Quick Win Data Quality Assessment

Quick Win – Data Quality Assessment

Discover the value within your Customer Data

Quick Win Data Quality Assessment

Poor quality customer data is an invisible drag on business, so fully ingrained in the culture that it is simply considered a cost of doing business. But when the true costs of the customer data problems are exposed, it becomes clear that continued inaction is no longer an option!

Quick Win Data Quality Assessment

Simply measuring the quality of data held in the marketing database is insufficient if the business objective is to increase sales, reduce costs and improve customer retention. This is because data quality is affected by people, processes and technology.

Quick Win Data Quality Assessment

The Human Inference 'Quick Win - Data Quality Assessment' takes the approach of measuring your data, systems and processes against your business goals to determine data quality strategy that will deliver cost effective quick wins.

Quick Win Data Quality Assessment

For just £10,000 the Quick Win Data Quality Assessment will determine:– The level of data quality within your

marketing department – How your processes, technology

infrastructure and people influence this Data Quality?

– How your data quality affects your business goals?

How to create a step-by-step plan to improve your data quality

Quick Win Data Quality Assessment

A senior Human Inference data consultant will work with you over a 10 day period to review your data, processes and technology. The goal is to ultimately deliver a plan to improve the quality of data in your marketing department.