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Business Inteligence
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7/21/2019 Six Signs You Are Ready for BI
http://slidepdf.com/reader/full/six-signs-you-are-ready-for-bi 1/10
Six Signs
it’s Timeto Take the BI Plunge
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The problem
The approach
The solution
There are six common red
ags that signal it’s time to
better manage your data
so you can make more
intelligent decisions faster.
If any of these signs
apply to the way you do
business today, it’s time to
take the BI plunge. Read
on to see what the com-
mon problems are, and
how BI can solve them.
You’re thinking it might be
time to streamline your
strategic business decisions
but aren’t sure if you’re ready
to make the commitment with
a full Business Intelligence
solution.
You’re managing information from a numberof different data sources. You’re pulling
reports once a month and think you have apretty good handle on what’s going on in yourcompany. But do you really?
Or maybe you’re constantly frustrated because you can’t
get the data you need when you need it, and your important
business decisions always seem like they involve a little bit
of guesswork.
If either of these scenarios sound familiar, it’s time to start
thinking about Business Intelligence.
Besides the obvious situations above, there are a number of
red ags that signify a company is ready to take the plunge
into BI. Let’s take a look at some of the six most common.
LET’S TAKE A LOOK AT THE WAY YOU MIGHT BEMONITORING AND MEASURING YOUR COMPANY
About the auther
Peter Ørum is the Product
Manager at TARGIT Business
Intelligence & Analytics,
where he has served since
2006. He is an expert in the
eld of BI & Analytics, and his
resume includes the project
of implementing Business
Intelligence at Tommy Hilger.
Peter is resident in Tampa,
Fla., but is originally from
Denmark.
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As often happens when companies grow,
organizations split each business segment into their
own, largely autonomous division, each with its own
budget and management process. But at the end of
the day, information must be consolidated from each
division into a single report in order to keep track of
budgeting, forecasting, performance, and general
company health.
This involves manually extracting data from eachsystem and compiling a report in Microsoft Excel. But
this is time-consuming, tedious, and open to human
error. Usually it can only be done by the IT department
so those who need the information can’t pull it or
adjust it themselves.
1. YOU’RE REGULARLY CONSOLIDATING REPORTSFROM VARIOUS DATA SOURCES
The solution
A Business Intelligence system automatically
culls information from all available data sources
and displays data in easily digestible dashboards,
reports, and analyses. Users can then dig deeper
and gure out the trends that might otherwise be
hidden deep within data.
Share knowledge across the company and control
who has access to what. Create one report or
dashboard, and let the system automatically
tailor it for each individual or department. Or
share access to data across the company from
all business units so users can make better, more
informed decisions.
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2. IT TAKES DAYS TO PULL A REPORT
If you’re still pulling reports manually, you know the many steps involved in hopefully getting
an accurate representation of your company data. There’s the process of extracting the
data, manipulating it by hand based on your needs, and validating the information to ensure
reports reect the right data. This takes valuable company time and resources.
For many companies, it takes up to three days to pull a single report. This is a major
problem. Clearly, if a report or analysis takes signicant time to generate, minute trends and
KPIs are not being monitored daily or even likely weekly. If a deviation occurs, it could take
days or even weeks before it’s noticed and action is taken to correct it.
The solution
With BI however, all data extraction
and processing is put in the hands of
the computer. Reports can be created
with as little as one click and a few
seconds.
And thanks to tools like notication
agents, you can sit back and let the
system monitor all the data incoming
from the ERP system and notify you
when changes occur. Which leads me
to my next red ag …
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3. YOUR COMPANYHAS ESTABLISHED KPIS
THAT ARE ONLYMONITORED MONTHLY
A Key Performance Indicator isn’t indicating much if it’s only being
examined once a month. KPIs must be measured frequently. At a
minimum, they should be measured daily.Ideally, they’re monitored 24
hours a day, seven days a week. If it takes days to run a single report,
it’s simply not possible to make strategic business decisions.
The solution
A Business Intelligence system will extract data
every day, multiple times a day. This keeps a
steady nger on the pulse of your company health
by observing not only the large peaks and valleys,
but any minute changes in business.
With real-time observation, it’s possible to drill
down to nd exactly what worked and what didn’t.
Did a particular Tweet spike visits to your website?
Is there a particular day of the week or time of the
day that sees a bump in sales? Knowing these
answers gives you the key to improving business
by zeroing in on what works best and what
doesn’t.
A true BI solution will not only automatically
generate these reports, but as I mentioned above,
will send notications to your desktop, tablet, or
mobile phone if a KPI reaches a certain threshold.
This ensures action can be taken immediately.
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The solution
With the ability to translate data into visualizations, getting your head around
what was once a complicated spreadsheet becomes easy. But Business
Intelligence is about more than just insight and data graphs; it’s about working
within the information to see where the trends begin and how to move forward
with them.
No detail is too small with the right tools. The more the picture of a company
comes into focus, the more condently decisions can be made. There’s a
reason the OODA loop starts with Observation, and BI makes that step easy.
Move through Orientation, Decision, and Action faster and more intelligently.
BI enables users to push high level reports and analyses out to the entire
organization so everyone has insight. This creates a more informed
environment and motivates and inspires employees to reach their goals. As
I’ll touch on further in a moment, you can rest easy knowing everyone in the
organization has the most updated information available.
4. YOU HAVE CLOUDY INSIGHT INTO OPERATIONS
How can a decision maker be expected to make decisions without
full insight into all the operations of a company? Take, for example,
the CMO who must justify her budget but can’t quantify the marketing
dollars spent on a Facebook campaign. Or the Director or Sales who
needs quick insight into forecasts, goals, expenses, and earnings
before the weekly sales meeting. Or the CEO who wants to know
which products are most popular in a specic location.
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Not only is the amount of available data sources growing, but so is the
complexity of the data. As a result, there’s a rise in reporting experts
spending an increasing amount of time developing reports and analytics
for an extended user base within a company. With different users each
manipulating data differently, it becomes challenging to maintain a consistent
shared world view across the company.
This is especially apparent when those reports are generated in Excel
and manipulations live only in an individual’s own les. These might
then be shared through paper reports, word of mouth, emails, or via the
company network, causing further fragmentation and loss of control of data
consistency.
The solution
With a full-edged BI solution, companies can harvest
the benets of a single reporting and analytics platform
that provides a consistent user experience across all
platforms. Changes and manipulations are reected in
real time.
And reports and analyses can be shared throughout
the company, with only relevant data for each individual
or department shown automatically. Dashboards can
also be added to storyboards, so each department and
team can effortlessly follow the progress of ongoing
project. Never again wonder if everyone is viewing the
most current data.
5. THERE ARE DIFFERENT VERSIONS OF THE TRUTH IN YOUR DATA
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6. THERE’S RESTRICTED ACCESS TO YOUR DATA
Information doesn’t do you any good if you can’t
access it when you need to. As mentioned above,
data sources and complexity are growing at a rapid
pace. Not only is it vital for companies to measure
and monitor internal data, but they now need to keep
a reading on the external data exploding around
them. In fact, over time a company’s external data
will far exceed their internal data. Companies that
don’t learn from and adapt to this Big Data will be
quickly left behind.
As such, many companies keep BI in the hands of
the IT department. Generating reports and analyses
are time-consuming and complex. If you don’t have a
degree in computer science, it isn’t likely you’re going
to master the system.
The solution
With advanced Business Intelligence and Analytics solutions however,
BI is put in the hands of everyone in the organization. User-friendly
search engines make creating reports, analyses, and dashboards as
simple as plugging in a few natural language words and watching the
computer do the work for you on any platform.
Anyone can edit criteria and drill down on data with a few clicks. And
create stunning data visualizations that make the answers you’re
looking for obvious. Suddenly, everyone has an advanced degree in
BI. Just one of these red ags is strong sign that you need to start
thinking about Business Intelligence. Once you’ve opened your eyes
to BI, you’ll be surprised at the picture that comes into focus.
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Gather Your (any) Data Learn From Your Data Share Your Data Act On Your Data
SQL, ERP, CRM
Dashboards >Review your KPIs against your goals.
Storyboards >Motivate employees by showing
progress on display TVs.
Alerts >Get a heads-up when metrics deviate and
action need to be taken. Anywhere.
Excel, External statsAnalytics >
Understand what happened,
why it happened, and what’s coming next.
Emails >Improved collaboration with one-click
distribution of analyses via emails.
Intelligent Wizard >Tell the system what you want. The BI Wizard
tells you what you want to know and
remembers your preferences.
Google Analytics, Social media
Reports >Build reports in less than one minute with
one-click-to-analysis integration.
Batch report scheduling >Customize where your reports go and
distribute them automatically.
In-Memory Analytics > Analyze the crucial data that doesn’t
live in your data warehouse.
Mobility/Web/desktop > Access your data when and
where you need it.
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TARGIT IS BUSINESS INTELLIGENCE AND ANALYTICSSOFTWARE MADE FOR ACTION
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www.targit.com
TARGIT is designed for your entire
organization, from the CEO who follows the
key metrics, to nancial workers who need
accurate reports, to sales managers who
need performance analytics and customer
insights, to marketing who cares about the
cost of leads, to IT who wants data security
and smoothly integrated data processes.
TARGIT has everybody covered.
In fact, TARGIT is the most widely deployed
solution in the market, and customers rate
TARGIT higher in usability than any other
solution.
We believe that data should be connected
and available to decision makers when and
where they need it. There is always one
more question to ask of the data you see,
and if the answer is not immediately available
you run the risk of having to act on intuition.
That’s why TARGIT is designed to get you
from dashboards and reports to analyses
with only one click.
Add to that the integration tools that
prepare your data for analysis in less than
a day and the intelligence that lets you
use natural language to ask for the report
or analysis you want. TARGIT takes you
from observation to action faster than any
other tool on the market.
TARGIT gives you the courage to act.
ONE SOLUTION TO COVER ALL ANALYTICS AND REPORTING NEEDS