22
Objectives Why a Pitch Book is the only tool you will ever need How to use The Pitch Book Why stories are all you need to know How to design & personalise a Pitch Book How and why you will NEVER face rejection in the marketplace

Pitch Book Training

Embed Size (px)

Citation preview

Page 1: Pitch  Book  Training

ObjectivesWhy a Pitch Book is the only tool you will ever need

How to use The Pitch Book

Why stories are all you need to know

How to design & personalise a Pitch Book

How and why you will NEVER face rejection in the marketplace

Page 2: Pitch  Book  Training

Why a Pitch BookSimplicity

If its simple to do – then who can do it?

Do an HOM or Presentation anywhere

Handle any objection with your Pitch Book

Personalisation

Design your Pitch book

Stories Stories Stories – the only way to handle objections

Duplication – teach the Pitch Book to anyone anywhere anytime

Page 3: Pitch  Book  Training

Changing people’s lives

THE MARKETPLACE

90% of what people say is based on their opinion

10% of what people say is based on facts

Page 4: Pitch  Book  Training

Changing people’s lives

Herbalife FactsMark Hughes Story

32 Years

Millions of Users Worldwide

80 Countries

Michael O Johnson

Dr. David Heber, Louis Ignarro, Luigi Gratton

NYSE Listed, Member of the DSA

Testimonials

Page 5: Pitch  Book  Training

Changing people’s lives

“I don’t know about that, all I know is…..”

Your Answer…

Page 6: Pitch  Book  Training

Changing people’s lives

Your personal Product Result for Confidence

Antoinette Watkins

Size 36 – 34

10kgs in 8 weeks

Reduced 13% body fat

Page 7: Pitch  Book  Training

Changing people’s lives

“The Products are too Expensive?”

Angy 16 yrs old…Paid for products from pocket money

6kgs weight loss

Maria…Petrol Attendantfrom Rustenburg

35kgs Weight LossNow earns R5000 PM R15 – R20 per meal..?

Page 8: Pitch  Book  Training

Changing people’s lives

“I tried it before, it didn’t work!”

Jakki… tried every diet on the market!Lost 23 kilograms after trying every other diet

Page 9: Pitch  Book  Training

Changing people’s lives

“Too expensive, I tried it before, it didn’t work!”

Happy….is very happy 45kgs Weight LossDomestic Worker

Page 10: Pitch  Book  Training

Changing people’s lives

“My doctor said I cannot use the program!”

Chantelle safe weight gain Was underweight, gained weight

Page 11: Pitch  Book  Training

Changing people’s lives

“Are the products safe?”

Monique lost weight safely…..Just had her baby7kgs weight loss

Nhlanhla… Healthy Weight Gain of 23kgs

Page 12: Pitch  Book  Training

Changing people’s lives

“But Shakes are for woman!”

Buti…23kgs

Louis14kgs

Page 13: Pitch  Book  Training

Changing people’s lives

“Yes…but this is not for gym people!”

Christo…50 years oldChristos body fatis

down to11.5%Size 36 – 34

Natasha…Gym Instructor

Loses 4kgs

Elaine … Miss World Fitness Used

Herbalife Products ONLY

Page 14: Pitch  Book  Training

Changing people’s lives

Lionel MessiTwice Ballon D’Or Winner

FC Barcelona

OK, but this is not for professional sports people

David Beckham & LA Galaxy

Page 15: Pitch  Book  Training

Changing people’s lives

“I am on medication, I cannot use the products!”

MelanieGovender…..Lost 5kgs

Drops 7% body fat

Cheryl Jones

Page 16: Pitch  Book  Training

Changing people’s lives

“I don’t have weight to lose!”

Monica from Somerset west – matric student and model

Page 17: Pitch  Book  Training

Changing people’s lives

Amina Tambay… 6 kids & 5 businesses

“I don’t have time!”

Page 18: Pitch  Book  Training

Changing people’s lives

Jonas MashininiArtisan

“I am not a sales person!”

Michelle ChanModel

Gnl George Meiring4 Star General / Chief of Defence

Force

Page 19: Pitch  Book  Training

Personalise Your Pitch BookDesign Your Pitch Book

Personalise your Pitch Book – you must be in it!

Camera – wherever you go ask for a photo & storyPreferable you are in the picture

HOM’s – Write down, get picSTS’s & other Schools – collect stories

Page 20: Pitch  Book  Training

Pitch Book Flow Mark Hughes Story Company then and now – figures The Next Decade Michael O Johnson Scientific Advisory Board DSA Core Products Healthy Breakfast Testimonials Weight Loss, Health, Pregnancy, Sport, Other Marketing Plan Tools Testimonials CASA Herbalife Training Info

Page 21: Pitch  Book  Training

Understanding Activity10-2 Rule

10 Presentations = 2 Sales x R350= R700

You make R70 per presentation

20% is the ratio for Retail or Recruiting

How quickly you reach 10 presentations is up to you

You don’t have control over who buys, but you can control how quickly you reach the MAGIC of 10!

“Focus on the activity and not the results.” Jim Rohn

Page 22: Pitch  Book  Training

Product Result Product Result Cornerstone of the business Confidence Belief Become your own best

customer