Vince CamutoPhoto Collage

Courtney Beasley

This fall, I am going to be a Junior at Virginia Tech and couldn’t be more excited! It’s a school with TONS of school spirit, where students are kind, genuine, and enthusiastic!

Whether Vince Camuto is or is not a particularly known brand at this school, it definitely has the ability to grow. Either way, I am ready to represent!

At Virginia Tech, I am double majoring in Marketing and Communication. I chose marketing because of advertising and the ability to be creative. It gives me so much freedom! I’ve never liked following rules. I also like Communication because I LOVE people. I am social and can talk for hours. Both of these improve my skills for one of my concentrations: Public Relations.

What This Means to ME

As my college years are quickly coming to an end, I’m still figuring out what exactly I want to do with my life. However, ask my mother and she will tell you my dream career description: working at a place where fashion is important, and having style is a must. As I have grown into a young adult, this standard still holds true, and I actively seek out opportunities that will make my career dream come true. Being a campus representative for Vince Camuto is a great stepping stone for what will be a part of my life after I graduate. You will not find another girl who works as hard as I do, and certainly one who is not as organized. I love to plan, and watch my efforts unfold into my successes. My failures only make me more aware of my actions, reiterating what I can do better. Within my two years at Virginia Tech, I have already networked so much throughout Greek life and Virginia Tech’s business school, Pamplin, that there is no way this brand cannot grow with me as a representative.

Passion for Fashion

Although it’s not a part of either one of my majors, I have ALWAYS loved fashion. Like marketing, there aren’t many rules and I can do whatever I want with it. I’m such a shopper, and there is something about a new pair of jeans that makes you feel 10 times better about yourself.

This summer, I was truly excited about being hired at NORDSTROM in the Women’s Shoe Department as a salesperson. I have shopped at this store since Freshman year of high school, and still cannot get enough of it. I got to work three incredible sales such as Women’s Half-Yearly and the Anniversary Sale.

My love of clothes has exceeded my closet space…and I have three closets! From shoes to my 25 pairs of jeans, I cannot get enough.

However, even though I have many clothes, my favorite outfits are ones with pieces that I can wear separately or together, with heels or flats. When I’m in a rush after class and going to meet friends, sometimes just a change of shoes from flats to heels gets me ready for a night out.

Here is a Marc Jacob sweater paired with 7 for all Mankind skinny jeans in ‘High Shine’ with a fuschia Theory button up. I can wear it with Sam Edelman flats (right) or Jessica Simpson pumps (left).

“Going out” clothes are any girls favorite kind, and most of the time I keep it simple. My go to outfit is a pair of jeans, heels or boots, and a dressy top to spice up the look. Even though jeans are my go to, skirts can also be seen on me…if it’s not freezing! Here, in this picture, is a new Ella Moss top I can’t wait to show off. It’s just the right style I like to sport on a Friday or Saturday night.

As I mentioned, I was a salesperson this summer at NORDSTROM, and there I learned, in detail, about different brands the fashion industry has. However, just because I was an employee didn’t mean I didn’t shop! Every year at the Anniversary Sale, I get at least one pair of boots. This year, it was Vince Camuto’s ‘Brooklee’ boot in molten. It’s perfect for the cold winter Blacksburg has to offer, and the knee-high shaft height adds just the right fashion statement to my sweatshirt and leggings.

Alpha Delta Pi

• I got involved in ADPi freshman year, spring semester, and have grown so close to all my sisters. I have done community service for our charity, the Ronald McDonald House, and have recently acquired the position of Videographer. This position requires me to photograph most events my sisters and me participate in, and make a recruitment video for the girls rushing in Spring 2013. I am also a member of the public relations committee, which I was freshman semester as well. Honestly, I don’t know where I would be without this sorority.

Other Interests

Running- Sorority sisters and I at the Ukrops 10k in Richmond

Date Parties and Formals- Getting dressed up and going out with friends.

Traveling- Aruba is one of my favorite islands. I don’t plan on staying in Richmond my whole life.

HOKIE Football- I love my college, and the football games are the best part of fall semester

Choose MEVirginia Tech is the perfect place for Vince Camuto to grow, but it’s all about the right tactics. Being a Junior, I have experience, and I know the key places on campus where students acquire information most about new clubs, events, and every day news. Virginia Tech is already known for outstanding food, and since the dining halls are one of the main attractions on campus, promoting at any four will grab attention of students from all grade levels. The drill field, the center of our campus, is also a place where many clubs promote. Setting up a booth in this location will get Vince Camuto noticed, but it will have to stand out. I would play music and make loud, bright signs, so students can’t help but stop. Third, being a part of Greek life at Virginia Tech enables me to reach out to a whole, new community. I would be more than willing to speak to chapters about this company so the name would grow faster and larger. Lastly, of course, I will use technology to promote status updates on my Facebook page, and a Vince Camuto page to let everyone know what is going on and what will be happening in the future. Either on my computer or iPhone, it will be updated continuously!