinator

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0% 20% 40% 60% 80% 100%

Availability of Hotels & FacilitiesAvailability of Hotels & Facilities

Destination AffordabilityDestination Affordability

Transporting AttendeesTransporting Attendees

Transportation CostsTransportation Costs

Distance Traveled by AttendeesDistance Traveled by Attendees

ClimateClimate

EntertainmentEntertainment

Percentage Considered Percentage Considered ““Very ImportantVery Important””Source: M&C Magazine’s Meetings Market Survey

Meeting Planners Select Sites Meeting Planners Select Sites Based on a Variety of FactorsBased on a Variety of Factors

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• American HeartAssociation

• American SportsfishingAssociation

• Christian Booksellers Association

Client Advisory Board Member Client Advisory Board Member OrganizationsOrganizations

• American Academy of American Academy of Family PhysiciansFamily Physicians

• AetherQuest SolutionsAetherQuest Solutions

• American AcademyAmerican Academyof Pediatricsof Pediatrics


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• American Foundry SocietyAmerican Foundry Society

• American Occupational Therapy American Occupational Therapy AssociationAssociation

• American Wind Energy AssociationAmerican Wind Energy Association


• COLLABORATECOLLABORATE

• Craft & Hobby AssociationCraft & Hobby Association

• Florida Nursery, Growers Florida Nursery, Growers & Landscape Association& Landscape Association


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• Healthcare Information & Management Healthcare Information & Management Systems SocietySystems Society

• InfoComm InternationalInfoComm International

• International Association of International Association of Amusement Parks & AttractionsAmusement Parks & Attractions


• National Training National Training and Simulation Associationand Simulation Association

• Premiere Shows, Inc.Premiere Shows, Inc.

• Risk & Insurance Risk & Insurance Management SocietyManagement Society


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• AARPAARP

• International Association International Association of Chiefs of Policeof Chiefs of Police

• International Sign AssociationInternational Sign Association


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• National Automobile DealersNational Automobile DealersAssociationAssociation

• The Florida Restaurant ShowThe Florida Restaurant Show

• Golf Course Superintendants Golf Course Superintendants Association of AmericaAssociation of America


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• Reed Exhibitions / PGA Reed Exhibitions / PGA Worldwide Golf ExhibitionsWorldwide Golf Exhibitions

• McDonald’s CorporationMcDonald’s Corporation

• American Osteopathic AssociationAmerican Osteopathic Association


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• SAPPHIRESAPPHIRE

• Florida Roofing, Sheet Metal & Florida Roofing, Sheet Metal & AC Contractors AssociationAC Contractors Association

• National Society of Black EngineersNational Society of Black Engineers


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• National Trade Productions/CoveringsNational Trade Productions/Coverings

• Association of Peri-OperativeAssociation of Peri-OperativeRegistered NursesRegistered Nurses

• Nielsen Business Media/VNU Nielsen Business Media/VNU Expositions/Imprinted SportswearExpositions/Imprinted Sportswear


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• Orgill Dealers MarketOrgill Dealers Market

• Photo Marketing AssociationPhoto Marketing Association

• Performance Racing IndustryPerformance Racing Industry

• American Association for American Association for Cancer ResearchCancer Research

• National BusinessNational BusinessAviation AssociationAviation Association

• Pet Industry DistributorsPet Industry DistributorsAssociationAssociation

• North American Association ofNorth American Association ofFood Equipment ManufacturersFood Equipment Manufacturers


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• American Rental AssociationAmerican Rental Association

• ASI Show, Inc.ASI Show, Inc.

• Cygnus Business Media/Aviation Industry Cygnus Business Media/Aviation Industry WeekWeek


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• Surf Expo/DMG World MediaSurf Expo/DMG World Media

• National School Supply & National School Supply & Equipment AssociationEquipment Association

• National School Boards AssociationNational School Boards Association


• Pittsburgh Conference on Pittsburgh Conference on Analytical Chemistry and Analytical Chemistry and Applied Spectroscopy Applied Spectroscopy (PITTCON)(PITTCON)

• International Baking IndustryInternational Baking IndustryExpositionExposition

• The True Value CompanyThe True Value Company


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• Combined attendance for events produced Combined attendance for events produced by CAB Members:by CAB Members:

690,000690,000

Client Advisory BoardClient Advisory Board Events AttendanceEvents Attendance

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Client Advisory BoardClient Advisory Board Economic Impact Economic Impact

• Combined economic impact for Combined economic impact for events produced by CAB events produced by CAB Members:Members:

$1.3 BILLION$1.3 BILLION

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Client Advisory BoardClient Advisory Board

Today’s Issues…Today’s Issues…

- - Short-haul Transportation ServiceShort-haul Transportation Service

- Unregulated Taxi Environment- Unregulated Taxi Environment

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• Inconsistent rates/rate gougingInconsistent rates/rate gouging

• Uninsured, unregistered and unregulated Uninsured, unregistered and unregulated cabs operating in the unincorporated cabs operating in the unincorporated Convention Center areaConvention Center area

• Public safetyPublic safety

• Negative impact to Central Florida Negative impact to Central Florida tourist/convention business tourist/convention business

Taxi OverviewTaxi Overview

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• Convention Center clients and OCCVBConvention Center clients and OCCVB– Cab fares to and from the Convention CenterCab fares to and from the Convention Center– Cab fares to and from hotels/restaurantsCab fares to and from hotels/restaurants

• Taxicab ownersTaxicab owners– Alleging there is too much regulation in the Alleging there is too much regulation in the

City, the Airport, theme parks, and hotelsCity, the Airport, theme parks, and hotels– Alleging improprieties of other driversAlleging improprieties of other drivers

• Lack of statistical and anecdotal data in Lack of statistical and anecdotal data in unincorporated Orange Countyunincorporated Orange County

Taxi Complaints ReceivedTaxi Complaints Received

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Task Force Established in 1995Task Force Established in 1995• Chaired by Commissioner Mary I. JohnsonChaired by Commissioner Mary I. Johnson• Taxi industry representativesTaxi industry representatives• Florida Limousine (Livery) AssociationFlorida Limousine (Livery) Association• I-Drive hoteliersI-Drive hoteliers• City of OrlandoCity of Orlando• Orlando-Orange County Convention and Visitors BureauOrlando-Orange County Convention and Visitors Bureau• Central Florida Hotel/Motel Association Central Florida Hotel/Motel Association • County staff: Code Enforcement, Administration, County staff: Code Enforcement, Administration,

Convention Center Convention Center • GOAAGOAA• LYNXLYNX• Orange County SheriffOrange County Sheriff

Historical PerspectiveHistorical Perspective

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Taxi OptionsTaxi Options

1. Countywide Ordinance1. Countywide Ordinance

2. Convention Area Ordinance2. Convention Area Ordinance

3. Privatization at Convention Center via RFP3. Privatization at Convention Center via RFP

4. Status Quo4. Status Quo

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1. Countywide Ordinance1. Countywide Ordinance

2. Convention Area Ordinance

3. Privatization at Convention Center via RFP

4. Status Quo

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Option 1 – Countywide OrdinanceOption 1 – Countywide Ordinance

• County ordinance would apply to unincorporated County ordinance would apply to unincorporated Orange County Orange County

• Ordinance would exclude municipalities who Ordinance would exclude municipalities who already have an ordinance such as City of Orlandoalready have an ordinance such as City of Orlando

• Issues to address:Issues to address:– Market entry - limitation to the total number of cabsMarket entry - limitation to the total number of cabs– Open stands - affecting private propertyOpen stands - affecting private property– Rate setting - per mileRate setting - per mile– Fees – registration, ongoing renewal, and inspectionFees – registration, ongoing renewal, and inspection– Safety inspectionsSafety inspections– Types of vehicles regulated in addition to taxis Types of vehicles regulated in addition to taxis – Types of regulationTypes of regulation– Enforcement agency Enforcement agency – Cost and funding source(s)Cost and funding source(s)

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Current City of Orlando Ordinance ModelCurrent City of Orlando Ordinance Model• Taxis regulated by in-house staffTaxis regulated by in-house staff

• Limits the number of taxis (market entry): Limits the number of taxis (market entry): 1 cab per 1,000 residents1 cab per 1,000 residents

• 548 taxis regulated (pick-up only)548 taxis regulated (pick-up only)

• Application Fee: $300/vehicleApplication Fee: $300/vehicle

• Permit Fee: $200 with $200 renewal annuallyPermit Fee: $200 with $200 renewal annually

• Inspection Fee: $50 (contracted out)Inspection Fee: $50 (contracted out)

• A $220 fine is assessed to non-permitted A $220 fine is assessed to non-permitted taxis, additional fines are $420 each incidenttaxis, additional fines are $420 each incident

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AdvantagesAdvantages• Provides for a Provides for a

regulated, controlled regulated, controlled operation Countywideoperation Countywide

• Improved quality of Improved quality of drivers and vehiclesdrivers and vehicles

• Regulated rates for Regulated rates for service service

DisadvantagesDisadvantages• Lengthy process, Lengthy process,

difficult to implementdifficult to implement• Costly to regulate: Costly to regulate:

General Fund General Fund • Increased liability Increased liability

issuesissues• May increase cost to May increase cost to

cabs wishing to cabs wishing to operate in both the operate in both the City of Orlando and City of Orlando and Orange CountyOrange County

• No direct, focused No direct, focused oversight and oversight and regulation for the regulation for the Convention CenterConvention Center

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Option 1 – Countywide OrdinanceOption 1 – Countywide OrdinanceConcerns of Industry RepresentativesConcerns of Industry Representatives

IndustryIndustry SegmentSegment ConcernsConcernsLarge taxi firms & limo services Oppose regulation of private

property and luxury vans/limos

Medium taxi firms Cost to operate in City and County

Small taxi firms Cost to operate in City and County

Independent taxis Want open stands on all private property, the City of Orlando, and Orange County

Livery and luxury van operators Oppose regulation of private property and luxury vans/limos

Theme parks, malls, and other private property owners

Oppose regulation of private property and luxury vans/limos

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1. Countywide Ordinance

2. Convention Area Ordinance2. Convention Area Ordinance

3. Privatization at the Convention Center via RFP

4. Status Quo

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Option 2 - Convention Area Option 2 - Convention Area OrdinanceOrdinance

• AdvantagesAdvantages– Provides for a Provides for a

regulated, controlled regulated, controlled operation in the operation in the geographical area of geographical area of major concernmajor concern

– Improved quality of Improved quality of drivers and vehiclesdrivers and vehicles

– Regulated rates for Regulated rates for service service

• DisadvantagesDisadvantages– Cost to regulate Cost to regulate – Increased liability Increased liability

issuesissues– Cost to taxi ownersCost to taxi owners– Conflict w/existing Conflict w/existing

contracts at hotelscontracts at hotels– No focused oversight No focused oversight

and regulation for the and regulation for the Convention Center Convention Center

– Lengthy process and Lengthy process and difficult to implementdifficult to implement

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Option 2 – Convention Area OrdinanceOption 2 – Convention Area OrdinanceConcerns of Industry RepresentativesConcerns of Industry Representatives

IndustryIndustry SegmentSegment ConcernsConcernsLarge taxi firms & limo services Oppose regulation of private

property and luxury vans/limos

Medium taxi firms Cost to operate in City and Convention area

Small taxi firms Cost to operate in City and Convention area

Independent taxis Want open stands on all private property, the City, OCCC, and tourist areas

Livery and luxury van operators Oppose regulation of private property and luxury vans/limos

Theme parks, malls, and other private property owners

Oppose regulation of private property and luxury vans/limos

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2. Convention Area Ordinance

3. Privatization at the Convention Center via RFP3. Privatization at the Convention Center via RFP

4. Status Quo – Take No Action

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Option 3 – Option 3 – Privatization at the Convention Center via RFP

• Privatize taxi service on Convention Center Privatize taxi service on Convention Center property via RFPproperty via RFP

• Consortium of three (3) or more companiesConsortium of three (3) or more companies

– Taxicab consortium with services agreementTaxicab consortium with services agreement

– Lead firm handles dispatch, queues, accessLead firm handles dispatch, queues, access

– Goal: minimum 24% M/WBE participationGoal: minimum 24% M/WBE participation

– 5 year contract, plus renewals 5 year contract, plus renewals • Greater Orlando Aviation Authority (GOAA) Greater Orlando Aviation Authority (GOAA)

modelmodel

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Current GOAA ModelCurrent GOAA Model

• GOAA has a consortium of six (6) taxi GOAA has a consortium of six (6) taxi providersproviders

• One firm provides the dispatch personnelOne firm provides the dispatch personnel

• 1 cab per 60 deplanements1 cab per 60 deplanements

• Only consortium members have pick-up Only consortium members have pick-up privileges privileges

• Must have City of Orlando permitMust have City of Orlando permit

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• Designate locations for services to be Designate locations for services to be providedprovided

• Marshaling location(s) for all vehicles to stage Marshaling location(s) for all vehicles to stage

• Starter booths (provided by contractor)Starter booths (provided by contractor)

• Dispatchers (provided by contractor)Dispatchers (provided by contractor)

• Controlled access to property (managed by Controlled access to property (managed by contractor)contractor)

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• Initial application feeInitial application fee

– $50 per company$50 per company

– $10 per vehicle$10 per vehicle

• Assessment fees Assessment fees

– Privilege Fee: ~$3/vehicle per trip for GOAAPrivilege Fee: ~$3/vehicle per trip for GOAA

– Starter/Dispatch Fee: ~$1/member per trip to Starter/Dispatch Fee: ~$1/member per trip to cover costs of the dispatch operationcover costs of the dispatch operation

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AdvantagesAdvantages• Provides a regulated, Provides a regulated,

controlled operation to meet controlled operation to meet immediate needs of OCCC immediate needs of OCCC

• Improved quality of drivers Improved quality of drivers and vehiclesand vehicles

• Services privatizedServices privatized• Potential revenue sourcePotential revenue source• Limited liability issuesLimited liability issues• Tracking of drivers and Tracking of drivers and

vehicles RE complaints and vehicles RE complaints and lost & foundlost & found

• More control over the needs More control over the needs for vehicles for after hours for vehicles for after hours and special eventsand special events

• Faster implementation than Faster implementation than ordinanceordinance

DisadvantagesDisadvantages• The total number of The total number of

Independent taxis and small Independent taxis and small companies becomes reducedcompanies becomes reduced

• Does not provide for a Does not provide for a regulated, controlled regulated, controlled operation outside of the operation outside of the Convention Center propertyConvention Center property

• Need to address additional Need to address additional number of cabs needed for number of cabs needed for large showslarge shows

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Concerns of Industry RepresentativesConcerns of Industry Representatives

IndustryIndustry SegmentSegment ConcernsConcernsSmall size taxi firms Reduction in the number of small taxi

firms. Costs may increase to operate in City and at Convention Center

Medium size taxi firms Costs may increase to operate in City and at Convention Center

Independent taxis Reduction in the number of independent taxi firms. Want open stands at OCCC

OOCCVB RFP would not result in regulating outside of Convention Center property. Need to assure sufficient taxis are available for large shows @ OCCC

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2. Tourist Area Ordinance

3. Privatization at Convention Center via RFP

4. Status Quo – Take No Action4. Status Quo – Take No Action

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• Zone 1: Epcot/Disney Zone 1: Epcot/Disney $37$37• Zone 2: Lake Buena Vista Area Zone 2: Lake Buena Vista Area $23 $23 • Zone 3: World Gateway AreaZone 3: World Gateway Area $30$30• Zone 4: Sea World/S. Intl. DriveZone 4: Sea World/S. Intl. Drive $9 $9• Zone 5: Sand Lake Rd./Rest. RowZone 5: Sand Lake Rd./Rest. Row $10$10• Zone 6: N. Intl. Dr./Wet ‘n Wild/OutletsZone 6: N. Intl. Dr./Wet ‘n Wild/Outlets $13$13• Zone 7: Universal Studios ResortZone 7: Universal Studios Resort $16$16• Zone 8: Orlando Intl. AirportZone 8: Orlando Intl. Airport $35$35• Zone 9: Downtown Orlando/ Church St.Zone 9: Downtown Orlando/ Church St. $32$32

Approx. Taxi Fares from OCCCApprox. Taxi Fares from OCCC

Option 4 – Status QuoOption 4 – Status Quo

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• Vehicle permit - $150Vehicle permit - $150• Safety standards/ vehicle inspectionSafety standards/ vehicle inspection• Driver background checkDriver background check• Business Tax Receipt (formerly Occupational License) Business Tax Receipt (formerly Occupational License) • Display company name Display company name • Dress codeDress code• RadioRadio• Taxi stand queueTaxi stand queue• Insurance (liability and property)Insurance (liability and property)• Posting of rates, but OCCC has no rate restrictionsPosting of rates, but OCCC has no rate restrictions• Meters are NOT regulated Meters are NOT regulated

Option 4 – Status QuoOption 4 – Status QuoCurrent Convention Center Taxi StandardsCurrent Convention Center Taxi Standards

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• 230 registered taxis230 registered taxis

• OCCC oversight of taxi operation very difficultOCCC oversight of taxi operation very difficult

– Independent taxi association monitors and governs Independent taxi association monitors and governs themselves including oversight, supervision and themselves including oversight, supervision and dispatchingdispatching

– Taxis monitored by in-house (OCCC) security – staff Taxis monitored by in-house (OCCC) security – staff limitedlimited

– Off-duty deputies’ limited authority and limited Off-duty deputies’ limited authority and limited personnelpersonnel

– Reports of misconduct by driversReports of misconduct by drivers

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Current Convention Center Taxi StandardsCurrent Convention Center Taxi Standards


AdvantageAdvantage• Current costs to Current costs to

register taxis register taxis remains constantremains constant

DisadvantagesDisadvantages• Retain some unprofessional Retain some unprofessional

drivers and potentially drivers and potentially substandard servicesubstandard service

• Reputation of Convention Reputation of Convention Center and regional tourism Center and regional tourism potentially compromisedpotentially compromised

• Inconsistent rates charged by Inconsistent rates charged by taxi owners and rate gougingtaxi owners and rate gouging

• Potential loss of revenue due Potential loss of revenue due to reduced OCCC bookingsto reduced OCCC bookings

• Potential public safety issuesPotential public safety issues

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Funding Sources for the 4 OptionsFunding Sources for the 4 Options

OptionsOptions Possible Funding Possible Funding Source(s)Source(s)

Est. 1st Year Est. 1st Year CostCost

1.1. Countywide Countywide OrdinanceOrdinance

General Fund; Permits; General Fund; Permits; FinesFines

~$500K

2.2. Tourist Area Tourist Area OrdinanceOrdinance

General Fund, General Fund, CRA/TDT; Permits; CRA/TDT; Permits; FinesFines

~$300K

3.3. Privatization @ Privatization @ OCCC via RFPOCCC via RFP

Revenues; PermitsRevenues; Permits 0

4.4. Status QuoStatus Quo General Fund; PermitsGeneral Fund; Permits 0

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• Convention Center Client Convention Center Client Advisory BoardAdvisory Board

• Taxi IssuesTaxi Issues




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Taxi RecommendationsTaxi Recommendations

1.1. Select Option 3: Privatize taxi service Select Option 3: Privatize taxi service on Convention Center property via RFPon Convention Center property via RFP

2.2. Enlist cooperation of hoteliers and Enlist cooperation of hoteliers and major property owners in the major property owners in the Convention area to establish standard Convention area to establish standard rates to local destinationsrates to local destinations

3.3. Implement and review after a two-year Implement and review after a two-year period to determine success, and period to determine success, and whether or not to pursue Convention whether or not to pursue Convention area ordinance or Countywide area ordinance or Countywide ordinance at that timeordinance at that time

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CommentsComments

• Gary Sain Gary Sain President and CEO, O/OCCVBPresident and CEO, O/OCCVB

• Tom Ackert Tom Ackert Executive Director, OCCC Executive Director, OCCC

• Client Advisory Board MembersClient Advisory Board Members

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– Healthcare information technology and management systems

– Offices across the U.S. and the world

– 23,000 members with over 380 corporate members employing millions of people

– Active in all forums addressing healthcare public policy, industry practices, educational and development initiatives to ensure quality patient care

– 25,000 attendees and 900 exhibitors attend the conference

Karen MaloneKaren MaloneVice President of Meeting ServicesVice President of Meeting Services

Healthcare Information & ManagementHealthcare Information & ManagementSystems SocietySystems Society

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– Represents more than 20,000 new car and truck dealers

– 43,000 separate domestic and import franchises

– Develops and publishes research data

– Operates training and service programs

– Provides counsel on legal, regulatory and governmental issues

– Annual convention and exposition attracts over 25,000

– Also conducts the NADA American Truck Dealers Division Expo

Stephen PittStephen PittVice President, Conventions & ExpositionsVice President, Conventions & Expositions

National Automobile Dealers AssociationNational Automobile Dealers Association

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– Pet industry's largest annual trade show

– Pet ownership in the United States is estimated at 71.4 million

– Industry supporting pet owners and caregivers generated over $43.2 billion in sales in 2008

– Global Pet Expo 2009, which took place in February here in Orlando featured 779 exhibiting companies, 2,306 booths and hosted more than 11,000 attendees, including more than 4,100 buyers (up 2% from prior year)

– 85% of domestic pets sleep with their owners!

Tracey WilsonTracey WilsonShow Manager – Special Events & MarketingShow Manager – Special Events & Marketing

American Pet Products AssociationAmerican Pet Products Association

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– A federation of more than 800 state and local associations

– 200,000 members

– Approximately 66,000 are home builders and/or remodelers

– Others are associates working in closely related fields

– The International Builders’ Show is the world’s largest annual residential construction trade show

– Orange County has hosted the IBS four times, each a record-setter

– The 2005 IBS hosted more than 105,000 for its four-day tradeshow

Geoffrey CassidyGeoffrey CassidyVice President, Meetings and Convention OperationsVice President, Meetings and Convention Operations

National Association of Home BuildersNational Association of Home Builders

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http://www.nahb.org/default.aspx

– Fosters research in cancer and related biomedical sciences

– Accelerates the dissemination of new research findings

– Promotes science education and training

– Advances the understanding of cancer etiology, prevention, diagnosis, and treatment

– Oldest and largest scientific organization in the world focused on cancer research

– Attracts premier researchers, fostering the exchange of knowledge and ideas

– Provides training opportunities for the next generation of cancer researchers

– Increases public understanding of cancer

Linda StillLinda StillDirector of Meetings & ExhibitsDirector of Meetings & Exhibits

American Association for Cancer ResearchAmerican Association for Cancer Research

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– Inter-Service Industry Technology Simulation Education Conference

– The premiere conference and tradeshow related to the use of modeling and simulation devices in the training and education industry

– Provides a forum for collaboration among training, modeling and simulation industry professionals and their peers in educational environments

– Involves the five branches of the U.S. military, the Department of Defense, and other national and local governmental agencies

– Provides a “breeding ground” for training and technology advances in emerging areas such as in the medical profession and the entertainment industry

– I/ITSEC attracts more than 15,000 people from over 50 countries

– Central Florida is home to the largest concentration of modeling and simulation companies in America

Barbara McDanielBarbara McDanielDirector of Conferences and ProgramsDirector of Conferences and Programs

The National Training and Simulation The National Training and Simulation Association (NTSA) Association (NTSA)

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– Nielsen Business Media produces print publications, web sites and trade shows

– A source of industry analysis, market intelligence and data

– 32 trade publications, 75 trade shows and conferences

– More than 100 digital products serving the entertainment, media and marketing, retail, travel and design industries

– Imprinted Sportswear Show focuses on technology and techniques for the decorated apparel industry

– Covers embroidery, screen printing, sublimation & direct-to-garment printing

– Educational sessions, workshops, top industry speakers

Barbara StroupBarbara StroupVice President, OperationsVice President, Operations

Nielsen Business MediaNielsen Business Media

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Howard BrittHoward BrittPresidentPresident

Premiere Shows, Inc.Premiere Shows, Inc.– Premiere Shows conducts three tradeshows annually for the hair care,

salon and spa industries

– An estimated 259,982 salons, spas, and barber shops operate in the U.S., generating a total spend of approximately $7 billion

– The Premiere Orlando Beauty Show is one of the “Fastest 50” growing tradeshows in the U.S.…45,000+ in 2009

– Expo for all products related to the industry

– Basic and advanced education for the entire industry

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Taxi RecommendationsTaxi Recommendations

1.1. Select Option 3: Privatization via RFPSelect Option 3: Privatization via RFP

2.2. Enlist cooperation of hoteliers in tourist Enlist cooperation of hoteliers in tourist area to establish standard rates from area to establish standard rates from hotels to local destinationshotels to local destinations

3.3. Implement and review after a two-year Implement and review after a two-year period to determine whether or not to period to determine whether or not to pursue tourist area ordinance or pursue tourist area ordinance or Countywide ordinanceCountywide ordinance

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November 3, 2009November 3, 2009

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Vehicles For HireVehicles For HireIn the In the

Convention Center DistrictConvention Center District

• UnregulatedUnregulated• No cab name on side of vehicleNo cab name on side of vehicle• No posted ratesNo posted rates• Often no meterOften no meter• Sign/light on top states “For Hire” or Sign/light on top states “For Hire” or

“Vacancy”“Vacancy”• No company name or phone numberNo company name or phone number• No/little liability or property insuranceNo/little liability or property insurance• No occupational licenseNo occupational license

““Gypsy” Cab DefinedGypsy” Cab Defined

Market EntryMarket Entry

Market Entry includes the restriction of Market Entry includes the restriction of the number of taxicab companies able the number of taxicab companies able to operate in the county and the to operate in the county and the number of cabs each company can number of cabs each company can operate.operate.

Note: The City of Orlando ordinance limits market entry.

Rate SettingRate Setting

Rate Setting includes establishing a Rate Setting includes establishing a specific $ range within which taxis can specific $ range within which taxis can charge customers.charge customers.

Note: The City of Orlando ordinance includes Note: The City of Orlando ordinance includes rate restrictionsrate restrictions.

• Inconsistent (different) rates within County Inconsistent (different) rates within County and Cityand City

• Monitoring the rates charged, posting and Monitoring the rates charged, posting and meter calibration necessitates strict meter calibration necessitates strict enforcementenforcement– StaffingStaffing– ResourcesResources

• Rate-gouging cannot be prevented without Rate-gouging cannot be prevented without rate restrictions and meter inspectionsrate restrictions and meter inspections

Rate Setting IssuesRate Setting Issues

RegulationRegulation

Regulation includes the following to Regulation includes the following to assure adherence to the ordinance:assure adherence to the ordinance:

• Mandatory initial permit inspectionMandatory initial permit inspection• Periodic inspectionPeriodic inspection• Spot inspectionSpot inspection

• Enforcement of safety standards and other Enforcement of safety standards and other ordinance regulations requires staffing and ordinance regulations requires staffing and fundingfunding

• Options:Options:– City of Orlando City of Orlando – Establish a County enforcement divisionEstablish a County enforcement division

• Code EnforcementCode Enforcement• Convention CenterConvention Center• Consumer FraudConsumer Fraud• Separate DivisionSeparate Division

Regulation EnforcementRegulation Enforcement

• Safety of our citizens and tourist community is Safety of our citizens and tourist community is always a primary concern.always a primary concern.

• Getting into a car with a stranger driving presents Getting into a car with a stranger driving presents certain hazards.certain hazards.

• We can’t assume that every taxi driver is a danger We can’t assume that every taxi driver is a danger to the community.to the community.

• No compelling evidence that riders of cabs in No compelling evidence that riders of cabs in Orange County are being placed in harm’s way.Orange County are being placed in harm’s way.

• Safety issues are generally addressedSafety issues are generally addressed– City of Orlando via ordinanceCity of Orlando via ordinance– Private property (hotels, theme parks, malls, etc.) via Private property (hotels, theme parks, malls, etc.) via

contract directly with cab companies contract directly with cab companies – OCCC via internal standardsOCCC via internal standards– Residents call cabs from phone book or by previous useResidents call cabs from phone book or by previous use

Public Safety Issues: Unregulated TaxisPublic Safety Issues: Unregulated Taxis

Documents

November 3, 2009 Vehicles For Hire In the Convention Center District