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Online Access: www.absronline.org/journals
*Corresponding author: Dr. Neeraj Kumari, Assistant Professor (Management), Faculty of Engineering & Technology, Manav Rachna International University, Faridabad, Haryana, India. Email: [email protected]
118
Management and Administrative Sciences Review
Volume 5, Issue 2
Pages: 118-127
March 2016
e-ISSN: 2308-1368
p-ISSN: 2310-872X
Study of Employee Satisfaction in Hotel Industry
Dr. Neeraj Kumari
Assistant Professor (Management), Faculty of Engineering & Technology, Manav Rachna International University, Faridabad, Haryana, India
The study aims to measure employee satisfaction at two organizations viz, Taj Mahal Hotel and ITC Maurya Hotel, and to analyze which parameters play an important role in determining overall Employee Satisfaction. It is a descriptive research in nature. The sample population is 30 employees each from the two aforesaid organizations. The sample size is 60. Non Comparative Scaling Technique has been used in the study. Conclusively it may be stated that Employee Satisfaction is a multidimensional phenomenon with a number of factors operating simultaneously. The employees of Taj Mahal feel extremely satisfied when they were exposed to the eight selected parameters.
Keywords: Compensation, employee growth, motivation, training, work culture
INTRODUCTION
Organizational culture/ corporate culture is all about beliefs, collective attitudes, values, experiences and procedures existing within the organization. The definition of organizational culture changes from organization to organization. The words like patterns, manner, core, ideology, ethos, roots, purpose, style, philosophy, vision can be used to describe organizational culture.
A good organizational culture would be beneficial for every member of the organization, be it the top management or the low level employees in the organization. A good organizational culture has the potential to maximize employees’ strategies and ideas. A good organizational culture is one which would help all the supervisors and the employees of the firm to be on the same page as those in charge of the firm. A good organizational culture can be
created by removing the common traits of an unhealthy culture. In order to make a good organizational culture, emphasis should be made on the following points:
Reality is more important than form
Service should be more important than authority
Purpose is more important than process
Adaptability is more important than precedence
LITERATURE REVIEW
Surivankietkaew and Avery (2014): The study
concluded that sustainable leadership (SL) practices
Manag. Adm. Sci. Rev. e-ISSN: 2308-1368, p-ISSN: 2310-872X Volume: 5, Issue: 2, Pages: 118-127
119
found to be related with the employee satisfaction.
A total of 23 SL practices were linked in a manner
that they enhanced employee satisfaction. Some of
the practices which were found to be associated
with employee satisfaction were considered
organizational change, valuing employees, a strong
shared vision, ethical behavior, quality in products
and services, and an enabling culture.
Paco and Nave (2013): The results showed that the
volunteers’ experience is satisfactory and is
positively related to feelings of happiness. The
relationship between volunteers’ motivations and
satisfaction/ happiness found to be weak.
Antoncic and Antoncic (2011): A positive
relationship was found between employee
satisfaction, intrapreneurship and growth. Among
all the control variables, age was found to be
influential.
Pelit et al. (2011): The study concluded that the
relations with the colleagues and physical
conditions are the most positive aspects related to
job satisfaction, while unfair payment is the most
negative aspect related to job satisfaction. The
results of correlation and regression analyses
indicated that behavioral and psychological
empowerment has a significant effect on the job
satisfaction.
Bjerke et al (2007): A strong connection between
artifacts and identity, employee satisfaction,
creativity, mood and motivation was established.
Due to the face-to-face interaction between the
employees and the customers of the business
segment, aesthetics seemed to be important.
Koh and Boo (2004): A significant and positive link
was found between ethical culture and job
satisfaction, job satisfaction and organizational
commitment. The study concluded that
organizational ethics can be used as a means to
generate favourable organizational outcomes.
RESEARCH METHODOLOGY
Purpose of study: To measure employee
satisfaction at two organizations viz, Taj Mahal
Hotel and ITC Maurya Hotel. Employee
Satisfaction has become today a very important
process in the organizations, especially during
times when attrition rate is very high. Every
organization needs to understand this process in
order to retain best of the employees.
Objective:
To analyze which parameters play an
important role in determining overall
Employee Satisfaction.
Type of Research: The type of research used is
descriptive.
Sample Design
Sample Population: The sample population is
30 employees each from the two aforesaid
organizations.
Sample Size: The sample size is 60 that include
30 employees from each organization.
Sample Selection: The employees have been
selected randomly, irrespective of their age,
experience or designation.
Design of the Questionnaire: The questionnaire
has been divided into 8 parameters that have been
selected randomly keeping in mind their
importance in present text and also after getting
inputs from the pilot study conducted for the same
study. Following are the eight parameters that have
been considered for the study of employee
satisfaction: Work Culture, Training,
Communication, Compensation, Rewards &
Recognition, Performance Appraisal System, Work
Relations and Work Environment.
Scaling Technique used: Non Comparative Scaling
Technique has been used in the study.
Manag. Adm. Sci. Rev. e-ISSN: 2308-1368, p-ISSN: 2310-872X Volume: 5, Issue: 2, Pages: 118-127
120
Data collection:
Primary Data
Questionnaire
Telephonic Conversation
E-Mails
Secondary Data
Websites
Journals
Books
DATA ANALYSIS AND INTERPRETATIONS
FIGURES 1-8 HERE
Interpretations: Based on the data presentation, we
observe that:
Parameter 1: In this parameter we have tried to
generate favorable response from the employees
with respect to two statements. For the Hotels, Taj
Mahal generated a more favourable response than
ITC Maurya. Overall the hotels have generated a far
better response as compared to the airlines.
Parameter 2: This parameter is extremely important
as Training in hospitality plays a major role. On the
Hotel’s Front, Taj Mahal scored better than ITC
Maurya.
Parameter 3: The Communication needs to be
strengthened so as to make the employees know
what exactly the company wants out of him. For the
hotel, the employees at Taj Mahal scored high.
Parameter 4: The mean for compensation at Taj
Mahal is better.
Parameter 5: The rewards and recognition given at
hotels, Taj Mahal scored a shade above ITC Maurya.
Parameter 6: When it comes to understanding of
Performance Appraisals, Taj Mahal’s employees
can be said to have a better understanding of the
process as compared to ITC Maurya.
Parameter 7: On the hotels’ front we notice that
work relations are better on Taj Mahal’s employees’
side as compared to ITC Maurya.
Parameter 8: When exposed to Work Environment
parameter, Taj Mahal scores better than ITC
Maurya hotels.
Objective: To analyze which parameters play an
important role in determining overall Employee
Satisfaction.
Taj Mahal
TABLE 1 HERE
FIGURE 9 HERE
Interpretations: The bend is more towards Work
Culture, Work Environment and these parameters
show high correlation as compared to other
parameters. Hence the top four parameters for Taj
Mahal hotel shall be:
1) Communication
2) Work Culture
3) Work Environment
4) Performance Appraisal System
ITC Maurya
TABLE 2 HERE
FIGURE 10 HERE
Interpretations: The bend is more towards Rewards
and Recognition and training. Hence, the top
parameters we notice here are:
1) Rewards and Recognition
2) Communication
3) Training
4) Work Culture
FINDINGS AND SUGGESTIONS
For Taj Mahal hotel, we have seen that the
employees are highly satisfied when
exposed to the eight selected parameters.
Manag. Adm. Sci. Rev. e-ISSN: 2308-1368, p-ISSN: 2310-872X Volume: 5, Issue: 2, Pages: 118-127
121
The results at Taj Mahal were better as
compared to other organizations. Here we
notice that the difference between all the
parameters is very less and hence we can say
that all parameters are equally important
when it comes to determining employee
satisfaction.
The final case is of ITC Maurya hotel, which
like Taj Mahal hotel, gives a very positive
result. Employees at ITC Maurya are also
satisfied when exposed to the eight
parameters. Unlike Taj Mahal hotel, here we
notice that the difference is there between
various parameters with rewards and
recognition and communication being the
most determining factor.
We can say that, out of the two selected
organization, variation among the
employees of Taj Mahal hotel is very less as
compared to other organization of study.
CONCLUSION
Conclusively it may be stated that Employee
Satisfaction is a multidimensional phenomenon
with a number of factors operating simultaneously.
There are certain factors which have strong
influence on the overall index but the presence of
other factors cannot be ignored. The employees of
Taj Mahal feel extremely satisfied when they were
exposed to the eight selected parameters.
REFERENCES
Arminda do Paço, Ana Cláudia Nave, (2013) "Corporate volunteering : A case study centred on the motivations, satisfaction and happiness of company employees", Employee Relations, Vol. 35 Iss: 5, pp.547 – 559.
Elbeyi Pelit, Yüksel Öztürk, Yalçın Arslantürk, (2011) "The effects of employee empowerment on employee job
satisfaction: A study on hotels in Turkey", International Journal of Contemporary Hospitality Management, Vol. 23 Iss: 6, pp.784 – 802.
Hian Chye Koh, El'fred H.Y. Boo, (2004) "Organisational ethics and employee satisfaction and commitment", Management Decision, Vol. 42 Iss: 5, pp.677 – 693.
Jasna Auer Antoncic, Bostjan Antoncic, (2011) "Employee satisfaction, intrapreneurship and firm growth: a model", Industrial Management & Data Systems, Vol. 111 Iss: 4, pp.589 – 607.
Rune Bjerke, Nicholas Ind, Donatella De Paoli, (2007) "The impact of aesthetics on employee satisfaction and motivation", EuroMed Journal of Business, Vol. 2 Iss: 1, pp.57 – 73.
Suparak Suriyankietkaew , Gayle C. Avery , (2014) "Employee satisfaction and sustainable leadership practices in Thai SMEs", Journal of Global Responsibility, Vol. 5 Iss: 1, pp.160 – 173.
Manag. Adm. Sci. Rev. e-ISSN: 2308-1368, p-ISSN: 2310-872X Volume: 5, Issue: 2, Pages: 118-127
122
APPENDIX
Parameter 1: Work Culture
Figure 1: Showing parameter 1 for two Hotels
Parameter 2: Training
Figure 2: Showing parameter 2 for two Hotels
3.43.63.8
44.24.4
Taj Mahal ITC Maurya
Work Culture
Work Culture
Mean Value
3.23.43.63.8
44.24.4
Taj Mahal ITC Maurya
Training
Training
Mean Value
Manag. Adm. Sci. Rev. e-ISSN: 2308-1368, p-ISSN: 2310-872X Volume: 5, Issue: 2, Pages: 118-127
123
Parameter 3: Communication
Figure 3: Showing parameter 3 for two Hotels
Parameter 4: Compensation
Figure 4: Showing parameter 4 for two Hotels
3.33.43.53.63.73.83.9
4
Taj Mahal ITC Maurya
Communication
Communication
Mean Value
3.5
3.6
3.7
3.8
3.9
Taj Mahal ITC Maurya
Compensation
Compensation
Mean Value
Manag. Adm. Sci. Rev. e-ISSN: 2308-1368, p-ISSN: 2310-872X Volume: 5, Issue: 2, Pages: 118-127
124
Parameter 5: Rewards and Recognition
Figure 5: Showing parameter 5 for two Hotels
Parameter 6: Performance Appraisal System
Figure 6: Showing parameter 6 for two Hotels
4
4.05
4.1
4.15
Taj Mahal ITC Maurya
Rewards and Recognition
Rewards and Recognition
Mean Value
0
1
2
3
4
Taj Mahal ITC Maurya
Performance Management System
Performance Management System
Mean Value
Manag. Adm. Sci. Rev. e-ISSN: 2308-1368, p-ISSN: 2310-872X Volume: 5, Issue: 2, Pages: 118-127
125
Parameter 7: Work Relation
Figure 7: Showing parameter 7 for two Hotels
Parameter 8: Work Environment
\
Figure 8: Showing parameter 8 for two Hotels
3.4
3.5
3.6
3.7
3.8
3.9
Taj Mahal ITC Maurya
Work Relations
Work Relations
Mean Value
2.8
3
3.2
3.4
3.6
3.8
4
Taj Mahal ITC Maurya
Work Environment
Work Environment
Mean Value
Manag. Adm. Sci. Rev. e-ISSN: 2308-1368, p-ISSN: 2310-872X Volume: 5, Issue: 2, Pages: 118-127
126
Table 1: Showing correlation value for Taj Mahal
Parameters Correlation Values
Work Culture 0.48
Training 0.21
Communication 0.49
Compensation 0.31
Rewards & Recognition 0.29
Performance Appraisal
System 0.41
Work Relations 0.21
Work Environment 0.41
Figure 9: Showing correlation value for Taj Mahal
0
0.1
0.2
0.3
0.4
0.5Work Culture
Training
Communication
Compensation
Rewards &Recognition
PerformanceAppraisal System
Work Relations
WorkEnvironment
TAJ MAHAL
Correlation Values
Manag. Adm. Sci. Rev. e-ISSN: 2308-1368, p-ISSN: 2310-872X Volume: 5, Issue: 2, Pages: 118-127
127
Table 2: Showing correlation value for ITC Maurya
Parameters Correlation Values
Work Culture 0.28
Training 0.36
Communication 0.43
Compensation 0.19
Rewards & Recognition 0.56
Performance Appraisal
System 0.21
Work Relations 0.19
Work Environment 0.25
Figure 10: Showing correlation value for ITC Maurya
0.00
0.10
0.20
0.30
0.40
0.50
0.60Work Culture
Training
Communication
Compensation
Rewards &Recognition
PerformanceAppraisal System
Work Relations
WorkEnvironment
ITC MAURYA
Correlation Values