Steve Jobs

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Steve Jobs the Visionary CEO of Apple

Text of Steve Jobs


  • Steven Paul JobsBorn in 1955 in Green Bay, WisconsinAdopted by Paul and Clara Jobs to live in Santa Clara, CaliforniaGraduated high school in Cupertino, California

  • EducationJobs went to Reed College in Portland OregonHe studied Poetry, Literature, and PhysicsAfter one semester, Jobs dropped out of school, but still attended some classes.

  • StevesJobs met Steve Wozniak shortly after they both left school while working for Hewlett-PackardWoz was an incredibly talented engineer, especially in electronic gadgetsWhile developing a blue box device, Jobs convinced Woz to sell it to Berkeley students.

  • The Beginnings of AppleAfter spending time in India in 1974, Jobs returned to AmericaHe visited with Woz the homebrew computer club, but was not content with just the creation of electronics.

  • Jobs convinced Woz to help him create a personal computer, the Apple IJobs, with marketing help from a friend, had the vision of creating a computer company that would make and sell pcs.After showing the Apple I to in town computer stores, Jobs was able to sell 25.After selling his Volkswagen mini-bus, and asking Woz to sell his scientific calculator, they two raised enough money to create Apple Computers.

  • AppleJobs and Woz sold the Apple I in 1976 for $666, making over $776,000 from salesIn 1977, they two released the Apple II, a single board computer with onboard ROM and a color video interface.

  • Positive GrowthFrom 1977 to 1983, Apple continued to grow exponentially.In 1981, IBM finally entered the personal computer market, and in just two years began to outsell Apple.After the failure of the Apple III and Lisa, Jobs needed a new computer that could compete with the IBM PC.

  • The MacintoshIn 1984, Apple released the Macintosh, the first personal computer with a graphical user interface(GUI).It had 128KB of memory, and was expandable.Along with the mouse, the Macintosh was the most revolutionary computer made up to that point.

  • Microsoft and John SculleyIn 1985, Bill Gates convinced Jobs to license the graphical user interface in the Macintosh to create Windows, which could run on IBM PCs.As sales of the Macintosh took off, CEO John Sculley thought that Jobs was hurting Apples success, and gradually forced Jobs to leave.

  • Jobs project in the late 1980s to mid 90s was NextStep.A new computer company based on an object oriented software platform, NeXT failed first as a hardware company, then as a software company.Apple similarly did very poorly in the early and mid 90s, brought on by poor leadership and stagnating computer design.

  • The Second Coming of JobsIn 1996, Apple bought NeXT, and with it came Steve Jobs.In 2000, Jobs became the full CEO of Apple, after the success of the iMac, the first computer mainly marketed for its looks.

  • Return to Profitability and InnovationJobs continues to innovate the computer industry, spearheading projects like the iPod, iTunes and its Music Store, and high end computer.Under Jobs watch, Apple has entered a new phase of growth and profitability, fueled by his imagination and quest for perfection.

  • Apples market value was $222.1 billion, higher than Microsofts $219.2 billion. As per May 26th, 2010.As Microsoft is only Operating System (OS) software. Where as Apple prepares its own hardware and software too. Apple is now the most valuable technology firm in the world.