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1 Dong-Hyuk Ju (주동혁) UbiMOS Technologies, Inc. San Jose, CA K-Night Sunnyvale, CA May 30, 2013 Silicon Valley and Hi-Tech Entrepreneurship - A Historical Perspective

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Dong-Hyuk Ju (주동혁)UbiMOS Technologies, Inc.San Jose, CA

K-Night Sunnyvale, CA May 30, 2013

Silicon Valley and Hi-Tech Entrepreneurship - A Historical Perspective

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Silicon ValleyBorn in Santa Clara county, expanding intoneighboring countiesPopulation ~2M (1M in San Jose)

Santa Clara County

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The Origin of the Name “Silicon Valley”

Don Hoefler’s article on Jan. 1971 issue of weekly Electronic News.

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Ingredients of Silicon Valley SuccessPeople

• Engineers, Scientists, Venture Capitalists, EntrepreneursEducational and Research Institutions

• Stanford, UC Berkeley, …Environment and Culture

• Isolated but self-sufficient (in early days), nice weatherand nature, multicultural, English-speaking

Mentality• Passion for work, risk-taking, casual

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Key Milestones from Silicon Valley Perspective

1850 1900 20001950

1849California Gold RushJames Marshall

1907Triode Vacuum TubeLee De Forest

1909First Radio Broadcasting Station in U.S., San Jose

1939Founding of HPHewlett, Packard

1947Invention of Transistor

Shockley, Brattain, Bardeen

1957Fairchild Semiconductor “Traitorous 8”

1977PC Era Begins.Apple, IBM

1995Internet Age

Clark, Andreessen

2010WirelessClean TechNano Tech…

Age of Electricity Electronics Age

InternetPC

Semiconductor

1891Opening of Stanford University

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California Gold Rush, 1849

Non-native population of CA increased tomore than 100,000 at end of 1849 from ~1000 in 1848.

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Discovery of Gold at Coloma, CA Jan. 24, 1848

Coloma

Highway 49 entering Coloma

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South Fork River the site where Gold Rush has begun

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James Marshall the carpenter who discovered the first nugget

Statue of James Marshall, Coloma

Monument at the original site of Sutter Mill

Replica of Sutter Mill

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In case you are interested, Coloma holds annual gold discovery festival in the week of Jan. 24.

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California Gold Rush as a Precursor to the Birth of Silicon Valley

Accumulation of wealth, capital, technology andentrepreneurship in northern California

Change of Mentality in Ordinary People

• from Puritan lifestylehard-working, frugal, content with one’s life

• to chasing American DreamAll men are created equal for pursuit of Happiness…, wealth.

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Lee De Forest, Father of Radio, prolific inventorPh.D. in EE, Yale University, 1899.Moved to San Francisco in 1910.Invented Triode Vacuum Tube in 1907, setting off electronics age.Built first commercial Triode amplifier in 1912 while working atFederal Telegraph Co. in Palo Alto.

Poster of De Forest,Computer History Museum, MV

The site of Federal Telegraph Research Lab in Palo Alto, where De Forest developed Triode amplifier.

The plaque commemorating the work of De Forest at FTC.

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Varian Brothers: Russell and SigurdRussell, MS, Physics, 1927, Stanford (father of Radar)Invented Klystron and practical RADAR, contributed towinning the WW II.Started Varian Associates, Inspiration to Hewlett and PackardEarly example of University-Industry collaboration

Russell (left) and Sigurd Varian in 1950’s

Varian Park in Cupertino opened with donation from Russell Varian

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Frederick Terman A True Visionary, Workaholic and Father of Silicon Valley

Born in 1900, BS, MS, Stanford, Ph.D. EE, MIT 1924 (at the age of 24)Stanford professor, Dean of Engineering, VP, ProvostStrong Advocate of Industry-Academia CollaborationPioneer of Radio engineering, advisor/mentor to Hewlett and PackardRetired in 1965, consulted Korean government on establishingKAIST, awarded an Order of Civil Merit by Korean government in 1975.

Fred Terman Terman Eng. Bldg, Stanford University

Terman greeting Packard (left) and Hewlett (center)

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Bill Hewlett and David Packard Launching HP in 1939

Hewlett (right) and Packard in the garage

Hewlett from SF, Packard from ColoradoHewlett: BSEE, 1934, Stanford, MSEE, MIT, 1937Packard: BSEE, 1934, Stanford, worked at GEStarted HP in 1939 in Palo Alto, built corporate culture “HP Way”Lifelong business partner and friends, model citizens

The house and garage where Hewlett and Packard lived and launched HP.

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The HP Garage Palo Alto, CA

The garage was the office, R&D center and manufacturing plant.Fully restored to the original shape in early HP daysSymbol of high-tech entrepreneurshipCA Historic Landmark, National Historic Place

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Invention of Transistor, Dec. 1947 Brattain, Bardeen and Shockley

Three physicists at Bell Labsinvented the transistor in Dec. 1947.They shared Nobel prize in physicsin 1956.

Shockley (sitting), Brattain (right) and Bardeen

The model replica of the transistor invented at Bell Labs

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William Shockley Father of Electronics Age

Brilliant Physicist, Nobel LaureateGrew up in Palo Alto, BS, 1932, Caltech, MS, Ph.D. 1936 MIT, PhysicsFounded Shockley Semiconductor Lab in Mountain View, CA in 1955Stanford Professor, EE, Eugenics research. Failed life in later years.

Shockley as a Stanford professorThe book Shockley wrote became a bible to engineers in early days of transistors.

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Brattain and BardeenWalter Brattain:

• BS 1924, Whitman College, Ph.D. Physics, 1929 Univ. of Minnesota• Experimental physicist at Bell Labs, Retired as a professor at Whitman College

John Bardeen: • BS EE 1928, Univ. of Wisconsin,

Ph.D. physics 1936, Princeton• Theoretical physicist, two-time winner

of Nobel prize in Physics (1956, 1972)

Brattain holding a transistor model US stamp commemorating Bardeen’s scientific achievement

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Broken Genius vs. True Genius

A book about the life of Shockley A book about the life of Bardeen

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The Return of Shockley to California, 1955

Shockley returned to Palo Alto,persuaded by Terman, startedShockley Semiconductor Lab in Mountain View.SSL became the catalyst to thebirth of Silicon Valley.

391 San Antonio Road, MVAt the site of SSL now stands a grocery store.

On the sidewalk just outside the grocery store stands a sign referring to work done by SSL.

Good days at SSL. Celebrating Shockley’s winning of Nobel prize in 1956.

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Fairchild Semiconductor The Birth of Silicon Valley, Sep. 1957

Eight engineers left Shockley Semiconductor Lab and started their own company, Fairchild Semiconductor, less than 2 miles north of SSL, in September 1957.

Shockley Semiconductor LaboratoryMountain View, CA

Fairchild SemiconductorPalo Alto, CA

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The Original Fairchild Building Palo Alto, CA

The original Fairchild building still standing at 844 E. Charleston Road, Palo Alto

Plaques next to the entrance of the building

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The Traitorous Eight

Robert Noyce: Grinnell College (Iowa), Ph.D EE MIT, 1927-1990

Gordon Moore: UC Berkeley, Ph.D. Chem, CalTech, 1929-

Julius Blank: BS, Meng, New York City College, 1925-2011

Sheldon Roberts: Ph.D. MatSc, MIT, 1926-

Victor Grinich: Ph.D. EE, Stanford, 1924-2000

Jean Hoerni: Ph.D. in Physics, Cambridge Univ., 1924-1997

Eugene Kleiner: BS MEng, New York Univ., 1923-2003

Jay Last: Ph.D. Physics, MIT, 1929-

Eight employees of Shockley Semiconductor Lab, ranging from 28 to 34 years of age, co-founded Fairchild Semiconductor,in September 1957.

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8 Co-founders of Fairchild Semiconductor (and Silicon Valley)

1957 photo: clockwise from Noyce (foreground), Hoerni, Blank, Grinich, Kleiner, Moore, Roberts, Last

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50 Years Later, 2007 @Stanford Univ. Reflecting on Early Days of Fairchild Semiconductor

Julius Blank, Jay Last, Gordon Moore, Arthur Rock (right) at the Fairchild Semiconductor 50th Anniversary Panel Discussion, Stanford University, Oct. 4, 2007

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Robert Noyce, Mayor of Silicon ValleyVisionary, Entrepreneur, Motivator, Inventor of Integrated CircuitsCo-founded Fairchild Semiconductor and IntelMissed opportunity to win Nobel Prize, twice.

Nobel Prize in Physics, 2000for the invention of IC

Jack Kilby(Robert Noyce)

Nobel Prize in Physics, 1973for tunneling phenomena in semiconductors

Leo Esaki(Robert Noyce)

Noyce’s 1956 lab notebook describing tunneling effectEsaki’s paper published in 1958

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Silicon Valley Native • Born in 1929 in Pescadero, CA• BS 1950 UC Berkeley, • MS Ph.D., Chemistry, 1954 CalTech

Gordon Moore

Downtown Pescadero (17 miles south of Half Moon Bay)

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Gordon Moore

Co-founder of Fairchild and Intel

Famous for Semiconductor Innovation Trend, published in1965, known as Moore’s Law

Philanthropist• Donated $600M to alma mater,

CalTech in 2001, the largestdonation to college in US history

High-tech nerds are setting a newparadigm in philanthropy.

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Jobs, Wozniak and Apple Inc.Pure Silicon Valley-bred engineers and entrepreneursDriven by extreme passion, ambition and egoLaunched Apple in 1977 from a garage in Jobs house• “For once in our lives, we will have a company.” Jobs to Woz, 1976 • “Do you really want to sell sugar water for the rest of your life, or

do you want to come with me and change the world?” Jobs to Scully, 1983

1974 photo of Jobs and Woz Jobs at a dinner table with Noyce

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The Apple GaragePaul and Clara Jobs raised Steve Jobs through high school inthis house, located in Los Altos, CA.

Jobs and Woz assembled Apple I computer in this garage, withhelp from Jobs’ sister Patty and a high school friend of Jobs.

A modest single-story house where Apple was launched. This house may someday be designated as a historical landmark.

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Go West, Young Men - and so they did.William Shockley: CA to NJ to CARobert Noyce: Iowa to MA to CA Gordon Moore (Intel): CA to Maryland to CAAndy Grove (Intel): Hungary to NY to CAJerry Sanders (AMD): Chicago to CALarry Ellison (Oracle): Chicago to Silicon ValleyJames Clark (Silicon Graphics, Netscape): TX, LA, UT to CAMarc Andreessen (Netscape): Chicago to Silicon ValleyJerry Yang (Yahoo): Taiwan to CADavid Filo (Yahoo): New Orleans to Silicon ValleyLarry Page, Sergey Brin (Google): Michigan, Maryland to CAMark Zuckerberg: MA to Silicon Valley

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The Role of Stanford University Entrepreneurship is in its gene.

Many successful companies were started by its graduates, faculties and employees.

• HP, Silicon Graphics, SUN, MIPS, Cisco, Cypress, NVIDIA, Yahoo, Google …..

Encouraged from the Top • David Jordan: First president of Stanford (1891-1913)

Invested $500 in Federal Telegraph Company• Fred Terman (1925-1965): Strong advocate of University-

Industry collaboration and business start-up bygraduates

• John Hennessey: Current President (2000-)Launched MIPS during his sabbatical in 1984Sits on the board of Google (65000 shares), Cisco“Publishing research papers and getting them cited

is important, but developing a new technology thatbenefits millions of people is also valuable.”

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Jim Clark Serial Entrepreneur

High School in TX, Navy in New Orleans, took evening classesat Tulane University, BS Univ. of NO, Ph.D. Univ. Utah (1974)Professor of Comp. Sci, Stanford University (1979-1982)Founded Silicon Graphics (1982), Netscape (1994), and web-based companies (myCFO, Healtheon), …Donated $150M in 1999 to Stanford Univ.

James Clark Center for Biomedical Engineering, Stanford University

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Jerry Yang, David Filo and Yahoo!

Jerry Yang and Akiko Yamazaki Environment and Energy Building (Y2E2), Stanford Univ.

Jerry Yang, from San Jose, David Filo, from New Orleans, met at Stanford Graduate School.Got bored while their Ph.D. advisor was away on sabbatical.Created Internet directory and launched Yahoo! In 1994.

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The Story of Larry Page, Sergey Brin and GoogleLarry Page from Michigan, Sergey Brin, Russian Jew immigrated to US

Worked on the same Ph.D. project.

Page developed “Page Rank” algorithm,both left Stanford, started Google in 1999.

Initial funding of $100K from AndyBechtolsheim, $25M total from KPCB andSequoia Capital in less than a year.

“It’s the search, stupid!”

The rest is history.

A Google server in early days

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Attributes of Hi-Tech Entrepreneurs

Excel at what you do.

Love what you do. • Be passionate, be crazy.

Having a high ego is not a bad thing. • It feeds self-motivation.

Surround yourself with quality people.• Co-founders are important.

Take risks, yet be practical.

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Thank you !