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PeekAnalytics Social Audience Report @brentpoer

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Page 1: PeekAnalytics Social Audience Report @brentpoer

1

brentpoer

@ brentpoer | Jul 27 2008

LiquidThreading it. Living in LA. Married to Beau

Quillian. Life is good.

Tweets 58

Followers 104

Following 46

@brentpoer Follower ReportKey Metrics: @brentpoer | October - 1 - 2012

Total Followers

104

@brentpoer has 104 Twitter followers and we've classified the ones we could into Consumer, Business,

and Private (i.e. locked) accounts. The rest, which we label Unidentified, are an assortment of anonymous

and spam accounts, which we do not factor into our audience metrics.

Social Pull

0.67x

Pull is a good measure of how influential @brentpoer 's audience is, compared to the average Twitter

account - 1x is average, 2x is twice as much as average, and so on. Influence, for the purposes of this

calculation, is gauged by how well connected @brentpoer 's followers are across sixty social sites,

compared to the average consumer. A higher Pull suggests you have important people in your audience,

and are thus better able to spread your message far and wide.

Identified Audience

IDENTIFIEDAUDIENCE

Page 2: PeekAnalytics Social Audience Report @brentpoer

2

brentpoer

@ brentpoer | Jul 27 2008

LiquidThreading it. Living in LA. Married to Beau

Quillian. Life is good.

Tweets 58

Followers 104

Following 46

Audience Reach Insights

AVERAGENETWORK SIZE

Insights :- On average, each of brentpoer's followers has 2,584 connections acrossall social media platforms.Therefore, brentpoer canpotentially indirectly reach121,448 (47 x 2,584)people.

Audience Demographics

SEX

Insights :-*Statistics based on 86% of brentpoer's followers,whose sex we were able todetermine.

AGE RANGE

Insights :- 33% brentpoer's audience is between 26 -35.- *Statistics based on 27%of brentpoer's followers,whose age we were able todetermine by identifyingthrough social profile orpublic records data.

Page 3: PeekAnalytics Social Audience Report @brentpoer

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brentpoer

@ brentpoer | Jul 27 2008

LiquidThreading it. Living in LA. Married to Beau

Quillian. Life is good.

Tweets 58

Followers 104

Following 46

Audience Demographics [continued]

FEMALEFOLLOWERS BY

AGE

Insights :- Compared to the average brentpoer's femalefollowers tend to be more inthe 36 - 45 age range.

MALEFOLLOWERS BY

AGE

Insights :- Compared to the average brentpoer's male followerstend to be more in the >; 55age range.

Audience Geographic Insights

TOP 5 CITIES

Insights :- brentpoer has a higherpercentage of followersfrom Londrina, Parana,Brazil than the typicalTwitter user.

Page 4: PeekAnalytics Social Audience Report @brentpoer

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brentpoer

@ brentpoer | Jul 27 2008

LiquidThreading it. Living in LA. Married to Beau

Quillian. Life is good.

Tweets 58

Followers 104

Following 46

Audience Geographic Insights [continued]

TOP 5

STATES/PROVINCES

Insights :- brentpoer has a higherpercentage of followersfrom California than thetypical Twitter user.

TOP 5COUNTRIES

Insights :- brentpoer has a higherpercentage of followersfrom USA than the typicalTwitter user.

Audience Interests Insights

INTERESTAFFINITY

Insights :

Page 5: PeekAnalytics Social Audience Report @brentpoer

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brentpoer

@ brentpoer | Jul 27 2008

LiquidThreading it. Living in LA. Married to Beau

Quillian. Life is good.

Tweets 58

Followers 104

Following 46

Audience Career Insights

INCOME LEVEL

Insights :- brentpoer's consumeraudience has a mediumlevel of income comparedto the average.

INDUSTRY

Insights :

Audience Education Insights

EDUCATIONTYPE

Insights :- brentpoer's followersattend schools less thanthe average Twitteraudience.

Page 6: PeekAnalytics Social Audience Report @brentpoer

6

brentpoer

@ brentpoer | Jul 27 2008

LiquidThreading it. Living in LA. Married to Beau

Quillian. Life is good.

Tweets 58

Followers 104

Following 46

Audience Social Media Usage

SOCIAL MEDIAUSE

Insights :- brentpoer's consumeraudience is active on atleast 163 social profilesand/or blogs.

SOCIALMEMBERSHIPS

Insights :- 82% of brentpoer's followers have Facebookprofiles.- brentpoer's has morefollowers who useFoursquare than does thetypical Twitter user.

ONLINEACTIVITIES

Insights :- 27% of brentpoer's consumer audience hasbeen identified as a *GeoLocation.