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SHOULDER TO SHOULDER FOR THE RUGBY WORLD CUP SHOULDER TO SHOULDER FOR THE RUGBY WORLD CUP SATURDAY 19 TH SEPTEMBER CANADA MILLENNIUM STADIUM 2.30PM SUNDAY 27 TH SEPTEMBER ROMANIA WEMBLEY STADIUM 16.45 SUNDAY 4 TH OCTOBER ITALY OLYMPIC STADIUM 16.45 SUNDAY 11 TH OCTOBER FRANCE MILLENNIUM STADIUM 16.45 SATURDAY 17 TH / SUNDAY 18 TH OCTOBER QUARTER FINALS SATURDAY 24 TH / SUNDAY 25 TH OCTOBER SEMI FINALS SATURDAY 31 ST OCTOBER FINAL RUGBY WORLD CUP GAMES Sample RWC15 Community Hub activities for your club: • Family Fun Day • Tag Rugby Tournament – focussing on the 16 to 23 year olds • Retired/former player lunch or business lunch with speakers • Local Businesses Day – invite local business people to a pre match lunch • Charity Event – link with local charity to support a fundraising day hosted by the club • Existing stakeholders Hospitality – strengthen bonds with existing sponsors and community partners • Club as Hub – utilise DHL RWC15 pack to decorate the clubhouse and support the Irish team on match days Connecting Clubs with the Community – the “Club as Hub” Project The IRFU will recruit and train a panel of ‘youth volunteers’, - some of which will become ‘Rugby World Cup Youth Ambassadors’. • ‘Youth Ambassadors’ will work with your club to run events and activities for members and people in the local community. • Events can focus on social rugby, player recruitment, new member recruitment, family focused initiatives or community engagement activities. • The IRFU Youth Ambassador will work with your club to make the events happen. A training day for Youth Ambassadors will take place on 29 th August. Come to the IRFU Impact Workshop and get 2 tickets to support the Irish team at their warm-up matches SATURDAY 15 TH AUGUST SCOTLAND AVIVA STADIUM 5PM SATURDAY 29 TH AUGUST WALES AVIVA STADIUM 2.30PM For further details or to book 2 places at a RWC15 Impact Workshop email: [email protected] or call: 01 6473810

SHOULDER TO SHOULDER FOR THE RUGBY WORLD CUP · shoulder to shoulder for the rugby world cup shoulder to shoulder for the rugby world cup saturday 19th september canada sunday 18

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Page 1: SHOULDER TO SHOULDER FOR THE RUGBY WORLD CUP · shoulder to shoulder for the rugby world cup shoulder to shoulder for the rugby world cup saturday 19th september canada sunday 18

SHOULDER TO SHOULDER FOR THE RUGBY WORLD CUP

SHOULDER TO SHOULDERFOR THE RUGBY WORLD CUP

SATURDAY 19TH SEPTEMBER

CANADA MILLENNIUM STADIUM 2.30PM

SUNDAY 27TH SEPTEMBER

ROMANIA WEMBLEY STADIUM 16.45

SUNDAY 4TH OCTOBER

ITALY OLYMPIC STADIUM 16.45

SUNDAY 11TH OCTOBER

FRANCE MILLENNIUM STADIUM 16.45

SATURDAY 17TH/ SUNDAY 18TH OCTOBER

QUARTER FINALS

SATURDAY 24TH/ SUNDAY 25TH OCTOBER

SEMI FINALS

SATURDAY 31ST OCTOBER

FINAL

RUGBY WORLD CUP GAMES

Sample RWC15 Community Hub activities for your club:

•FamilyFunDay •TagRugbyTournament–focussingonthe16to23yearolds •Retired/formerplayerlunchorbusinesslunchwithspeakers •LocalBusinessesDay–invitelocalbusinesspeople

toaprematchlunch •CharityEvent–linkwithlocalcharitytosupporta

fundraisingdayhostedbytheclub •ExistingstakeholdersHospitality–strengthenbonds

withexistingsponsorsandcommunitypartners •ClubasHub–utiliseDHLRWC15packtodecoratethe

clubhouseandsupporttheIrishteamonmatchdays

Connecting Clubs with the Community – the “Club as Hub” Project

TheIRFUwillrecruitandtrainapanelof‘youthvolunteers’, -someofwhichwillbecome‘RugbyWorldCupYouthAmbassadors’. •‘YouthAmbassadors’willworkwithyourclubtorunevents

andactivitiesformembersandpeopleinthelocalcommunity. •Eventscanfocusonsocialrugby,playerrecruitment,

newmemberrecruitment,familyfocusedinitiativesorcommunityengagementactivities.

•TheIRFUYouthAmbassadorwillworkwithyourclubtomaketheeventshappen.AtrainingdayforYouthAmbassadorswilltakeplaceon29thAugust.

Come to the IRFU Impact Workshop and get 2 tickets to support the Irish team at their warm-up matches

SATURDAY 15TH AUGUST

SCOTLAND AVIVA STADIUM 5PM

SATURDAY 29TH AUGUST

WALESAVIVA STADIUM 2.30PM Forfurtherdetailsortobook2places

ataRWC15ImpactWorkshop email:[email protected]

orcall: 01 6473810

Page 2: SHOULDER TO SHOULDER FOR THE RUGBY WORLD CUP · shoulder to shoulder for the rugby world cup shoulder to shoulder for the rugby world cup saturday 19th september canada sunday 18

SHOULDER TO SHOULDER FOR THE RUGBY WORLD CUPSHOULDER TO SHOULDER FOR THE RUGBY WORLD CUP

Rugby World Cup 2015 provides clubs with an opportunity to interact with its local community and to:

•Buildtheclub’sprofileandreputationwithintheCommunity •PromoterugbyandtheValuesofthegame •Developstrongerrelationshipswithexistingstakeholders •Capturedatafrompotentialsupporters,participants,sponsors •Generateincomefrombarprofits,foodsales,

merchandisesales,raffles,newmembers

IRFU Rugby World Cup Impact Workshop

TheIRFUwillrunregionalworkshopstoassistyoutorunaneventinyourclub.Theworkshopswilldetailthefollowing:- •Decidingwhicheventstorun,targetaudience,whoandwhy? •Marketingtheevent(s) •OperationalPlanfortheevent(s) •Reviewingtheevent(s)andmakingitworkfortheclub

inthe2015-16season

IRFU ‘RWC Impact’ workshops details: (7-8.30pm in locations below)

LEINSTERMONDAY 10TH AUGUSTUCD(LEINSTERRUGBY),DUBLINTUESDAY 11TH AUGUSTTULLOWRFC

ULSTERWEDNESDAY 12TH AUGUSTBELFAST(KINGSPANSTADIUM)THURSDAY 13TH AUGUSTDUNGANNONRFC

CONNACHTMONDAY 17TH AUGUSTCORRALEACOURTHOTEL,TUAM

MUNSTERTUESDAY 18TH AUGUSTLIMERICK(MUNSTERRUGBY,THOMONDPARK)WEDNESDAY 19TH AUGUSTCORK(MUNSTERRUGBY,INDEPENDENTPARK)

DEFINING THE EVENT ACTIVITY BY WHOM? BY WHEN?

Whatevent(s)willtakeplace? Whowillbeinvolvedineachevent? Whatisthetotalbudget? Actionpointsforeachitemoftheevent…

Preparing the Club House CleaningtheClubHouse SignageintheClubHouse Agreementwith(outside)caterersrethefoodavailable OrganisationofTVscreens

Marketing the Event Whoareyoumarketingto? GetlistfromAge-Grade Familiesofage-grademembersand coordinatorand/orcoaches friendsofage-grademembers

What is your Gettoknowyourlocalclub,comeandseewhatwedo, marketing message? bringthewholefamilyandyourson’s/daughter’sfriends Howwillyoucommunicatewiththem? PRO/RegistrationSecretary Posters,Flyers,EmailandSocialMedia andAge-gradeCommittee

Running the Event Listofstaffandvolunteersneededontheday Anytrainingneededforstaffandvolunteers Tasklistforstaffandvolunteersforthedaywith breaksandlunchtimesoutlined Whowillmeetandgreet/completeregistration/ collectcustomersdata,etc. Setupthepitch Setupofthestalls Setupofface-painting

Reviewing Whatwentwell? Evenbetterif… Howwilltheclubengagewiththesepeopleinfuture?

Running a RWC event checklist Example–hostinganopenfamilyday

SHOULDER TO SHOULDER FOR THE RUGBY WORLD CUP