Rise Of Advanced Mobile Self Service Solutions

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    26-Mar-2016

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Customer service interactions have undergone layers of changes and development over the past decade. The present day customer is both cyber and mobile savvy and as a result demands better customer service solutions that are intelligent yet simple. In addition to that, almost 77 percent of the global population is mobile. One can say in a group of four people, three are signed up with a mobile service provider.

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  • Rise of Advanced Mobile Self Service Solutions

    Customer service interactions have undergone layers of changes and development over the past decade. The

    present day customer is both cyber and mobile savvy and as a result demands better customer service

    solutions that are intelligent yet simple. In addition to that, almost 77 percent of the global population is

    mobile. One can say in a group of four people, three are signed up with a mobile service provider.

    Advent of Mobile Self Service

    Internet expansion and technological development have given way to ecommerce, B2B and B2C websites

    that have gained prominence over the past few years. As the name suggests the consumers visiting these

    sites are purchasing their products online. The majority of the time, consumers today browse and transact

    from these sites using their desktop or laptop. Hence, the websites offer simple and intuitive navigation

    tools for the consumer to complete his/her journey with ease and free of hassle.

    Today the trend of shopping online through mobile devices have gained prominence since the new age

    mobile handsets are equipped with innovative features. However, the mobile shopping platform is radically

    different from shopping online using a desktop and laptop and needs specialized solutions so that consumers

    can successfully complete their transaction process. Since most consumers today prefer to shop online from

    their mobile at their own ease and comfort, it is essential to have an advanced mobile self-service solution

    that makes the buying process transparent, easy and well supported.

    Innovative Mobile Service Solutions

    Leading market players in customer experience solutions today to facilitate the process of mobile self service

    have come up with high-end power applications for tablet devices and Smart phones that helps to automated

    consumer journeys by utilizing a mix of touch and speech modalities. These applications offer an experience

    leveraging features like location information, speech commands simultaneously adapting to the restrictions

    of small screen sizes.

    Furthermore, with the help of innovative statistical models of user engagement and intent, mobile self

    service applications successfully anticipates consumer behavior and then analyzes the apt interaction

    strategy. By integrating instant interaction information and consumer profiles all through the channels, the

    applications understand all the perspectives of the consumers journey. Furthermore, mobile self service

    applications incorporate with third party systems and organizational data sources resulting in information-

  • rich and location aware solutions. At the same time it streamlines the companys applications operating on all

    key mobile platforms and does not require any porting effort. They can be successfully offered as standalone

    or HTML applications.

    Today leading solution providers have arrived at the best approach to deliver mobile self service solutions.

    The approach entails in customizing customer interaction services from the point of view of the consumer

    than the service provider, as that's what will lead to a unique consumer experience making the consumer

    content.

    Related Links: customer experience solutions, predictive sales chat

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