PowerPoint Presentation
Social Media PlanSAROVAR PORTICOSOCIAL MEDIA PLATFORMS2Kashmir
Ka Safar#KashmirKaSafar will incite our target audience to take a
vacation in Kashmir. The campaign will revolve around reasons to
travel to Srinagar, festivals and events and why should they stay
at RK Sarovar Portico. The aim is that once they decide to take
this trip, they book RK Sarovar Portico for their accommodation in
Srinagar.
CONTENT BUCKETSUSPs of Sarovar Portico
These posts will showcase the property, amenities and
facilitates available to guests. Also, ratings received by credible
sites such as MakeMyTrip and TripAdvisor will be highlighted.USPs
of Sarovar Portico
Elegant n Classy RoomsRated 4/5 by Trip AdvisorWhy Visit
KashmirBecause of Mughal emperor Jahangir's dying words:Kashmirthe
rest is worthless.
This series of posts will have reasons to visit Kashmir and
Srinagar. It will include popular destinations, native food items,
tourist attractions, things to do and its rich historical past.
Each post will include our hotel link for potential customers to
book their accommodation. Sample Itineraries
SrinagarDay 1: SrinagarDay 3&4: PehelgamDay 2: GulmargDay 5:
Back to SrinagarYou could be in that Shikhara next
weekend!Informative posts about attractive itineraries including
places of visit and things to do. The idea is for our target
audience to visualize the vacation they could have and then provide
our hotel link to book their visit to SrinagarSample
Itineraries
We will promote exciting packages designed around RK Sarovar
PorticoPackage from MakemyTripTravel Tips
Posts about Travel Tips will help us build an audience that is
enthusiastic about travelling. This will increase engagement and
brand awareness.One of the key-decision making factors for tourists
are reviews given to the hotel. A number of websites have already
collected reviews. We can promote these to attract new
customers!Reviews
Festivals and Events in SrinagarThese posts will revolve around
popular events and Festivals that are celebrated in Srinagar such
as Navroz festival.
Navroz festival is celebrated by the Shia Muslims in Srinagar
amidst feast, frolic and merriment.Customer Pictures
A picture is worth a thousand words. We will create posts and
share stories of the current guests in RK Sarovar Portico. This
will encourage them to check-in and promote our hotel to their
friends and family. Testimonials and quotes will accompany these
pictures. Quotes: Related to Srinagar, Travel Etc.
Quotes related to travelling in general and Srinagar or Kashmir
in specific will help in increasing engagement and building
audience. ContestTo increase engagement, we can ask Trivia
questions about Kashmir
Which song, starring Shahid Kapoor, was shot in the Sun Temple
near Srinagar?
Answer: Bismil from HaidarContestCaption ThisKashmir is known
for its natural beauty. In this contest, we will post breath-taking
images of Kashmir and ask our audience to think of beautiful
captions for them.
Entry Example: Rang-e-Jannat
