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    SAP AG

    August 2010

    Setting up a Partner Center of Expertise

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    SAP AG 2010 / Setting up a Partner Center of Expertise (Partner Guide) Version 2.7 Page 2

    Copyright

    2010 by SAP AG.

    All rights reserved. SAP, R/3, SAP NetWeaver, Duet, PartnerEdge, ByDesign, SAP Business ByDesign,

    and other SAP products and services mentioned herein as well as their respective logos are

    trademarks or registered trademarks of SAP AG in Germany and other countries.

    Business Objects and the Business Objects logo, BusinessObjects, Crystal Reports, Crystal Decisions,

    Web Intelligence, Xcelsius, and other Business Objects products and services mentioned herein as

    well as their respective logos are trademarks or registered trademarks of Business Objects S.A. in the

    United States and in other countries. Business Objects is an SAP company.

    All other product and service names mentioned are the trademarks of their respective companies.

    Data contained in this document serves informational purposes only. National product specifications

    may vary.

    These materials are subject to change without notice. These materials are provided by SAP AG and its

    affiliated companies ("SAP Group") for informational purposes only, without representation or

    warranty of any kind, and SAP Group shall not be liable for errors or omissions with respect to the

    materials. The only warranties for SAP Group products and services are those that are set forth in the

    express warranty statements accompanying such products and services, if any. Nothing herein

    should be construed as constituting an additional warranty.

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    Table of Contents

    Copyright......................................................................................................................... 2

    Chapter 1. Partner Center of Expertise............................................................................ 6

    1.1. Definition ................................................................................................................ 6

    1.2. Components ........................................................................................................... 6

    1.3. Certification............................................................................................................. 6

    Chapter 2. Support Infrastructure................................................................................... 9

    2.1. Dedicated Support Hotline ....................................................................................... 9

    2.2. Remote Connection ............................................................................................... 11

    2.3. Test Systems ......................................................................................................... 13

    2.4. Incident Management System................................................................................. 14

    2.5. SAP EarlyWatch Alert........................................................................................... 16

    2.6. Support Staff.......................................................................................................... 17

    Chapter 3. Support Processes........................................................................................ 23

    3.1. Preparing an Incident ............................................................................................. 23

    3.2. Reporting an Incident ............................................................................................. 25

    3.3. Receiving an Incident ............................................................................................. 26

    3.4. Acknowledging an Incident ..................................................................................... 27

    3.5. Assigning an Incident ............................................................................................. 27

    3.6. Processing an Incident ........................................................................................... 28

    3.7. Forwarding an Incident ........................................................................................... 29

    3.8. Closing an Incident................................................................................................. 29

    3.9. Handling Complaints and Escalations ..................................................................... 30

    Chapter 4. Marketing & Communications ....................................................................... 32

    4.1. Presentation of Support .......................................................................................... 32

    4.2. SAP Communication .............................................................................................. 35

    Chapter 5. Continuous Improvement ............................................................................. 37

    5.1. Support Reporting .................................................................................................. 37

    5.2. Feedback Gathering............................................................................................... 40

    5.3. Service Improvement ............................................................................................. 42

    Chapter 6. SAP Solution Manager .................................................................................. 43

    6.1. Solution Documentation ......................................................................................... 44

    6.2. SAP EarlyWatch Alert........................................................................................... 46

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    6.3. Initial Assessment .................................................................................................. 50

    6.4. Incident Management............................................................................................. 51

    6.5. Maintenance Optimizer........................................................................................... 54

    6.6. Maintenance Certificate.......................................................................................... 56

    Appendix A Quick Links................................................................................................ 58

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    Introduction

    These guidelines are intended for Value Added Resellers (VARs) as participants of the SAP

    PartnerEdge channel program, who are about to set up and operate a Support Desk. The Support

    Desk function is one of the key support activities performed by a Value Added Reseller, who has

    opted for VAR-delivered support.

    SAP PartnerEdge Channel Partners (VARs) are entitled to sell SAP Business All-In-One and SAP

    BusinessObjects software including maintenance. They engage with SAP and their customers via a

    shared support delivery model, called VAR-delivered support. Within this shared support delivery

    model, Value Added Resellers take care of their customers while providing first and second level

    support and their related maintenance services. They are the first and single point of contact for their

    customers concerning the SAP-based solution.

    A VAR Support Desk ensures that a defined point of contact is available to customers for any

    problems that arise in terms of business processes and system operation. By setting up a Support

    Desk, a Value Added Reseller can ensure proximity to its customers and provide tailored support

    services. By using clearly defined support structures, as represented by a Support Desk, SAP know-

    how can be established and retained more easily within the Value Added Reseller.

    Information to set up a VAR-specific support infrastructure can be found via the special home page

    http://service.sap.com/var-partner. Further links to relevant items are provided in this document.

    These guidelines should be used as a basis for building and operating support structures in a Value

    Added Reseller.

    http://service.sap.com/var-partnerhttp://service.sap.com/var-partnerhttp://service.sap.com/var-partner
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    Chapter 1. Partner Center of Expertise

    1.1. Definition

    Partner Center of Expertise (PCoE)

    To ensure that all indirect customers receive the same high quality support, SAP introduced a

    dedicated Partner Center of Expertise (PCoE) certification, which will be exclusively available for SAP

    PartnerEdge Channel Partners providing support for SAP Business All-In-One and SAP

    BusinessObjects solutions. As a Channel Partner, you will leverage the PCoE certification as a key

    differentiator in the marketplace, which will allow you to advertise your support organization as

    certified by SAP providing a highly marketable asset to your company.

    The PCoE certification validates if defined procedures, guidelines, and templates for support

    certification are available to provide excellent support services to your customers. Your support teamshould be familiar with general support operations and should have the latest qualifications to

    provide high-quality support. Further, the PCoE certification evaluates that the Channel Partners

    support organization fulfills the minimum requirements needed to operate the service and support

    infrastructure, namely SAP Solution Manager, for end-to-end interaction with customers and SAP. It

    further verifies process compliance with SAP Support standards.

    Support Authorization

    The PCoE certification is a mandatory requirement for all VARs who choose to deliver support

    services to their customer base. Completion of this certification program leads to the provision of

    support authorization which then allows the VAR to offer support and maintenance services to their

    end customer.

    1.2. Components

    To enable the successful operation of a full service desk facility, a PCoE requires several components

    to work seamlessly and efficiently. These components have been identified in the SAP PartnerEdge

    Channel Agreement and is thus grouped into the following areas:

    Support Infrastructure: comprises the physical and/or tangible elements of a service desk

    operation Support Processes: defines the workflow and procedures to enable the different

    infrastructure elements to be used in a seamless and effective manner

    Marketing and Communications: provides the means and visibility through which the

    support operations can be introduced and presented competitively.

    Continuous Improvement: generating consistent feedback and reporting to identify areas of

    improvement and evaluate opportunities for optimization of resources and services.

    1.3. Certification

    Partners opting to deliver support for their customer base, or taking VAR-delivered support, arerequired by SAP to secure support authorization which is achieved through the successful completion

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    of a Partner Center of Expertise certification (PCoE). This process involves several key personnel

    working with the Partner to commence, execute, and achieve this certification. These are the

    Channel Manager, Partner Services Advisor, SAP Auditor, and PCoE Judging.

    Channel Manager

    Partner Services Advisor

    SAP Auditor

    PCoE Judging Committee

    The certification exercise comprises five (5) steps: Registration, Assessment, Preparation, Audit, and

    Judging. It may be possible to repeat some steps if assessments are not favorable.

    Works with the Partner to assist and explain VAR support delivery models

    Receives Partner decision on support model preference; VAR-delivered

    support or SAP-delivered support

    Informs the Partner Services Advisor (PSA) on Partners support model

    preference

    Received Partner support model decision from Channel Manager

    Explains the PCoE certification process to Partners opting for VAR-delivered

    support

    Reviews and assesses PCoE checklist

    Coordinates audit schedule with Partner and SAP Auditor

    Conducts audit session with Partner

    Creates certification report based on audit findings, documentation, and interviews.

    Submits to PCoE judging.

    Participates in PCoE judging

    Communicates certification results with Partner and internal SAP relevant personnel

    Receives certification report from SAP Auditor

    Reviews and assesses certification report

    Communicates certification assessment with SAP Auditor

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    Figure 1-1. Partner Center of Expertise Process Steps

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    Chapter 2. Support Infrastructure

    A successful support operation could not be possible without the physical applications, tools, and

    human resources that comprise the essential components of a support infrastructure. SAP has clearly

    defined such infrastructure requirements in the SAP PartnerEdge Channel Agreement and Partners

    are enjoined to complete these essential physical components as a mandatory requirement.

    Figure 2-1. Support Infrastructure Components

    For partners with an existing support business, compliance with SAP requirements necessitates areview of existing tools and systems to ensure that compliance is not compromised and is met as

    closely as possible to guarantee that support services are not jeopardized for both SAP and the

    partners mutual customers. Any deviations from SAPs standard requirements have to be clearly

    explained to an Auditor for clarification and recommendations, when necessary.

    From the maintenance instructions as provided in Exhibit 4 of the SAP PartnerEdge Channel

    Agreement, the following clearly defined infrastructure requirements are as follows:

    Dedicated Support Hotline

    Remote Connection

    Test Systems

    Incident Management System

    SAP EarlyWatch Alert

    Support Staff

    The compliance weight and level for each physical requirement are defined in the succeeding pages.

    2.1. Dedicated Support Hotline

    As clearly stated, a support hotline should be a dedicated number that can be reached by customer

    end users without need for routing, extensions, or intermediary communication.

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    It is preferred that the support hotline meets the following criteria:

    Singular set of numbers that directly connects to the support organization

    Should have automatic call routing with several lines directly linked to the main support

    hotline. Rarely returns a busy signal, but if it does, provides voice mail facility for support staff to

    return the call as soon as a line becomes available.

    Have automated voice recording for out-of-office announcements. For example, when a

    customer calls after 6 PM, a friendly recorded announcement is made from the support

    hotline providing instructions that a customer can clearly follow to secure support out of

    regular business hours.

    The call is answered by support staff who clearly identifies themselves as a member of the

    partners support organization. For example, when the hotline is reached, a support staff

    member responds with Good morning Sir! Youve reached support.

    How may we help you?

    Alternative Modes of Communication

    Apart from a support hotline, Partners can offer alternative means for accessibility of their support

    organization to the customer end users. The following means could also be considered to

    supplement an existing support hotline:

    Support Website

    It is not uncommon for well-established support businesses to offer online accessibility

    of their support operations. This is usually a feature available from incident management

    systems. This allows interactive and efficient means of communicating incident progress

    and resolution with the customer base and allows visibility of issues logged with the

    support partner.

    Dedicated Support Email Address

    As an alternative to a direct call, Partners can also offer a dedicated email address which

    routes to their support organization. This, however, may not always be the most efficient

    process for incident reporting as there is no guarantee that the email has been received

    by the Partner support organization or, depending on network traffic or unforeseen

    technical issues may delay receipt at the partner end. This mode could be best used for

    incidents not requiring immediate resolution. Fax

    Outmoded at current times, a fax machine still provides a valuable backup alternative

    against electronic means of communication. Thus, having a dedicate fax number for such

    emergency situations is always a welcome alternative.

    After-Office Hours

    The support hotline should be available at all times and should be properly set up and/or configured

    to respond appropriately for calls received outside of regular business hours. In such instances, a

    support hotline should never return a busy signal but should offer helpful instructions for guiding

    customers through after-office hours support procedures.

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    It is expected that a dedicated support hotline should provide any of the following instructions

    outside business hours:

    Issue automated voice instructions offering alternative means for reporting incidents Routes to a dedicated mobile number or communications service fully monitored and available

    for emergency calls

    It is not recommended to offer alternative numbers to customer end users such as the following:

    Issuing mobile numbers of specific consultants or other company personnel

    When the individual leaves the company, it is expected that the customer receives new sets

    of numbers and names. This does not offer a permanent and standardized solution but will

    most often confuse customers regarding appropriate contacts for specific situations.

    Providing a different phone number for after-office calls

    Offering different support numbers will create confusion regarding call hours and

    expectations. Calls after office hours are usually made by customers who are in distress and

    usually in a pressure-specific situation. It cannot be expected that at such situations,

    customers could remember out-of-ordinary processes (and numbers) which probably occurs

    infrequently and thus would not be usually accorded due attention.

    2.2. Remote Connection

    Current communications and networking options offer various means of accessing customer systems

    in a remote environment. This becomes the most cost-effective means to view, diagnose, analyze,

    and resolve incidents without necessitating the physical presence of an individual at the customersite. This is, by far, the most feasible alternative for assisting customers quickly and with minimum

    amount of delay.

    For SAP customers, remote connectivity with SAPs support backbone is a mandatory requirement

    for all productive instances. This is a necessary first step for allowing SAP to provide mission critical

    services when it is sorely needed. Without this infrastructure, a customer should clearly understand

    that SAP or the Partner is not expected to fulfill service level targets. This could also allow SAP or the

    Partner to downgrade priority calls as the expected resolution for incidents without immediate

    access would be lowered.

    A dedicated support hotline should be a singular set of numbers available for

    use 7x24. It is recommended to have phone routing capabilities or voice mail asan alternative.

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    Figure 2-2. Remote Connection Setup

    Remote connectivity has to be setup with customer systems for the following purposes:

    View, analyze, and resolve incidents from SAP or Partner side from any location at any time.

    Execute SAP and/or Partner services for either proactive monitoring (such as SAP EarlyWatch

    Alert, root cause analysis, or solution assessment.)

    Security Issues

    Customers do have valid concerns about remote connectivity and its potential risk for uncontrolled

    or undetected access to their critical systems. Thus, it may be necessary to educate customers on the

    following aspects:

    Customer has full control of their connection and has sole capability to open the connection

    manually from their end at their own time, at their own means.

    Remote connection need only be set up once and can be opened by a customer only at their

    preference.

    Customer can use various encryption methods (such as SNC or VPN) for data protection and

    security.

    Partners should ensure that their customers are fully aware of these security issues and how they areaddressed with current methods. As SAP mandates this requirement with its customers, Partners

    should also request their customers to provide this means as a necessary first step for efficient

    support especially in critical situations.

    SAP offers extensive information on remote connectivity types through the SAP Service Marketplace

    pages underhttp://service.sap.com/remoteconnection. By far, the SAP software program SAProuter

    is the most popular means for controlling and monitoring communication between SAP servers and

    frontend computers, as well as enabling RFC access between different servers. SAProuter

    information can also be taken fromhttp://service.sap.com/saprouter.

    http://service.sap.com/remoteconnectionhttp://service.sap.com/remoteconnectionhttp://service.sap.com/remoteconnectionhttp://service.sap.com/saprouterhttp://service.sap.com/saprouterhttp://service.sap.com/saprouterhttp://service.sap.com/saprouterhttp://service.sap.com/remoteconnection
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    As a key ingredient for certification, remote connectivity is expected to be available for the following:

    between SAP and customer production systems

    between Partner and customer production systems

    between SAP and Partner test systems

    between SAP and Partner/Customer SAP Solution Manager systems

    2.3. Test Systems

    Customers reporting incidents may not necessarily welcome the idea of their systems being used as a

    test environment for resolving their own issues. Thus, Partners should set up a necessary back-up

    environment to allow simulation of customer issues on a standard SAP system with a similar product

    type, release, and version.

    A test system, therefore, should fulfill the following factors:

    Available onsite at Partner office for immediate use by support staff

    Test systems should be available at the Partners office and is not meant to indicate the

    customers own test system. Test systems should offer no critical issue on instances that a

    test and/or simulation results in malfunctions or errors in the system.

    Based on standard SAP product and release

    Delivered objects, features, and functionalities could generally differ between products and

    release. Thus, it is essential (and to avoid conflicting results) to have the same product and

    release while performing simulation activities.

    Has remote connection to SAP

    In the event that a Partner should be able to simulate an incident in their own test systems,this could be used as an alternative system by SAP support in the event that a connection to

    the customer is not possible. Thus a remote connection to SAP is also necessary.

    Should use the partners own demo/productive installation numbers

    Test systems should use the partners own licensed installation numbers provided within a

    demo license or their own productive license. Thus, it is not expected that a partner uses the

    installation number of their customers to be used for their test environment.

    Being a mandatory requirement, Partner should ensure that compliance for

    remote connectivity is generally high within its customer base and its own

    support infrastructure. An 85% compliance target is recommended.

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    2.4. Incident Management System

    Partners should use the SAP Solution Manager Service Desk as the primary incident management

    system as required from the SAP PartnerEdge channel agreement, Exhibit 4. The SAP Solution

    Manager Service Desk is able to fulfill both first level and second level processing activities as

    recommended from the agreement and should be able to cover the following processes:

    Receipt and classification

    Incidents should be received immediately upon posting by a customer end user. There

    should be minimal delay in receipt of the responding support unit so as not to brook any

    cause for complaint or frustration on the part of the

    customer end user.

    Incidents should have various classification areas to

    enable proper determination of expertise requirement

    and urgency status. The most popular of these from an

    SAP perspective is the specific SAP component and

    priority level. These should be made available during

    incident receipt to allow the support unit to identify

    the customers needs. It is also possible that some support operations also have further

    classifications such as for incident type, customer classification, or service levels.

    Ownership and/or assignment

    An incident management system should either have

    the capability to assign an incident automatically

    based on classification factors or allow manualassignment to appropriate parties.

    Progress documentation

    An essential component of an incident management system is its capability to store

    information on the following activities:

    o Communication between support processors and customer end user

    o Internal documentation on findings, test simulation data and results, and call contents,

    and discussions

    o Date and Time stamps on all activities

    Test systems should be available for all products/releases used by the customer

    base. These should have remote connection established with SAP.

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    o Attachments such as screen shots, error

    messages, incident details, logs, and

    communication copies

    Documentation should not be modifiable to

    preserve the integrity of documented

    processes.

    Different text types or memos should be

    available to easily distinguish the

    documentation type. Examples are Internal

    Note for discussions exclusively within the

    support unit and Reply solely for responses

    to customer end users.

    Communication across involved partiesThere should be interactive exchange of information between the Partner support unit and

    customer end users. Thus, online accessibility of incident management systems play a crucial

    functionality for this purpose where end users can monitor progress of their reporting

    incidents online and be able to

    correspond with the support

    processor as close to real time as

    possible.

    Incident Management systems that

    can be set up to send automatic

    emails or phone messages to either

    the support team members or

    customer end users are ideal as

    they offer alternative and supportive communication channels.

    Tracking, monitoring, and reporting

    To enable the support organization to immediately identify incidents that require

    processing, it is strongly required to have an incident management system with flexiblemonitoring and reporting capabilities. It is highly required to provide for tracking of pending

    incidents. This should include information on the unique incident number, priority, short

    text, processor name and incident status. It is also beneficial to have information on last

    changed date, service level adherence, and escalation flags (if available).

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    Monitoring should be conducted several times daily while reporting can be run periodically

    depending on business requirements as well as for performance monitoring.

    Online accessibility of an incident management system is a must and should be fully integrated with

    SAPs support network. Partners should ensure that their incident management systems online

    address is available for access through the SAP Service Marketplace. Please seeSAP Note 1285423for instructions to accomplish this integration.

    2.5. SAP EarlyWatchAlert

    SAP EarlyWatch Alert is an important part of making sure that the customers core business

    processes work. It is a tool that monitors the essential administrative areas of SAP components and

    keeps customers updated on their performance and stability. SAP EarlyWatch Alert runs

    automatically to keep the customer informed, so they can react to issues proactively before they

    become critical.

    SAP EarlyWatchAlert is most effective when activated for all SAP components in the customers

    solution. It is covered by the maintenance agreement with SAP with no extra charge and it is a

    technical prerequisite to perform other remote delivery services.

    SAP EarlyWatch Alert is processed in an SAP Solution Manager system where it can be similarly

    activated and where regular reports can be stored. If there is no local SAP Solution Manager system,

    customers can send the data to the Partners SAP Solution Manager system or to SAP for processing.

    See Figure 2-3.

    SAP Note 207223covers information on the setup and restrictions for SAP EarlyWatch Alert.

    Similarly, information is available from the SAP Service Marketplace athttp://service.sap.com/ewa.

    Use SAP Solution Manager Service Desk for incident handling and/or integrate

    3rd party systems, if applicable. Online availability should be possible and is

    integrated with the SAP Service Marketplace.

    https://service.sap.com/sap/support/notes/1285423https://service.sap.com/sap/support/notes/1285423https://service.sap.com/sap/support/notes/1285423https://service.sap.com/sap/support/notes/207223https://service.sap.com/sap/support/notes/207223http://service.sap.com/ewahttp://service.sap.com/ewahttp://service.sap.com/ewahttp://service.sap.com/ewahttps://service.sap.com/sap/support/notes/207223https://service.sap.com/sap/support/notes/1285423
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    Figure 2-3 SAP EarlyWatch Alert Data Transfer Setup

    2.6. Support Staff

    A successful support operation relies heavily on the competencies and expertise of the people

    responsible for incident resolution. At an early stage, a VAR has to identify critical areas that need to

    be supported, determine the support structure and roles, formulate basic workflow processes, and

    identify the infrastructure components required to support operations.

    Support Roles

    Within a support organization, there are some roles that are key for seamless operations. Depending

    on the size of the organization, the roles could either be shared with other roles or could be owned

    and performed by a single individual. For instance, for a small support operation, the Help Desk staff

    could perform both the Help Desk role, Dispatcher, and Coordinator roles. There are times also that

    the Support Manager also performs the Coordinator role. The following are examples of roles that

    could be identified from any support organization: Help Desk, Dispatcher, Coordinator, and

    Processor.

    All productive systems should have SAP EarlyWatch Alert data transfers sent to

    SAP on a weekly basis.

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    Help Desk

    Dispatcher

    Processor

    Coordinator

    Manager

    Support hotline frontline personnel

    Receives calls from customers and either (a) creates a new call into the incident

    management system, (b) for existing incidents, document customer call for processor,

    (c) for existing incidents with processor, can forward calls to respective processor upon

    request

    May not necessarily have product knowledge but understands key components of

    incident posting.

    Monitors support queue for new or unassigned incidents

    Reviews incidents received for proper priority setting, component assignment, and

    incident details. Can send back incidents to customers if incident details are

    incomplete.

    May not necessarily have product knowledge but understands key components of

    incident posting

    Can utilize tools and knowledge base to determine proper component assignment

    (such as SAP Notes database, customer problem database, product tools)

    Assigns incidents to appropriate support personnel

    Processes incidents for resolution

    Utilizes different tools, knowledge base, own and/or peer expertise to resolve incidents

    Simulates or reproduces incident steps in a test environment or customer systems (if

    allowed) Communicates with customer on progress, additional information, or provided

    solutions.

    Documents progress and findings in the incident management system

    Forwards incidents to relevant parties (higher support levels and/or SAP) if current

    expertise is insufficient in finding a resolution.

    Takes ownership of an incident to completion.

    Performs support process monitoring/reporting and ensures processing complies with

    policies and adherence to targeted service levels Ensures appropriate resources are available for incident processing on a daily basis

    (duty roster, substitution)

    Defines strategies and outlays procedures, processes, targets for support operations

    Central role during de-escalation operations; either as contact or coordinator for de-

    escalation procedures and activities

    Evaluation and appraisal of support staff

    Key decision maker for process improvements

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    Depending on the size of the support staff and/or the customer base, some of the key support roles

    can be performed by one individual.

    For some support organizations, the Processorrole can be divided into several levels depending on

    product expertise. Within the SAP PartnerEdge Channel Agreement, support levels are sub-divided

    into two: First Leveland Second Level. Following are the duties attributed to each support level:

    First Level Tasks

    Duties

    Accepts the incident

    Performs translation (if necessary) for incidents sent to SAP

    Complete the problem description

    o meaningful incident header

    o technical information on incident context such as log fileso technical information on the incident system (system id, system type, system name,

    installation number, product version and patch levels, database version, OS, GUI version,

    localization or language settings)

    o comprehensive problem description; including steps leading to the incident and full

    syntax of the error message

    o surrounding factors ( ex. recent upgrades/transports)

    o incorporate attachments when necessary

    Checking incident priority

    Assigning the proper component

    Ensuring availability of remote connection

    Searching for previous customer incidents with identical symptoms from various knowledge

    bases

    Splitting up incidents that describe more than one incident

    Summarizing status of incident before forwarding to the next level

    First Level Employee Profile

    Excellent ability to communicate directly with the customer

    Good knowledge of local, country-specific circumstances that may need to be communicated to

    other support organizations Ability to adapt to different situations (for example, escalations). This enables a relationship to

    be built with the customer so that his specific requirements can be understood and

    communicated to the upstream support organizations.

    Basic understanding of the products supported by the Support Desk so that qualified questions

    can be asked when entering and completing the message. This includes

    - Basic desktop know-how

    - General SAP know-how

    IT experience and, depending on the Level, detailed knowledge of the supported product or

    product area. If necessary, project experience

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    Familiarity with the terminology used in the company

    Readiness to participate in ongoing training measures to further consolidate and update existing

    know-how

    Fluency in a foreign language (especially English)

    Knowledge of the internal communication means (for example, mail program)

    Second Level Tasks

    Duties

    Subsequent to First Level and includes the following tasks:

    Searches for errors using the data from end user

    Checks customizing settings

    Looking for fault through

    o system dumps

    o core dumpso debugging

    o trace analysis

    Analyzes technical data and document incident progress

    Reproduce and isolate the incident

    Decide if incident is due to a defective or non-defective cause

    o Propose appropriate system configuration or work-around if the cause is non-defective

    o Forward incident to Third Level (SAP) if the cause of the incident is a software defect /

    fault and no SAP note is available to correct it

    Document the solution approach

    Test the Solution

    o check and test solution in a test system

    Second Level Employee Profile

    Finding the solution using their own expertise, solution database, or product documentation

    Completing the message by requesting the missing information from the previous Level or

    directly from the reporter

    Performing a detailed problem analysis (Customizing, dump, trace, debugging)

    Provide direct support to the reporter in complex cases (for example, for importing patches,

    and so on)

    Training new employees by means of internal courses

    Collaborating with the SAP Support Organization

    Detailed SAP know-how

    Technical know-how

    Third Level Tasks (usually SAP Support)

    Duties

    Detailed analysis of recorded traces and error messages Creating or modifying SAP Notes regarding

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    o Identified cause of defect

    o Incident resolution process including all material/information (e.g. bug fixes, patches,

    work-around description) to update SAPs support system

    Specify expected duration to fix defects by patches, bug fixes, or support packages

    Recommend workarounds and alternative solutions Access customer end user systems through the SAP Support network

    o to analyze end users system regarding the incident

    o assist end user in order to perform the required and applicable incident remedy by using

    workarounds or fixes

    o change coding, provide fixes, and create patches

    A VAR should also clearly determine which product areas will be supported depending on the

    products/components installed at their customer base. It is also expected that the Basis component

    should be amongst those supported even during a start-up phase as production down situations are

    generally technical incidents.

    Development and Training

    Support staff should not lack in training opportunities and should continue to acquire skills and

    competencies not only through delta training but also onsite experience and knowledge-sharing from

    other colleagues.

    The VAR has to ensure that the support staff has similar expertise as its SAP Global Support Center

    counterparts in SAP. Thus, it is important that support staff is well-versed with their particular

    industry or component areas and has had experience with actual implementation of their product. Itis recommended to supplement existing expertise with SAP classroom training and to evaluate their

    knowledge through SAP product certification.

    It is also a requirement for PCoE certification to ensure that at least two (2) support staff has

    achieved people certification and that support staff with the relevant role equivalents should take

    the various e-learning materials as provided in the SAP Channel Partner Portal. The following should

    be considered:

    System Administrator

    o Plan and perform the implementation of SAP Solution Manager across all related IT-components

    by setting clear objectives for the system infrastructure, implementation process and integration

    o Optimize technical team infrastructure

    Message Processor

    o Provide first and second level support through processing customer messages on different

    components

    o Root cause analysis: analyze root cause of an issue via remote connection and resolve known

    errors by means of SAP notes, solved customer messages, documentation or verifying customizingentries or hardware parameters

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    o Evaluate problem category and forward to next instance

    o If message processor does not find a solution, report errors and forward them to SAP Support

    Certification required for the following product areas:

    SAP Business All-In-One C_PXSUP_90

    SAP BusinessObjects C_BOSUP_90

    Support Coordinator

    o Plan and coordinate the support center

    o Interact with SAP Channel Development Manager regarding specific support topics

    o Define new services within your SAP Enterprise Support offering

    To view these training curriculums, visit the SAP Channel Partner Portal page with the links provided

    for each specific product area.

    SAP Business All-In-One

    Go tohttp://channel.sap.com Education SAP Business All-In-One Choose Role Training

    Support Consultant

    SAP BusinessObjects

    Go tohttp://channel.sap.com Education SAP BusinessObjects Choose Role Training

    Support Consultant

    Outsourcing

    It is also not uncommon for some VARs to outsource some components to other parties outside of

    their general area of expertise. For instance, some VARs would outsource either the Basis component

    or specialized components such as HR, CRM, or some industry solutions. For such situations, it is also

    important to consider this third-party support during the certification audit. Thus, it is to be expected

    that the SAP Auditor may request documentation and participation from the third-party unit to verify

    support arrangements and integration of support operations between both parties.

    Support staff should be available full time and should be able to show

    competencies and skills through experience and continuing education. Support

    staff should have SAP Education certification or at least two (2) yearsexperience. Following the support consultant training roadmap, each support

    organization should have at least one (1) support staff achieving SAP Support

    Consultant certification per solution area.

    http://channel.sap.com/http://channel.sap.com/http://channel.sap.com/http://channel.sap.com/http://channel.sap.com/http://channel.sap.com/http://channel.sap.com/http://channel.sap.com/
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    Chapter 3. Support Processes

    Support processes could be extremely simple or complex usually depending on several factors such

    as:

    size of the support organization

    incident management system capabilities

    organization targets and goals

    However, a support process would generally have a basic workflow. Differences occur in the

    execution but should generally follow the same seamless process.

    Every support organization should clearly document their support processes as a general guideline

    for new hires, for mentoring purposes, and as reference both for improvement and extraordinary

    circumstances. It is a good practice to review existing processes from experience by internal staff and

    explicit feedback from the customer base. This helps support organizations focus on areas whichneed further development, improvement, or modifications.

    A support process from the VAR support unit has the following basic workflow actions:

    Incident Receipt

    Incident Acknowledgement

    Incident Dispatch

    Incident Processing

    Incident Forwarding

    Incident Closure

    Feedback

    The Feedbackprocess would be explained further in Chapter 5, Continuous Improvement.

    3.1. Preparing an Incident

    Even for the most mature organizations, incidents are not an unlikely event. Thus, it is expected that

    customers are dutifully prepared to respond to such situations by appropriately compiling

    information necessary to report the occurrence and justify expected outcomes.

    Self-Service

    Before an incident can be created for the VAR support organization, it is highly recommended that

    the customer end user tries to resolve the incident within their means. This could be through the use

    of an available solution database, help documentation, or training materials. An end user could also

    refer the incident to their own key users, business process owners, or competence teams. These

    individuals or units could perform initial review of the incident and could offer potential solutions.

    Reporting incidents to a central competence group within the customer organization is also a good

    practice as this helps to prevent end users from posting the same incidents to the VAR especially in

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    cases when the incident occurs with multiple users within the same period. This also helps to ensure

    that expected outcomes for an incident are correct.

    Once the customer has decided that it could not resolve the incident, then it can refer to the VAR

    support organization for handling.

    Preparing an Incident

    It is important for the support organization to have provided clear directions which methods are

    available for logging of incidents. Equally important are the details required by a support

    organization to immediately process an incident. Following should be mandatory information for an

    incident to be processed. Following are some of these relevant details (see alsoSAP Note 16018):

    System identification

    This would include the system id, system type and client number as basic information. For

    incidents of a technical nature, information on lower-level components such as the databaseand/or the operating system information should be provided.

    Priority

    Customers should be able to appropriate relay the urgency of the incident. The VAR should

    also be clear about their priority definitions and properly educate customers which priority

    levels to use.

    Reporter Details

    The customer should supply contact information of the person who can best discuss and

    respond to the VAR support processors. For incidents reported with top priority, contact

    information and personnel from the customer side should be available at all times.

    Product Area / Component

    For incidents to be dispatched or routed to the right support team or processor, the reporter

    should properly identify the specific product/component where the incident occurs. This

    would help to lessen potential delays with incident handling amongst the support unit.

    Short Description

    Most incident management systems provide a facility for describing the context of anincident in a brief one-liner statement. This statement should be as descriptive as possible to

    indicate transaction codes, error codes, report/program names or other reference terms

    where readers could immediately discern or perceive the content of an incident.

    Incident Details

    Understandably that most reporters want to send an incident off as soon as possible, the

    speed by which an incident was created and sent to the support organization would be

    fruitless if the support organization only sends it back with request for additional information

    that shouldve been included in the first place. Reports of an incident should meticulously

    prepare their incident providing the relevant details to avoid further ping-pong situations

    https://service.sap.com/sap/support/notes/16018https://service.sap.com/sap/support/notes/16018https://service.sap.com/sap/support/notes/16018https://service.sap.com/sap/support/notes/16018
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    between the customer and the support team for incidents that have unclear or incomplete

    information. Following information should be included in the incident description:

    o Steps performed prior to the incident. This should include field values in case such

    values are significant.

    o Expected result of the transaction and actual result. This helps the processor to

    understand what the customer is attempting to perform and to immediately discern if

    the customer has executed the appropriate steps to arrive at their expected outcome.

    o Error details including logs, dumps and screen shots

    o Situation with the system prior to the incident (Has there been a modification? Was there

    a recent upgrade? Are there any identified changes/improvements on the system? Was

    this the first time to execute the transaction?)

    o Can the incident be reproduced?

    o Is the incident happening with just one user or multiple users?

    ImpactFor issues that have serious business or financial impact, it is important for customers to

    inform the support unit of the consequence(s) to the business so the incident can be

    appropriate processed with urgency and attention.

    3.2. Reporting an Incident

    Depending on the setup arranged with the VAR, an incident could be reported by any of the

    following individuals:

    End User: any end user from the customer could report an incident directly to the VAR

    support organization.

    Key User: individuals within the customer organization who have in depth knowledge of the

    transaction for which an incident is to be reported on.

    Business Process Owner: an individual who has detailed knowledge of the business process

    for which the incident is related to. This individual could also have been involved in the

    implementation process and is aware of the activities, decisions, and execution of the

    companys business process.

    Competence Team: a group of individuals set up by the customer organization to function

    as a support unit for its end users. The team is comprised with individuals experienced in

    the implementation and execution of the companys business processes.

    Either an individual or unit is responsible for posting an incident, the VAR Support organization

    should generally be communicating with an individual which will be herein designated as a Reporter.

    A customer would be provided methods and tools by which an incident can be reported to the VAR

    support organization. The most popular communication media are either online, phone or email.

    Depending on methods used, a customer should be dutifully prepared to provide all relevant details

    to the VAR support organization.

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    3.3. Receiving an Incident

    There are different methods by which a support organization could receive an incident from its

    customer base. This depends greatly on the provided communications infrastructure as well as thefeatures available from the incident management system. Information gathered from this process is

    significant as it would direct the efficiency by which an incident can be processed by the support

    organization.

    Execution plans vary depending on the method by which an incident is logged as discussed in the

    following topics.

    Incident received online

    Preferred method

    Near real time receipt by the VAR support organization depending on network traffic

    Provision of forms for detailing relevant incident information

    Depending on incident management system features, can immediately dispatch an incident

    based on priority and/or component area to a specific support unit or processor

    Incident received via phone

    Received real time

    Requires manual work from the VAR to collect information from the Reporterand post this

    subsequently to the incident management system

    Details can be requested from the Reporterby following a pre-defined form from the

    incident management system

    Depending on incident management system features, can immediately dispatch an incident

    based on priority and/or component area to a specific support unit or processor

    Possible confusion or misunderstanding ofReporters statements which could lead to

    improper dispatch or delays in processing

    Incident received via email

    Received near real time depending on network traffic

    No guarantee that email is received by VAR support organization pending their

    acknowledgement.

    Requires manual work from the VAR to post the emailed incident into the incidentmanagement system

    Depending on incident management system features, can immediately dispatch an incident

    based on priority and/or component area to a specific support unit or processor

    Less possibility for confusion if incident reported can be summarily copied into the incident

    management system

    Incident received via fax

    Received near real time depending on network traffic.

    No guarantee that fax is received by VAR support organization pending their

    acknowledgement. Fax may not be regularly monitored by the VAR support team.

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    Requires manual work from the VAR to post the faxed incident into the incident

    management system

    Less possibility for confusion as reported incident can be entered verbatim into the incident

    management system

    When a VAR has received the incident and has this subsequently posted in their incident

    management system, this can then be reviewed by a support staff. The support staff could check the

    following from an incident:

    Complete and comprehensive incident details (includes error information, logs, screen shots,

    steps leading to the incident, expected and actual result)

    Verify priority setting. If this is set incorrectly, the customer should be informed of any

    changes

    Confirm component or product area. Utilize various means to match the incident with its

    proper product/component. For example, if the transaction code is mentioned, an SAP note

    search can be performed to verify if most notes received use the same component.

    Ensure that only one incident has been reported. Otherwise, create additional tickets for

    other incidents posted.

    A support staff can also have a checklist of areas to be reviewed before an incident can be qualified

    for processing. Once this has been completed, an incident can then be assigned to the appropriate

    support consultant.

    3.4. Acknowledging an IncidentOnce an incident has been received by the support organization, it is important to immediately

    provide a reply to the Reporterto state that the incident has been received. Whether an incident has

    been logged online, via phone, fax, or email, a unique identifier should be available. This identifier

    usually comes in the form of a number series. This incident number should be communicated to the

    Reporterto help identify their specific incident amongst others.

    It is also during the incident acknowledgement process that the initial reaction time is set.

    3.5. Assigning an Incident

    Upon receipt and subsequent review, the support staff with the Dispatcherrole can then assign an

    incident to the relevant consultant. An incident is dispatched based on the following criteria:

    Component/product

    Priority

    Availability of consultant

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    Most incident management systems allow for the input of assigned processors. This could also

    trigger an automated response through email upon assignment. Thus, the processor is informed

    when an incident has been assigned to him.

    There are cases, however, that the Dispatcherrole no longer exists. This could apply to large support

    organizations where support consultants are primarily responsible for ensuring that their queues

    (assigned areas of responsibility) are properly monitored. Thus, support consultants are responsible

    for assigning incidents in their name, ensuring that incidents are prioritized based on defined criteria,

    and that incidents that have been returned for their review and continued processing has been

    returned to their specific queues.

    3.6. Processing an Incident

    Once an incident has been assigned for processing, the Processorsubsequently reviews the contents

    of the incident. At this time, it could also be possible that the support employee may perform the

    following activities:

    Determine whether the component / product have been properly assigned. Otherwise, the

    processorcan change the component and subsequently send it back to the Dispatcherfor re-

    assignment.

    Verify priority setting and adjust as necessary with proper communication to the Reporter.

    Determine whether the inquiry is related to an error or requires consulting work. For the

    latter case, then it may be necessary to discuss options with the customer.

    During processing, a support employee may need to use several sources for responding or verifying

    their responses to the Reporter. These could be any of the following sources:

    Training Materials

    Help Documentation

    SAP Service Marketplace

    SAP Notes Database

    Own Solution Database

    Peer Networks

    Product Forums

    In some circumstances, it may also be necessary for a support employee to simulate the incident

    through a test system with the standard SAP product installed. Simulation is needed in the following

    cases:

    Verify if the steps performed by the end user is correct and conforms to proper procedures

    If errors are not received in the standard test system, it can be assumed that the incident is

    local to the customers solution landscape

    Confirm that proposed solutions achieve the desired effect on a test system before

    recommending to the customer.

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    Support employees should properly document their findings, simulation efforts, and communication

    in the incident. This could either be visible or not visible to customers. Information provided therein

    could be used by succeeding support employees to whom the incident could be forwarded to later

    on. This information would also be vital to SAP Support in cases when the incident would be

    forwarded to SAP Support as this would help to lessen the effort in root cause determination and

    would help SAP Support to focus on other untested areas.

    3.7. Forwarding an Incident

    After an incident has been reviewed and processed by a Processor, there may be instances that the

    expertise level of the current processor may not be sufficient and, thus, the incident may need to be

    referred to someone of additional expertise or experience. The incident can then be forwarded to

    the next support level in some cases. For some situations, this could be forwarded to SAP.

    Incidents forwarded to another level should provide for a comprehensive summary on activities

    performed so that the next Processorwill not have to redo the same tasks which would delay the

    incident resolution process.

    Before an incident is forwarded to SAP

    Incident should be written (or translated) into English, if needed

    Verify that the incident refers to SAP products and/or third party applications supported at

    SAP otherwise refer the incident to the proper vendor.

    Remote connection has to be checked and should be available upon request.

    Contact information completely provided

    Complete summary of the incident and inclusion of attachments, if necessary, has been

    provided including detailed information on tasks performed, SAP notes used, and customer

    situation at current.

    Appropriate approvals (within the VAR support process) has been received to allow

    forwarding of the incident to SAP

    When an incident is forwarded to another Level, it is most prudent to inform the customer that the

    incident has changed hands. Thus, a reply to the customer should be made to provide information

    that the incident has been forwarded to the next level of support or to another component as the

    case may be.

    For incidents forwarded to SAP, the VAR should decide whether they will act as interface to the

    customer or if the customer themselves would be responding directly to SAP. It is recommended that

    the former is used and to use the latter for incidents that are forwarded to SAP after the VARs

    business hours.

    3.8. Closing an Incident

    An incident can be closed if the customer confirms that the solution proposed by the VAR has

    resolved their incident. The VAR can consider the following strategies for closure:

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    Allow the customer to close the incident on their own. This could lead to situations when an

    incident could be left unclosed for a long time unless the customer is constantly reminded to

    do so.

    Conduct follow-up sessions regularly to remind customers of incidents that could be closed.

    This approach would require a resource and corresponding effort to follow-up withcustomers. This may not be an acceptable task for VARs with a huge customer base.

    Allow for automatic closure after a reasonable period depending on priority level. This should

    be clearly known by the customer to avoid complaints. This helps eliminate any further

    manual follow-ups from the support unit.

    It is important to ensure that customers have provided either a reply to confirm that their incident

    has been resolved or that they explicitly close the incident.

    For incidents that have also been referred to SAP for resolution, the VAR should not forget to

    explicitly confirm the incident with SAP. Nevertheless, SAP follows automatic closure processes and

    the incident will be closed if there has been no action after a specific amount of time.

    3.9. Handling Complaints and Escalations

    Complaints

    During the processing of an incident, a customer can contact the support unit if they are, in any way,

    displeased with either the progress of resolving an incident or the solution quality. In such cases, the

    customer could contact the support organization to address such complaints and these have to be

    properly noted and monitored to avoid the complaint from further escalating.

    Complaints have to be reviewed and ownership has to be set where an individual takes responsibility

    for addressing the complaint and ensuring that a satisfactory response is provided.

    The complaint owner has to dutifully monitor that the incident progresses and is resolved to the

    customers satisfaction and to constantly provide feedback and communication as well.

    After a complaint has been resolved, it is a good practice to review the case and to derive possible

    lessons that could be gleaned from it as a means to improve the overall support performance and

    quality.

    Escalation

    Escalations though sometimes used as a term for forwarding of incidents should be interpreted

    differently in the context of incident processing. There are situations when an incident may require

    exceptional processing and may deviate from the normal support processing procedures. These

    situations have to be properly identified and should have a defined action plan. Though this can

    occur in the middle of incident processing, these can also be identified at the onset of incident

    receipt. Thus, escalations could be identified through specific triggers such as:

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    Severe financial or business impact. This pertains to a significant loss of business or revenue

    until an incident is resolved. This would normally merit attention from high-level

    management and require immediate resolution and constant monitoring.

    Production Down. Though it is not uncommon to have situations when an application goes

    down, the situation becomes more critical if it has been clearly identified that the applicationmay not be brought up within a short period. For example, customer experiences a hardware

    crash and realizes they have no available backup from the past months. System could not be

    restored immediately and without prolonged effort which could lead to potential business

    loss.

    Service Level Exceeded. There could be financial aspects to missing service levels which could

    necessitate extra attention and faster processing.

    Go Live Endangered. Go live is a highly critical phase not only involving the customer, their

    business, but other parties as well such as the implementation team. This has the potential

    to affect both financial and business aspects, such as added consulting man days, re-

    adjustment of resources, activities, and timelines. Thus, incidents contributing to a possible

    delay in go live needs to be addressed expediently.

    Similar to complaints, escalations should have clear ownership for resolution, identified action plans,

    and constant monitoring and communication until its resolution.

    In cases when SAP becomes involved in an escalation situation, it is important to ensure that SAP has

    a clearly identified contact from the VAR side as well as the customer to properly coordinate

    activities, plans, and resources. For such situations, it is also a necessary requirement to have remote

    connectivity available to ensure that assistance can be provided by the SAP Support network globally

    and around the clock.

    Support processes should exist, is used with day-to-day operations, and should

    be documented clearly and in line with the incident management system.

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    Chapter 4. Marketing & Communications

    Though support primarily keeps a low profile in most cases, a support business is nonetheless a

    significant factor for continuing business. VARs have to capitalize on its successful relationships andachievements, its staff competencies, and its support capabilities should not take a back seat.

    For small customers who may hardly have the manpower and infrastructure to build their own

    application competencies, a lot rides on its VAR to provide assistance and advise not only on

    continuing improvements of its business and productive operations but also on day-to-day incidents

    that also contribute to the overall product experience. Having an application that runs seamlessly is a

    boon and having immediate support with excellent service and quality is not far behind.

    At the onset of the sales cycle, support should be introduced as part of the offering. VARs may have

    varied support offerings but this should be complementary to SAPs support offerings as well. In this,

    the VAR should be able to properly communicate and sell their maintenance services clearly outlining

    their relationship with SAP as and co-delivery partner of SAP support services.

    4.1. Presentation of Support

    VARs should have a compelling presentation of their support services and this could be further

    supplemented by collaterals. A support presentation should generally have the following elements:

    Description of competencies and capabilitiesStart the presentation with an introduction of the support organization, its structure, goals,

    targets, and key achievements. Capitalize on resource competencies such as certifications

    and experience.

    It is also relevant to showcase the growth of a support organization if it conveys the results of

    continuous improvements, maturity, and experience of the organization as a whole. This

    helps to advertise to customers/prospects that the organization shows and promotes growth

    that could benefit them as well.

    Showcase support infrastructure and resourcesThe customer could be presented with existing applications, systems, hardware to indicate

    the VARs commitment to invest in the support business. This could also be used to elaborate

    on key operations and how the infrastructure integrates with the VARs processes.

    Infrastructure components that would be of relevance for SAP integration are the following:

    - SAP Solution Manager

    - Network infrastructure for remote connectivity

    - Test systems

    - Communications systems

    - Incident Management Systems

    - Back-up facilities

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    Discuss support operations, procedures, and activities

    A support presentation should provide its audience with an idea of the required tasks and

    activities that would also be expected from the customer end user in relation to their

    interaction with the support organization. This should already introduce the different meansand methods by which the support unit can be accessed and the different roles that come

    into play during an actual incident handling operation.

    A brief workflow of the support processes providing an overall view of the support activities

    should be available. Different processes and variations in incident handling could be

    discussed such as escalation processing, complaint handling, and after-office hour

    procedures.

    Presentation of support offering(s)

    VARs could offer either one standard offering while some could offer variations. Ascustomers come in different sizes, different needs, and orientation, it is also possible that

    VARs could offer different levels of support services, while some could offer additional

    services separately.

    At a minimum, VARs should review their duties for SAP and the End Customer as provided in

    Exhibit 4 of the SAP PartnerEdge Channel Agreement. Thus, all services delivered through

    SAPs support offering should be clearly packaged into a VARs standard offering and these

    should be clearly aligned with SAP. For instance, since SAP offers 7x24 support for SAP

    Enterprise Support customers, a VAR should not charge extra for providing support after

    office hours and should delegate this task to SAP. This is provided that the VAR has set up the

    appropriate and recommended infrastructure for connecting their customer to the SAP

    Support network.

    It is also vital that VARs do not forget the different SAP Technical Quality Checks (TQCs) that a

    customer can utilize in certain situations from SAP. These have to be clearly provided as a

    service and benefit and should be showcased in a VARs support offering.

    Customer successes and references

    A support introduction presentation would be a VARs initial gateway to advertise theircapabilities and market themselves as the right choice for lasting relationships. It is important

    to earn achievements and highlight actual successes in a presentation material. Actual

    references are added advertisements and having good quotes and feedback from existing

    customers offers factual and realistic samples that boosts the VARs credibility with an

    audience.

    SAP Enterprise Support

    Competing in todays global marketplace increasingly requires organizations to operate IT landscapes

    that are shaped by global business networks and innovative business processes. Because of this,

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    organizations need the proactive expert support that can help them manage the complexity of

    integrating solutions across and IT ecosystem and optimizing each applications life cycle.

    The SAP Services organization, with the support of the Partner, can provide the expert support that

    can help customers optimize their SAP and non-SAP solutions, minimize risks, accelerate innovation,

    and manage the lifecycle of applications.

    At a minimum, VARs should look into SAP Enterprise Support offering and build their services,

    competencies, and capabilities within this framework.

    For more information on SAP Enterprise Support, please visit your SAP Channel Partner Portal at

    http://channel.sap.com SAP Business Management Solutions SAP Business All-In-One

    Support SAP Enterprise Support. Likewise, information can also be found from the SAP Service

    Marketplace athttp://service.sap.com/enterprisesupport.

    Structuring Your Potential Support Offer

    Although this training module is designed to help you sell support as part of your offer, it is possible

    that your organization has not spent much time in structuring and formalizing what your offer is in

    this area. So lets explore what support could mean to you as a channel partner.

    Figure 4.1 Structure of Support Offering

    Support is much more than just maintenance or reactive incident management.

    The support offering from an SAP Business All-In-One channel partner should be structured in three

    parts:

    basic services that are required by the majority of your target customers, that also means

    you dont have to negotiate what needs to be done to keep a customers solution running.

    For example, software maintenance which provides for guaranteed response times 24 hours

    http://channel.sap.com/http://channel.sap.com/http://service.sap.com/enterprisesupporthttp://service.sap.com/enterprisesupporthttp://service.sap.com/enterprisesupporthttp://service.sap.com/enterprisesupporthttp://channel.sap.com/
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    a day as part of a service level agreement to investigate breakdown or critical faults.

    Remember, many of your customers have periods when they are working outside normal

    hours. This is often when they are busy and therefore these extra hours are the most critical.

    Additional services that you can package as an insurance, such as disaster recovery for a

    catastrophic incident, sure as a fire, where the servers are lost but a back up held offsitecould be reloaded to a spare server, getting the customer back live in a short period of time.

    These can be charged and delivered at a premium, but it is important to ensure there are not

    too many Premium Packaged offers, so that the customer does not constantly find they are

    not covered. 10 years ago many insurance companies went down this route of offering a high

    degree of choice in extras, but when customers always found the policy didnt cover the

    specific incident they had encountered, they became dissatisfied and went in search of

    companies offering a comprehensive base level, with a few, very specific, premium offers.

    The same is true with support. 90% of what 90% of your customers want needs to be in the

    Base Level, with only highly specific increments falling into the Premium category either

    because of their unusual nature or very high cost to provide.

    The final category of support service you need to be able to offer is ad hoc. This usually is

    charged to the customer as required but may involve a retainer, or a facility where the

    customer can, for example, use 5 hours a month for free, but pay thereafter. Ad hoc support

    may be used for such things as managing the back up process when the IT manager is on

    holiday, or optimizing the database remotely. Typically not part of a standard support pack,

    but something the customer may want, and is best delivered using the support team.

    4.2. SAP Communication

    VARs should always be kept abreast of any new strategies, offerings, and events within the SAP

    community. Thus, a VAR should have regular and ongoing communication with their different

    interfaces to SAP. These regular contact points are the SAP Channel Manager and the SAP Partner

    Services Advisor.

    SAP Channel Manager

    Objective: The Channel Manager is tasked to develop and enable the

    business of their assigned Partners and help them extend to their fullest

    potential, applying mid-long term view. The Channel Manager will support

    and drive development of new business areas for partners.

    A support-specific presentation material should exist and is actively used forboth prospects and customers. It should have comprehensive information on

    support offerings, support processes, infrastructure, as well as contact methods.

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    Tasks

    Helps VARs to analyze and leverage business potential using available processes and best

    practices; ensures partners become self-sufficient in this.

    Creates, monitors, and reviews business and marketing plans together with the assigned partners

    using standard tools and templates.

    Responsible for partner pipeline management, coverage and reporting.

    Monitors overall partner performance including partner satisfaction and develops action plans to

    correct as necessary.

    Communicates SAP support strategy to Partners to ensure Partners understand the services value

    proposition as well as requirements and obligations.

    Coordinates with Partner Services Delivery organization where appropriate.

    Keeps SAP internal teams informed about partners service/support requirements,

    recommendations, and other general service/support related feedback.

    SAP Partner Services Advisor

    Objective: Acts as a trusted advisor to his/her personally assigned

    partners, driving the desired objectives while also acting as feedback

    channel into SAP to improve our go-to-market strategy to the

    ecosystem.

    Tasks Get to know their designated partners, understand their business priorities and orchestrate

    services to increase Partners productivity

    Proactively monitor the Partners business performance and support their business goals. For

    selected countries, act as a single point of contact into SAP for channel operational tasks, such as

    business planning, lead management, and sales support.

    Contribute to overall partner experience and thus improve partner satisfaction.

    Orchestrate services and business enablement between SAP and Partners along their lifecycle.

    VARs should have regular communication with their Channel Manager and

    Partner Services Advisor.

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    Chapter 5. Continuous Improvement

    Change is constantand this is still be true for a support organization. As the industry grows,

    matures, and with increasing technology changes, support should not stand idly but should be open

    to review existing processes and infrastructure against ongoing trends. Customer feedback is also a

    strong factor for promoting changes and improvements.

    Whether a support organization improves for its internal benefit or due to customer suggestions, a

    VAR should promote a culture of feedback acceptance not only from its customers but also from

    internal staff. Thus, it is essential that there are continuous monitoring tasks to determine ongoing

    performance. These same monitoring activities should be subject for review to assess alert

    conditions that could require more proactive measures or to examine current trends that may trigger

    added services and support.

    This chapter examines different ways and methods by which a VAR could execute simple monitoringtasks and utilize results for service improvements.

    5.1. Support Reporting

    Regardless of the size of the support organization or the amount of incidents received from an

    existing customer base, reporting on support

    performance and trends should be

    acknowledged as an integral part of support

    processing. This requires frequency, ownership,and an incident management application that can

    produce relevant reports demanded by the

    business.

    Reports have to be distributed to appropriate

    individuals who may need statistics and trends

    analysis information to recommend or adjust

    services and resources where it is needed. This

    section tries to cover the more common and

    relevant support reporting for VARs such as service level reporting, customer incident reporting ,

    team/processor reporting.

    Service Level Reporting

    A good service level report contains the following elements:

    Incident number

    Uniquely identifies an incident when additional review may be needed.

    Creation Date/Time

    Actual date/time when the incident has been posted by the end customer. This is usually be

    used to start calculation for initial response time. First Response Date/Time

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    Actual date/time when incident has been acknowledged and replied to by the support

    organization. This would be used for calculating initial response time usually computed as

    time elapsed between first response date/time and creation date/time.

    Last Change Date/Time

    This indicates the period by which the incident has been last replied by either the supportunit or the end customer.

    Status

    This indicates the current progress of the incident.

    Completed Date/Time

    Indicates the date/time when an incident has been classified as closed by the support unit.

    This may or may not necessarily indicate that the customer has confirmed that the incident

    could be closed.

    Processing Time

    Indicates the amount of time spent by the support team in processing the incident. For some

    incident management systems, this could indicate total processing time by the support unit

    or could be processing time per group/level within the support unit.

    It should be clear that the processing time should not include the amount of time spent while

    an incident is pending at the customer end. Though it is also good to have a facility to

    compute processing time at the customer side, in cases when a customer complains about

    the speed by which an incident is processed.

    Service Level Indicators

    For easy reference, especially by Management, it is recommended to have a column or any

    indicator in the service level reporting that clearly shows whether defined service level

    targets have been met. Thus, if a VAR provides service levels for initial response time and

    processing time, there should be two separate indicators whether these elements have been