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One of the first Social Gaming companies(Since 2001, Offices in Amsterdam and San Francisco)
Multiplayer◦ Flexible and robust client & server technology
Cross platform: web, mobile, TV, console◦ Play anytime, anywhere, on any device
Broadcast integration: TV Play Along◦ Watch a show, play with friends, beat the nation
Social gaming: play with your friends◦ Deep integration with Facebook, Netlog, Hyves, ...
9+ years experience in multiplayer application development.
7+ years experience in mobile.
Scalable and proven client / server technology.
Ex Machina acquired Airplay developer TV play along application on iPhone, Java, BREW.
500 million active users50% of our active users log on to Facebook in any given day
Average user has 130 friendsPeople spend over 500 billion minutes per month on Facebook
There are more than 100 million active users currently accessing Facebook through their mobile devices.
Live interaction with TV content
Live interaction social groups
Editorial use of socio-and demographic data
Play To TV situation
Gameplay
Premium
Freemium
Monetizing user data
Advertisement
In game adds
Pre-roll
Bannering
2nd screens
Relationship with viewer
Lead generation
Rich consumer contacts
Data mining
Promotion of brands and campaigns
Mass Media 2.0
People start changing channels when the commercial block starts.
Change the mindset let’s switch to the commercials !
User case Car Brand Battle / Scheduled GamingIncentive win car. Everyone is a winner !
Outdoor AdvertisingWatch commercial block19:59 RTL 4
Scheduled QuizTournament.
Alert on mobile phoneQuiz alert.
Friend inviter on Snetworks
Jackass Expert ! Scheduled entertainment.Incentive Meet and Greet Or Reward with telephone credits
Jackass Expert ! Scheduled entertainment.Incentive Meet and Greet Or Reward with telephone credits
Jackass Expert ! Scheduled entertainment.Incentive Meet and Greet Or Reward with telephone credits
You are rewardedWith 10 prepaidMtv minutes
CensoredWatch tv
now.
When 26 December
Ex Machina
www.exmachinagames.com
Ing. Igor van Gemert MBA
Business Development Manager
+31 20 617 26 85
Use this special code
Igorfirst = 5% discount
On PlayToTV products
Contact
Or
