P9 SpencerCall Portfolio

PORTFOLIO

CONTACTSpencer Call3119 W. Black Hills Ct.Westlake Village CA [email protected]

TABLE OF CONTENTS Business Card

Letterhead

Brochure

Web Page

Logos

Montage

Event Ad

Imaging

Flier

Business CardDescription: Front and back of a business card.

Programs Used:Adobe Illustrator, Adobe InDesign

Date: 2/28/2015

Course/Instructor:Comm 130-Visual MediaJoel Judkins

Objective:Use the basic tools in Illustrator & InDesign. Create a new logo to fit a company or personal image. Do not imitate existing logos or use previous designs. Dont use photos or live trace.Use the new logo to design consistent layouts for a business card and letterhead. Photos are okay on business card and letterhead as additional design elements. Letterhead should be 8.5 x 11, full-bleed optional, but trim only .125. Business card should be 3.5 x 2 and printed above center on a vertical page. Apply typog-raphy rules, keeping small copy. Keep designs simple with light watermarks and drop shadows and plenty of white space. Include contact information: name, address, phone, website, and email on each piece. Use periods, bullets, or spaces in phone number; no parentheses/ hyphens.

Process: This project was one that I thoroughly enjoyed making. Making a fake company and being able to design logos and create business cards was pretty cool. I incorportated the logo that I had made, and different designs to go with wit it. I gave it a candy cane look on the front side of the card. The back side is where I put all of my contact information, and came up with a fading logo name design from the top to the bottom of the card.

santa calls toy co.SPENCER CALL - C.E.O.

[email protected]

97W. North Pole Ln.Rexburg, ID 83440

santa calls toy co.

santa calls toy co.santa calls toy co.

LetterheadDescription: Stationery for the Santa Calls Toy Co.

Programs Used:Adobe Illustrator and Adobe InDesign.

Date: 2/28/2015


Objective:Use the basic tools in Illustrator & InDesign. Create a new logo to fit a company or personal image. Do not imitate existing logos or use previous designs. Dont use photos or live trace. Use the new logo to design consistent layouts for a business card and letterhead. Photos are okay on business card and letterhead as additional design elements. Letterhead should be 8.5 x 11, full-bleed optional, but trim only .125. Business card should be 3.5 x 2 and printed above center on a vertical page. Apply typog-raphy rules, keeping small copy.Keep designs simple with light watermarks and drop shadows and plenty of white space. Include contact information: name, address, phone, website, and email on each piece. Use periods, bullets, or spaces in phone number; no parentheses/ hyphens.

Process: This process for this project was very simple as I have been able to gain a better understanding of how to use InDesign. I new I need to have some sort of pattern with a border for the stationery. I created these two lines of red and green to give it a good finished look. I then placed my logo in on the top and the bottom of the page. I changed the effect on the bottom logo to about 20% trasparency.

C.E.O. - Spencer Call805-796-1902

[email protected]. North Pole Ln.

Rexburg, ID 83440

BrochureDescription: This brochure project shows information based on a certain topic for people to read and learn about. It is made with visual aids and text with the intent to fulfill its purpose of the assignment.

Programs Used:Photoshop, Adobe Illustrator, Adobe Indesign

Date: 3/28/2015


Objective:

Process: This project is one that incorporates many different programs. It took Photoshop, Adobe Illustrator, and Adobe Indesign. Photoshop was used to clean up and give a more professional look with the pho-tos used, illustrator was used to make a vector logo, and indesign was used for the compilation of the entire project.

One of my favorite parts of this whole project was the cover of the brochure. I came up with the idea to cut out the top page outlining the ears of the mickey mouse logo. This was a challenge because I knew I would have to line up the text on the inside of the brochure perfectly so it wouldnt be cut out. This was a fun project and I would consider trying different styles of brochures in the future.

Web PageDescription: A website made to show off and explain the reason for the logo that was made for this certain compa-ny called Santa Calls Toy Co.

Programs Used:HTML and CSS

Date: 3/14/2015


Objective:Size and optimize an original logo as a .png for a web page so the long side is 300 500 pixels.Write content to describe the process of creating your logo and how it appeals to a target audience. (Minimum of 200 words. Include rationale for colors, appeal to target audience, design skills, etc,)Acquire a working knowledge of HTML. (Include all required tags Doctype (provided), html, head, title, meta charset (provided), body, h1, h2, p, ol or ul (with li tags), img, br, and a link to blog)vAcquire a working knowledge of CSS. (Customize the provided CSS provided to format the HTML to complement the logo design. Change at least the following: The h1 text color & h1 back-ground color, font colors for the paragraphs & list items, the background color, font families and add at least one css comment.) Identify hex colors to match logo, using Photoshop color picker.Open the HTML page in a web browser and capture a quality screen shot with .5 inch margins for printing.

Process: Coding was one aspect of taking this course that I never thought I would learn to use. I found that if you follow the steps and the rules of HTML and CSS it is very simple to get a finished look of what you want. This project was one were ideas came to me as I went. I loved the color scheme that I chose to match the background image. It was a very easy, and long process, and I really enjoyed doing it.

LogosDescription: Description: This project was one of my favorite ones that I have made all semester! It means a lot to me because I had the idea to implement my last name in the name of this business that I had thought of to make these logos for. It has three logos that could be used for a company if it were to ever be made. Programs Used:Adobe Illustrator

Date: 2/22/2015


Objective:Create three completely different, original logos to fit a company or personal image that will appeal to the audience. Do not imitate existing logos or use previous designs. Use only the Illustrator tools to create and draw your logos. (No Illustrator pre-fabricated flares, symbols, etc.. No photos or live-trac-ing. You may use an image or drawing as a guide to trace it with the pen/pencil, but delete the image before submitting.) Gather opinions from at least ten people about which logo appeals most to them.

Process: I used Adobe Illustrator, and was able to learn a lot from using this program. I used the pen tool to create the logos that you see before you. All of this was created by me and I feel pleased with my ability to use the pen tool and this program. I knew that I wanted to have a logo that incorporated the name of the company and that is where the santa hat turned to be a cell phone came from. The top logo was one that I loved as it is very simple and clean looking. Finally, the train logo was just a fun idea to make a toy with the company name on it.

MontageDescription: This is a montage project that incorporates many different pictures on top of each other to give it a nice faded look.

Programs Used:Photoshop,

Date: 2/14/2015


Objective:Use the FOCUS design process with strong focal point and flow Unify a layout with a consistent theme and dominant spiritual message Learn to blend two or more images together gradually, using masks Demonstrate more advanced Photoshop skills for layout with multiple elements Use a mask to apply a filter to one part of the image Apply typography principles (titles, quotes, events or scripturesyour choice) Format type: Legibility; Small copy & Title with varying text size. Theme word(s) Select good quality images

Process: I am becoming more and more familiar with Photoshop, and the many tools,skills, and steps nec-essary with editing and making images like this one. I am very surprised with my ability to use this program, and how far I have come after little to no experience with Photoshop. There is still a lot for me to learn with this program.

I am a big fan of the Los Angeles Dodgers and I have always wanted to incorporate my favorite team with a visual media design. The quote used was the inspiration of my design to place one of the great pitchers of the past, Sandy Koufax with the greatest pitcher of our day. It was very difficult to mask the pitcher on the right to give him a old legendary look.

Event AdDescription: This Project brought great understanding and learning for me. I was able to learn a lot by scan-ning in my picture and turning a single picture into my final product.

Programs Used:Microsoft Word.

Date: 2/1/2015


Objective:Comprehend image sizing (how pixels and inches work together) Find, scan and import a high-qual-ity image.Create a full-bleed design. Choose a color scheme and t.ypeface(s) that work for your mes-sage and audience. Learn to use only Word design features without using any Adobe programs, in-cluding Photoshop.

Process: I used photo shop, and Microsoft word. I was able to learn how to change the size of the picture with the amount of pixels per inch in the photo. I was also very surprised with how I could use a program like word to create what I did.

I had found this image in a magazine and was able to scan it and do some editing in photoshop. I came up with the idea to have this be for a class to learn how to do family history. The tree was made to look transparent and connect with the titile of my event ad.

Roots Grow Deep

Come Learn About

Your Past

Family History courses Brigham Young University -Idaho, Taylor Rm. 130 Starting Sunday February 1st, from 6:30-7:30 Classes will cost $ 45 during a four-week period.

All proceeds will be donated to the organization: Always Remember (For the children who have lost parents from the cause of war.)

ImagingDescription:

Programs Used:Photoshop.

Date: 2/7/2015Course/Instructor:Comm 130-Visual MediaJoel Judkins

Objective:Learn basic photography skills. Choose a color scheme, take a photo to match those colors, then in-corporate the colors into the layout. Use a digital camera to take a quality image, then download it.Adjust image levels, saturation, color balance, sharpen tool on separate layers for NDE (non-destruc-tive editing.) Size and crop the image, then place on an 8.511 page layout. Use layers to design text, and repeating graphic elements in Photoshop. Print with full-bleed margins. Trim only 1/8 (0.125) from all four sides.

Process: This process of taking pictures of different settings with a digital camera was a new experience for me. I had never really been accustomed to this form of communication before, but it was overall a great experience. The process of finding things to take pictures of was a hard thing to do. I didnt want to find boring things to take pictures of, and I also didnt want to take them wrong. I found that the ones that I took were great and I it was fun to do.

The photoshop experience was one that I was a little familiar with. I had partial experience with using this application in previous communication classes, and also working at my internship last summer at Fox Network. The only thing that I struggled with was the sharpening tool. I couldnt really find out how to use it, but I believe that I was able to make some changes for each picture with it. It was a great activity to do so I could get used to the program and where things are.

FlierDescription: The description of this project was to be able to make a flier for a Graduate Leadership Conference with the idea to attract soon to be graduates. The goal was to be able to attract them with the appropri-ate title and font size, that then leads down to them know what they had to do in order to gain more information about it. The ultimate goal was to make it look appealing enough so they would remem-ber about the conference.

Programs Used:Adobe Indesign .

Date: 1/25/2015


Objective:Apply the design principles and use appropriate typography. Incorporate basic InDesign skills to im-prove basic flier layout. Retrieve image and logo from links on this page. Create a project folder with image, logo and InDesign document to keep links in InDesign intact.

Process: The program that I used for this project were InDesign, and the many tools that comes with it. I was able to find that through trial and error I was able to gain a great understanding of InDesign. However I am still learning the many aspects of the program and I look forward to gaining more understand-ing. This project was one that didnt turn out to be that original. I took a lot of things that I had seen from other examples of this same project and combine them together.

Documents

P9 SpencerCall Portfolio