PROGRAMMATIC SMART TV ADVERTISING -   SMART TV ADVERTISING SMART TVS SET-TOP-BOXES GAMING CONSOLES BLU-RAY PLAYERS. ... Samsung, Philips page 1
PROGRAMMATIC SMART TV ADVERTISING -   SMART TV ADVERTISING SMART TVS SET-TOP-BOXES GAMING CONSOLES BLU-RAY PLAYERS. ... Samsung, Philips page 2

PROGRAMMATIC SMART TV ADVERTISING - SMART TV ADVERTISING SMART TVS SET-TOP-BOXES GAMING CONSOLES BLU-RAY PLAYERS. ... Samsung, Philips

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  • Netzkino App on LG Smart TVLG Smart TV Platform

    Tierwelt.tv App on Samsung Smart TVVidzone App on Samsung Smart TV

    As partner of the leading Smart TV manufacturers and working with local content publishers across multiple devices smartclip delivers ads across all Connected TV sets.

    Covering all TV sets via SmartX Platform

    smartclip T: +49 40 68 87 687-0 info@smartclip.com www.smartclip.com

    Exclusive, programmatic Smart TV ad placements enabled by SmartX Platform

    With the growing Smart TV penetration and with budgets shifting to programmatic advertising the TV advertising market is changing significantly. In 2014, more than 15 million Smart TVs were sold in Western Europe (+18.5%). Already more than 50% of all European households have their TV connected to the Internet. Programmatic video ad spending globally grew by 62% year over year in March 2015. With our Multiscreen Video SSP SmartX Platform we offer advertisers the unique opportunity to reach their target group on Smart TVs programmatically, starting off with premium video apps and the global CE manufacturer LG as the first Smart TV portal enabled for programmatic Smart TV ads.

    PROGRAMMATIC SMART TV ADVERTISING

    SMART TVS SET-TOP-BOXES GAMING CONSOLES BLU-RAY PLAYERS

  • smartclip T: +49 40 68 87 687-0 info@smartclip.com www.smartclip.com

    INFO

    SHEET // SM

    AR

    T TV LG

    EU, EN

    // 2015

    smartclip, the technology and solution specialist for Multiscreen Video Advertising, offers advertisers the unique opportunity to cover the complete customer journey on Connected TVs with branding and video formats on Smart TV platforms of the leading device manufacturers LG, Samsung, Philips and Toshiba and in more than 250 Connected TV apps. Driving the evolution of programmatic video advertising on all screens from the very beginning of Real Time Advertising, smartclip provides unrivalled experience and the unique opportunity for programmatic Smart TV advertising via its Multiscreen Video SSP SmartX Platform.

    Programmatic Smart TV advertising on smartclips SmartX Platform

    SMART TV REACH AND BENCHMARKS IN EUROPE

    ad impressions per month750M+ 175%

    growth in Smart TV platform traff ic(01/13-12/14)

    84%view-through-rate for video spots

    of all European households withactive Connected TVs in 2014

    50%

    +21%brand awareness through combination of Smart TV ads and traditional TV spots*

    people watching

    3

    LG is the first manufacturer enabled for programmatic Smart TV advertising

    *compared to traditional TV spots alone

    In an exclusive European partnership since 2012, LG has benefited from smartclips unrivalled Smart TV advertising experience across 14 markets. LG, along with numerous video applications, is the first Smart TV manufacturer enabled and ready for programmatic advertising through our Multiscreen Video SSP SmartX Platform.