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PETRU – Bagelmaker’s / Tradition as from 1939 – is a trade mark of SC MAN GROUP SRL and reflects a combination of experience, tradition, taste and quality- targeting thoroughness. MAN GROUP is a company established in the year 2008 having as its line of business the production and marketing of food products. CIBIBON , another renowned company having tradition in this field since 1998, is a strategic partner for this franchise. Also among the partners are brands such as Coca Cola , Danone , Lavazza and Caroli. The range of products belongs to the categories of bagel-making and pastry – we also manufacture and market bagels and special products, in our own units, or rented or franchised units. Moreover, we market our products as well within the large hypermarket chains Kaufland ,Profi , Billa , Penny , Mega Image .

PREZENTARE PETRU WORD engleza.docx

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Page 1: PREZENTARE PETRU WORD engleza.docx

PETRU – Bagelmaker’s / Tradition as from 1939 – is a trade mark of SC MAN GROUP SRL and reflects a combination of experience, tradition, taste and quality-targeting thoroughness.

MAN GROUP is a company established in the year 2008 having as its line of business the production and marketing of food products. CIBIBON , another renowned company having tradition in this field since 1998, is a strategic partner for this franchise. Also among the partners are brands such as Coca Cola , Danone , Lavazza and Caroli. The range of products belongs to the categories of bagel-making and pastry – we also manufacture and market bagels and special products, in our own units, or rented or franchised units. Moreover, we market our products as well within the large hypermarket chains Kaufland ,Profi , Billa , Penny , Mega Image .

76 years of tradition !AND … THE TRADITION IS CARRIED FORWARD

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The bagels that we hope you are eating today with delight are the “grand-grand-sons” of the bagels that, aforetime, would come out steamy out of the bakestone of a bagelmaker’s that was famed in the 1900’s. PETRU obtained, in 1937, the Master’s Book, and in 1940 the Profession Licence that has been reading until nowadays, in lofty letters, BAKER. In 1939, PETRU’s dream fell into place and, using German machine-tools, in short time he opened his own Baker’s – Bagelmaker’s . The bagels mashed by a long-concocted recipe would become sought-after and famous – THE PETRU BAGELS. All went well, the business was more and more prosperous, until … everything fell apart. A business suffocated by communists... They seized everything, as they did with so many others. The time passed inexorably and PETRU lived until he was 92 nursing the hope that, sometimes, the things would be restored to their normal course. And thus, after many years, his grand-grand-sons re-blossomed his dream and carried it forward : THE PETRU BAGELMAKER’S.Having respected the three-quarters of a century-old tradition family recipe, PETRU’s great-great-sons tempt you nowadays with the same taste as in the old days.

Together with the intent of great market chains to sell products under PETRU brand, a different policy was employed with regards to the

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approach of the technologic solutions within such supermarkets. One first challenge was to look for means by which we could eliminate some steps from the technologic process in order to simplify the work of the operators. Thus, an idea was born: to deliver all products ready-made close to the final stage, in a frozen condition. To this end, a large number of impact studies were conducted both in the country and abroad. The optimistic results prompted the PETRU TEAM to continue with the practical aspects. After a period of hard work in tests conducted for the range of products that we are pleased to present, the desired results appeared. Namely, high-quality products, a good competition for any other product on the market.

ENSURING FOOD QUALITY AND SAFETY

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PETRU has always attempted to better the quality standards imposed by lawmakers. To this end, PETRU not only adheres strictly to all those requirements, but also attempts to be always one step ahead of the competition .

Quality is highly important to us

Our technology engineers and quality verifiers apply all the knowledge in the field and continuously verify the obtaining of products of higher quality.We perform permanently baking tests within our own laboratories. This and the experience of more than 50 own shops provide us the know-how required for training the employees of our franchise partners.

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Before marketing new products, the main concern of the PETRU team is the flawless quality of the used ingredients. The esteem for our consumers has made us permanently improve the range of sorts, to choose the healthiest and most wholesome ingredients, presenting to our partners and consumers highest quality standard products. Our factories process only ingredients delivered in special packages by specialized transport vehicles, observing the law provisions in the field. Moreover, those ingredients are stored in conditions conforming the applicable norms and regulations.

Quality control and management

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The quality control and management system used by PETRU covers the whole production cycle, from verifying the ingredients to regulating the production processes and ending by control of finished products. All the quality standards required for assuring, once again, the consumer, of the quality of our products are implemented ( ISO 9001 , ISO 22000 , IFS , TUV ).

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THE SESAME BAGELS

The combination of sesame and salt makes them highly appreciated, as they may be served with a kefir as well as with cold beer .

POPPY BAGEL

Produced after our recipe, the poppy bagel may be consumed with yoghurt or Sana-cultured milk .

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SEEDS BAGEL

The bagel dough covered in salt and sunflower seeds. It may be consumed with a black coffee in the morning or with a refreshing beer after work.

FENNEL BAGEL

The fennel seeds added, this time, inside the dough, confer a special flavour to the finished product.

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COVRIDOG – sausage bagel

A perfect snack when you want to appease you hunger. It contains one sausage wrapped in bagel dough with sesame seeds.

COVRICHEESE - mozzarela bagel

A roll made of bagel dough filled with mozzarella, cluttered with crispy sesame seeds. It goes perfectly with a refreshing kefir.

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COVRIKING – bacon and mozzarella bagel

It will delight you with a tempting combination of bacon strewn with mozzarella, everything wrapped in our bagel dough. A proper snack!

SPICY COVRIDOG

A version of the classic Covridog consisting of one spicy sausage wrapped in bagel dough. During hot days it may be served with mustard and beer.

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VANILLA TRIGON

A delicious flaky pastry filled with fine vanilla cream. It may be enjoyed next to a cup of coffee or a glass of milk

MUSHROOM TRIGON

Flaky pastry filled with mushrooms processed by a secret recipe. It may be enjoyed even next to a beer.

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APPLE STRUDEL

In the PETRU stores you can enjoy a strudel made of crispy flaky pastry filled with pieces of apple and apple jam.

CHOCOLATE CROISSANT

A flawless taste for a product make of flaky pastry with butter and chocolate.

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SWEET OR SALT CHEESE PIE

A product containing a salt or sweet cheese dressing.

MERDENEA

A flaky pastry successfully combining the taste of salty chees with that of dill.

MUFFINS

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That means mini-cakes based on cake ingredients, sponge cake or other puffy white cake mixes. The muffins with authentic Belgian chocolate are a deligth for the palate. Also the almond flakes confer a special flavour and a flawless taste to the vanilla muffins.

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WE CUSTOMIZE THE PRODUCTS DEPENDING ON THE CONSUMERS’ PREFERENCES

Our engineers specialized in creating new products provide our company with great flexibility, meaning that, depending on the consumers’ opinions, there is the possibility to purchase and use other ingredients which belong to the composition of our products and even to manufacture new products, specific to the area where they are to be consumed.Our team, specialized in marketing and management, is willing to contribute even to the creation of new brands in order to give the opportunity to enjoy the taste of our products to a number as high as possible to consumers.Briefly, your ideas and our work will make a very good partnership!