Parody Ads

Satirizing Advertising

Parody Ads

• A parody advertisement is:• a fictional advertisement for a non-existent

product• An advertisement for an actual product that is

satiric• Used to ridicule a product or advertising in

general• Draws attention to the ways in which

advertising manipulates the consumer

Satire

• sat·ire• ˈsaˌtīr/• noun• noun: satire

• 1.• the use of humor, irony, exaggeration, or ridicule to expose

and criticize people's stupidity or vices, particularly in the context of contemporary politics, culture, social issues and other topical issues.

• synonyms: mockery, ridicule, derision, scorn, caricature.

Assignment

• Using the ad creation graphic organizer handout, create a parody ad.

• You can either satirize an existing product or create a new product as a parody.

• You can create your ad by hand or on a computer.