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REEM EL RASHIDI’S POTFOLIO Artist – Designer Visual Merchandiser Event Planner

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REEM EL RASHIDI’S POTFOLIO

Artist – Designer Visual Merchandiser

Event Planner

Visual Merchandising

Visual Merchandising

Visual Merchandising is one of the key components that can help boost the sales revenue.

Visual Merchandising

Visual Merchandising

Adding some accessories like the cushions from the drawers or from the boxes as well as the flying airplanes , give the overall look gives it a funky edge, which is pleasing to the customers.

Visual Merchandising

Visual Merchandising

Picture on the left shows the sofa without any accessories added.Picture on the right shows the same sofa after adding accessories,

which makes the corner complete and visually appealing to the customer.

Visual Merchandising

Same Corner in the store with different wall designs.

A visual merchandiser should not only focus on the product itself,

but also on the store design.

It is very appealing to the customers to change wall colors every once in while

to provide excitement for them.

Visual Merchandising

Visual Merchandising

Furnishing Palm Hills Development booth in the Real Estate Exhibition.Creating a homey – like feeling for the customer.

Event Planning

Event Planning

Bringing the bride and groom’s dream wedding night to life.

Tailoring every detail to bring their dream to reality.

Location: Four Seasons Hotel ,Cairo, Egypt

Creating magical events.

Event Planning

Location: Kempinski Hotel, Cairo, Egypt

My number one priority is the customers’ satisfaction

Event Planning

Creating a royal theme Gala dinner event for the Ministry of Electricity, hosting more than 750 guests including

electricity ministers from Africa.

My Personal Art Work

My Art Work

Calligraphy work on canvas

My Art Work

Personalized wall art for a boy’s bedroom,

who is fascinated by Spiderman.

Designing home accessories, like this handmade mirror

and this table lamp.

My Art Work

Collage on canvas. Using classic movie icons while

adding different materials such as gold leaf, beads, feathers, pompoms, newspapers and more

to create a new funky wall art.

Name: Reem Amr El Rashidi

Phone number: +971 55 626 4602 +971 52 230 4321 +0111 21 222 12

E-mail: [email protected] [email protected]