Publication Committee

Annual Leadership SeminarJanuary 24-25, 2002

Publication CommitteeJob Products

Magazines Automotive Engineering International Aerospace Engineering Off-Highway Engineering

Newspapers Show Dailies UPdate International UPdate

Publication CommitteeJob Products (Cont’d)

Joint Magazines Journal of Automobile Engineering

IMechE and SAE Global Automotive Network

FISITA Magazine - Published by SAE and IMechE

International Journal of Engine Research IMechE and SAE

Publication CommitteeJob Products (Cont’d)

Standards - Ground Vehicle & Aerospace 600-700 annually

Books 160 annually

Technical Papers 2,800 annually

Electronic Media Bibliographic databases, full-text papers and

standards (downloadable from the web). Web products CD-ROM products On-line products PC Software INTRANET Licensing

Research ReportsTechnology Reports

Publication CommitteeJob Products (Cont’d)

SAE MembersNon-MembersGovernmentAuthorsIndustryAcademiaStudent ChaptersSister Societies

Publication CommitteeCustomers

Karl Goering, ChairArthur HowlandJohn KinstlerClark SimpsonClaude VerbalMyron TrenneAntenor Willems, SAE Staff

Publication CommitteeTeam Composition (Members & Staff)

Translation of SAE publications & magazines in other languages To provide the customer/member with the ability to

read Automotive Engineering International (AEI) magazine in languages other than English, three translated versions of AEI are currently available:

Portuguese language version, titled engenharia automotiva e aeroespacial, published by SAE Brasil, which is based on content from both AEI & Aerospace Engineering

Russian language version published by Dr. I. P. Ksenevitch Spanish language version published by SAE and

Tecnipublicaciones. The title of this magazine is Automotive Engineering International en espanol.

Publication CommitteeKey Activities

Recent Activities (Cont’d) SAE's publications are now available in other

languages. For example: Chinese Language:

Fundamentals of Vehicle Dynamics, Brake Design and Safety, Gasoline-Engine

Management (by Bosch), Alternative Cars in the 21st Century and

Korean Language: Fundamentals of Vehicle Dynamics

Publication CommitteeKey Activities

Recent Activities (Cont’d)AEI Fuel Cell Transportation Technology Summit

AEI Fuel Cell Technology Summit was held on June 11, 2001 in San Jose, California. This was AEI's first technology summit, which brought industry experts in the fuel cell market together for panel discussions & question & answer sessions. On June 12, SAE Fuel Cell Standards Committees met. This summit represents a new, cross-organizational approach to providing a fast-to-market forum for hot technology information.

Publication CommitteeKey Activities

Recent Activities (Cont’d) Member Newswire

A weekly service which covers technology news. Available free to members only on the SAE website.Technology Profiles

A new product line which focuses on new hot topics. Three technology profiles have been published: 42-Volt Systems Fuel Cell Technology Electric Steering

Publication CommitteeKey Activities

Recent Activities (Cont’d)

Knowledge Products Business Plan To assist SAE in the Information to Knowledge

Transformation, a Knowledge Products Business Plan was developed. This plan lays the foundation for SAE to become a knowledge product resource for the mobility industry.

SAE staff will begin the implementation of the Knowledge Products Business Plan, & PC will continually monitor progress.

Memorandum of Understanding (MOU) was signed between SAE & Convergence Transportation Electronics Association (CTEA) for publishing services for the Convergence 2002 Proceedings.

Publication CommitteeKey Activities

Recent Activities (Cont’d)

Added magazine articles as downloadable documents from the website. (In addition to papers and standards.)FY01 Website Statistics Visits for FY01- 2,029,000 Average visits per month - 188,000 (highest

month FY01) Average visits per day - 179,000

Publication CommitteeKey Activities

Future Activities Publication Committee identified the committee's Vision ten years out (in the year 2011)

SAE Board of Directors' Blue Ribbon Panel (BRP) has identified four (4) high-priority areas of change that will have a substantial impact on the Society. These include the following:

Globalization Technology Customization Consolidation

Publication CommitteeKey Activities

Future Activities, (Cont’d)

The BRP also identified the role expected of the Operating Boards and Committees (OBCs) to enable SAE to meet these changing conditions. It is the OBCs' responsibility to create the necessary infrastructure to customize products, to rationalize processes, including taking appropriate risks, reducing cycle time, etc.

Publication CommitteeKey Activities

Future Activities (Cont’d) The Publication Committee is heavily dependent upon the output of other OBCs (e.g. Engineering Meetings Board, Technical Standards Board) for development of material it publishes. Therefore, as consolidation and partnering occurs in professional societies as well as industrial entities, opportunities will evolve for SAE to become the publisher for material developed by these partners. These partners may be in the public or private sectors anywhere in the world. Publication delivery will be available around the clock, around the globe and in the most convenient presentation method and format.

Publication CommitteeKey Activities

Future Activities (Cont’d)

Thus, the Vision for the Publication Committee capabilities in 2011 is as follows:

Electronic delivery of products will approach eighty percent (80%) with capability of one hundred percent (100%) (technology).

Selected publications will be available in multiple languages (globalization/ technology/customization).

Publications will be able to support virtual meetings (technology).

SAE will be a repository/distributor of standards developed by others (consolidation).

Publication CommitteeKey Activities

Future Activities (Cont’d)

Vision (cont’d):

Emphasis will be placed on "knowledge-based products" (customization/ technology).

Alliances and partnerships will exist with other entities for SAE to publish and distribute the partner's material in the format and method as appropriate (customization/consolidation).

Time-to-market for published material will be greatly reduced (technology).

Publication CommitteeKey Activities

Future Activities (Cont’d)

Vision (cont’d):

Publication costs will be maintained or reduced and quality will be improved (technology).

In lieu of regulatory standards harmonization, SAE will have the ability to determine the "least-common denominator" and areas of conflict between/among standards (globalization/customization).

To facilitate globalization, SAE will achieve innovative mechanisms for financial transactions.

SAE will adopt technology that will facilitate protection of its intellectual property.

Publication CommitteeKey Activities

Publication CommitteeMeasures

Five Publication Committee measures have been identified:

Capable Practitioners: Publications - Customer Satisfaction Results Automotive Publication - Most Useful Ratings

Worldwide Network: Global Mobility Database - USA vs Non-USA publication

Life Cycle: Number of papers/books published in 5 phases of total life

cycle Environment

Number of papers/books published on environmental issues.

Technical Papers Published

800

1300

1800

2300

2800

3300

*Indicates a decline in technical papers published because some meetings occur every other year.+Includes papers published on CD-ROM

2,701

Automotive Engineering International Technically Useful Articles

0204060

80100120

1996 97.1 94.5 93.8 93.7 93.8 91.4 91.8 92.7 92.6 94 92.5 96.3

1997 97.1 90.5 93.6 92.6 95.2 96.3 89.5 95.2 98.6 97.8 95.6 95.8

1998 95.6 93.7 94.6 92.3 95 90.7 94 93.7 96.6 86 91 97

1999 96 95 93 89 92 96 98 98 100 96 92 97

2000 95 97 92 91 91 81 90 92 91 97 99 99

2001 93 98 91 96 98 95 96 88 93 98 92 100

J AN FEB MAR APR MAY J UN J UL AUG SEP OCT NOV DEC

This information reflects the latest data available.* Issues are still open.

* * * * * * * * **

Number of Mobility Innovations Introduced at SAE Events

0

100

200

300

400

500

600

700

800

Computer Products 220 73 109 149 358 143 223 256

Tech Briefs 231 221 244 237 312 251 578 469

Product Briefs 292 353 286 291 753 517 552 448

What's New at SAE Shows 134 156 454 356 358 418 437 477

1994 1995 1996 1997 1998 1999 2000 2001

Through October 2001

*2001 issues cut budget restraints

Magazine Advertising Customer Satisfaction Feedback Results

67.92

0 0 005.67

0

83.57

6065.37

83.336563.6

16.1816.67

34.3840

26.423230.9

0.2530

0.2500 000

102030405060708090

Oct.1993

Oct.1995

Aug.1997

Oct.1998

Oct.1999

Oct.2000

Oct.2001

Percent

Excellent Good Fair PoorNo records for 1996

Automotive Engineering International Market Share

0

10

20

30

40

50

60

1994 49.01 45.37 44.07 40.98

1995 48.05 44.8 41.03 40.98

1996 46.94 42.48 41.55 40

1997 45.66 43.86 44.03 42.29

1998 53.43 47.1 47.07 45.64

1999 47.1 46.14 46.93 44.46

2000 53.61 48.44 50.27 49.06

2001 55.35 55.07 56.94 55.84

1ST QTR 2ND QTR 3RD QTR 4TH QTR

Percent

Cumulative, Based on calendar year

Publications Customer SatisfactionFeedback ResultsExcellent & Good Results

88

90

92

94

96

98

100Percent

FY94 96 96 95 96

FY95 95 96 94 97

FY96 94 94 95 93

FY97 94 95 96 96

FY98 95 95 96 96

FY99 96 97 95 96

FY00 95 95 94 95

FY01 95 98 98 96

1st Qtr 2nd Qtr 3rd Qtr 4th Qtr

*Electronic delivery of papers and standards is reducing the overall number of responses received through survey cards included in publication shipments.

* ** *