Presentation for motor-sports meeting in 2008 Motorsport Activities Worldwide in 2008 Akinori Tokieda General Manager Motorsports Dept

Presentation for motor-sports meeting in 2008

Motorsport ActivitiesWorldwide in 2008

Akinori TokiedaGeneral ManagerMotorsports Dept.


Super GT

Super GT

WTCCIFM

ALMS

Macau F3

CCCLe Mans 24hours

APRC

APRC

APRC

V8Utes

AJRC

CRCVLN

Yokohama Motorsport Activities Worldwide

BRC

Porsche GT3 Cup BrazilPorsche Club Japan Challenge

IRC

RRC

RTCC

ARC


Brazil

Mexico Macau

JapanSpain, France, Czech, Portugal

Germany, UK, Italy (2x)

FIA World Touring Car Championship


International Formula Master

Macau Grand Prix

After it begins to supply the tire to the F3 race that started in 1983, it becomes the 26th anniversary in this year.


SUPER GTGT300 : Porsche

GT300 : Nissan- Z

GT500 : Tsuchiya SC

GT500 : Kondo GTR

GT300 : Shiden

It is a most competitive race in the world for tyre manufactures. We are supporting two GT500 cars and 15 GT300 cars in this year.



2008 Le Mans 24hours

Tokai University Le Mans project Super Visor : Professor Yoshimasa Hayashi

Driver : Toshio Suzuki (Daytona 24hrs winner) Masami Kageyama (GT500 champion) Haruki Kurosawa　 Engine : YGK ( special engine for this project) Chassis : Courage

It was a first challenge to compete at the top category as a Student team in the history of the Le Mans 24hour race.


All Japan Rally Championship

ADVAN-PIAA Rally Team

Car: Lancer Evolution XDr. : F.Nutahara J.Odagiri

Merdeka Millennium Endurance

Australia V8 Utes


China Circuit Championship

China Rally Championship


Rwanda was cancelled Podium in Kenya


Asia Pacific Rally Championship

The Asia Pacific Rally Championship was inaugurated in 1988. This is one of the regional rally series that spans multiple countries.


Asia Pacific Rally Championship

Our supported driver Mr. Dean Herridge won Pacific Cup.


Production in 2008Production in 2009


Tyre production

2006 2007

2008 average

We have increased the production capacity of 18 inch in 2008. There are some gap between real-production and capacity. We have to increase the productivity, so we improved the tyre building machine and cure machine in 2008 too.


We have increased the production capacity, and we improve the productivity in 2008.

We still have some problem between the order and the production in 2008.(1) Big increase the order in June, July, we don’t know the reason why.(2) There are still some differences , especially 15 inch, 18 inch tyre production

Production policy in 2009・ We would like to concentrate our activity focus on touring cars in 2009.・ We will not disturb mono-supplier business for which you already have a contract.・ We intend to reduce single seater business.・ In order to start GT car business in 2010, we will try to supply some tyres to super cars.


ETA base Order in 2009not including cross-ply

We got the pre-order, but how shall we manage this figure? Total demands are 63000 pcs, and we produce 40% of annual demands (25000 pcs) now.We have only a few order of 18 inch tyres, is this correct?Some of mono-supply series impact our production, but it’s excellent. (Suzuki swift)We will create new system to stock monopoly tyres in YRC or distributor.

185/60R13 A021R YHPT


Introducing New ProductGravel Rally Tyre A053


New Product A053 for Gr-N Rally Car

NEW SIZEN2557 170/650R15 A053R 　　 A30 （ SOFT 　 RIGHT ）N2558 170/650R15 A053L 　　 A30 　（ SOFT 　 LEFT)N2559 170/650R15 A053R 　 A50 　（ MEDIUM 　 RIGHT ）N2560 170/650R15 A053L 　　 A50 　（ MEDIUM 　 LEFT ）

The purpose of development ：　 ★ improvement of grip and stability in a high speed ★ Special construction, and dimension for Gr-N car.

( Not suitable for S2000 )

The contents of improvement : ★ 　 Shape of contact patch ( Review of profile )★ 　 Block rigidity ( Review of form & bigger block )

★ Stiffer side construction designed for Gr-N.


★★Review of profile designReview of profile design★★Review of form & bigger blockReview of form & bigger block

◎◎contact patchcontact patch◎◎block rigidityblock rigidity

Ａ０３５

Ａ０３５ｅ

Ａ０５３

bigger block in outside part to improve lateral grip

Oblong block & bigger block in inside part to improve lateral grip

To improve straight line traction and braking

Improvement of Contact patch in shoulder area to change profile & bigger block

What’s changed?What’s changed?


Traction & braking Lateral grip

Low speed control

PERFORMANCE CHARTPERFORMANCE CHART

Ａ０５３

Ａ０３５

Ａ０３５ｅ

High speed control

Wear resistance

Response


Recommendation of Groove Modification

HARD → 　 LOOSE → 　 WET

We can modify the grooves to match with the road condition.

Remove the red line to improve traction and braking performance.


Motorsport Future Vision


Strategy of MS DepartmentWe will expand our MS activity all over the world.We will develop “Win-Win” tyres.

Customer - Can Win Distributor – Make Profits Yokohama Brand - Strengthen Brand Image

GD100 is YOKOHAMA’s Mid-Long Term Plan focused in 2017, our 100th Anniversary.

Motorsport will support the company to achieve this target in connection with building the Corporate Value and Strong Market Presence.


Mid Term Target of MS Dept.

1) Worldwide Activities with Global Flagship Car Manufacturers

2) Stable Supply of High Performance MS tyres for Each Segment in Each Market

3) Yokohama MS Sales Network will be completed by end of 2011

4) Support Environmental Technology within MS activity


Target ：・ expand our activity as global activity ・ well balanced activity 　・ rationalise stocks within Yokohama ・ professional approach (technical, service, sales) ・ established global sales network in 2011

Global activity Continue WTCC activity in 2010,2011Getting position of BRIC’s No1 、 Asian No1 ･･･ APRC, Touring car championship

Support Environmental Technology within MS activitysupporting eco-series, eco-car developing eco technology motorsport tyre

Worldwide Activities with Global Flagship Car ManufacturerGetting monopoly tyre contracts for some GT carsKeep good results of GT500, GT300 to create Yokohama reputation for Asian market

Stable Supply of High Performance MS tyre for Each Segment in Each Market GT (eg. Porsche, Aston Martin, Ferrari ,GT-R) tyre develop in VLN (Germany), Super endurance race in JapanRally tyre development in APRC （ Asia, Oceania)


2007 2008 2009

IFM mono-supplier ⇒Introduce Ecological tyre in 2009German F3

Continue to supply Macau F3

Launch X977 as A053 expand the rally business⇒

Developing for Porsche 997 at ALMS

GT500 2 win/year

Launch successor of A048

Formula

Rally

GT class

Super GT

Serial tyres

Continue to 2008 ～ 2009Homologate 2007,2008WTCC

Review the contract of teams to sell all tyres

Getting Mono supplier by using A050

Correlation with BRICs sales Expanding the mono-supplier contracts in BRIC ｓ

Development X977at PWRC

Tyre sales for ALMS LMS

Formula One tyre supplier Using eco technology

Sufficient products line up

Sell some tyres for LMS

Developing eco-technology tyre

2010 2011

How to keep the mono-supplier

eco technology tyre for prototype

Previous mid term plan in 2007


Single Seater

Rally

WRC

JPRCAPRC

F1

F3

F2

FA

GP2

GP3

IRL

IFMEuoF3

British F3

German F3

GT

ALMSFIA GT

super GT

Touring

DTMWTCC

BTCC

STCC

DTCC

RTCC

CCC

V8

Cup Race

VLN

PTCC

FN

Japan F3A1

Endurance race

Super EnduranceLemans 24

Spa 24

Nurburgring24

SEATPorsche

CIVICAston Martin?

IMSA GT3

SARC

AFRC

IRC

Italy RC

CRC

BRRC

Indian RC

V8 Ute

Japan

Brazil

Portugal

GermanyMacau F3

Which categories are we doing motor-sports activity?


Sales (decreasing FOC tyre)

Development & Promotion

Europe USA Asia

Japan

BRIC’s

GT500

GT500

Gymkhana F4

ALMS

APRC

WTCC

LeMans24HR

VLN APRC

CCC CRC RTCC

MACAU GP

Super Endurance Civic

Dirt trialJapanese Rally

Drift

GT300

Building corporate image & reputation

GT300

Technical development & Promotion

Development sales tyres

Consider : Less worthwhile activities for Yokohama no top teams on Yokohama doesn’t fit in with company’s ecological policy Gymkhana

Why are we doing motor-sports activity?


Review products line up of Rally tyreMain target---BRIC’s・ eastern Europe, south America

LMP1,LMP2,GT1,GT2tyre developing in ALMS

２００７２００８２００９

IFM monopoly supplierGerman F3Macau f3

Porsche 997（ ALMS ）

GT500 ﾞ2 times win

introduce A048succesor

Formula car

Gravel event

Super car, GT series

Japanese super GT

Sales tyres

Continue in 2008,2009Acquire the contractWTCC

To develop new technology using GT500

Promote monopoly supplier activity

Asian Touring Championship ・ BRIC ｓ

Evaluation X977

How to develop the GT2 tyres?

National F3 championship monopoly supplier

Developing Eco technology tyres

２０１０２０１１

Continue supply in 2010,2011

WRC Pirelli

Crosslink with China market

GT500 one winToyota No3

300champion

Acquire Aston Martin cup

Launch a Karting tyre business in Asian and European Market

The driver has a good experience with Yokohama during their first step.

Future focus on Gravel

How to use it as promotion activity in each country

Link up with OEM business

Supply three cars manufactures?

Target is AsianNo1,BRIC’sNo1

introduce A053

Our activity concentrates on the circuit , especially touring cars and GT cars .We have to do some rally program in developing countries.We review our involvement with IRC as soon as possible.

New mid term plan in 2008


THANK YOU VERY MUCH

FOR

YOUR KIND ATTENTION

Documents

Presentation for motor-sports meeting in 2008 Motorsport Activities Worldwide in 2008 Akinori Tokieda General Manager Motorsports Dept