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Seventh Annual Panther Prowl 5k. “ Lovell* Palooza ” . “Are You Smarter Than The Chancellor?”. Chancellor’s Design Challenge. Hope House Work Day. Inaugural Run, Inauguration & Chancellor’s Free T hrow C hallenge. How we promoted events. [email protected] & feature spot Used social media - PowerPoint PPT Presentation
Title
Seventh Annual Panther Prowl 5k
Lovell*Palooza
Are You Smarter Than The Chancellor?
Chancellors Design Challenge
Hope House Work Day
Inaugural Run, Inauguration & Chancellors Free Throw Challenge
How we promoted [email protected] & feature spotUsed social media Created hashtag #uwmchancellor Promoted events on facebookCreated foursquare tips about InaugurationCross-promoted YouTube videosEmailed UWM social media communityUsed storify to capture tweets
8Photos with Pounce PromotionEncouraged to upload photo to facebook
9Facebook Social Media Outcomes Handed out business cards during Lovell*Palooza
Facebook Social Media Outcomes 35,961 Lovell*Palooza photo views on first day
79,135 views in a week
Facebook Social Media Outcomes
Facebook Social Media Outcomes
Facebook Social Media Outcomes Reached 52,228 people
379,454 impressions
141 video plays in facebook
Facebook Social Media Outcomes Monitored #uwmchancellor hashtagTracked URL with ow.ly (hootsuite)859 clicks on 6 Inauguration URLs16% of followersUsed storify to save tweets5,380 views on storify stories
Twitter Social Media Outcomes