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Super Show 2012 delegate guide
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iGAMING. IT’S THE INDUSTRY’S HOTTEST TOPIC. SO WE’RE PUTTING IT FRONT AND CENTER AT G2E. G2E is the only place you’ll get the broad picture and the down-to-earth details you need to thrive in our industry these days. It’s the world’s premier casino-entertainment event. It’s four days of the latest information, hottest topics, most valuable networking and essential education. And it’s essential if you expect to thrive in an industry that gets more challenging every day.
O C TO B E R 1 - 4 , 2012
T H E S A N D S E X P O & CO N V E N T I O N C E N T E R
L A S V E G A S , N E VA DA
O C TO B E R 1 — i G A M I N G CO N G R E S S , S E C U R I T Y & S U R V E I L L A N C E I N S T I T U T E, L E A D E R S H I P AC A D E M Y, A D VA N C E D G A M I N G I N S T I T U T E , S O C I A L M E D I A B O OTC A M P
O C TO B E R 2 - 4 — E X H I B I T S A N D CO N F E R E N C E
W W W. G LO B A LG A M I N G E X P O. CO M
iGAMING. IT’S THE INDUSTRY’S HOTTEST TOPIC. SO WE’RE PUTTING IT FRONT
T H E N E X T M O V E I S YO U R S . M A K E I T AT
iGAMING:IT’S WHEN.THE QUESTION ISN’T IF,
3
CONTENTS
3
04 Thank You to Our Sponsors
05 Who’s Who?
08 Sponsor & Exhibitor Profi les
38 Floor Plan
40 Learning Clinics
42 Day 1: Event Schedule
44 Day 2: Event Schedule
46 Offi cial Networking Parties
NEW CUSTOMERSGet
Contact us [email protected]
Grow with paysafecard - the prepaid online solution!
Your customers buy paysafecard from one of over 350,000 local sales outlets around the world. The voucher features a 16-digit PIN. This lets customers quickly and simply pay at more than 3500 webshops in the world of online entertainment - without the need for a bank account or entering their personal details!
www.paysafecard.com
Reach new online customers that do not have a bank account or credit card - ECB figures report that 35% of EU citizens do not have a credit card.
No risk of chargeback due to prepaid solution.
Available for web and mobile payments that is quick and simple to implement.
Loyal paysafecard customers live in 28 countries around the world.
The market leader in prepaid payment solutions with more than 10 years of experience.
PS-201202-EN-E-Payment-Anzeige.indd 1 20.02.2012 17:16:45
4
THANK YOU TO OUR SPONSORS
444
OFFICIAL CITY SPONSOR
MEDIA PARTNERS
BADGE AND WRISTBAND SPONSOR LANYARD SPONSOR
EVENT PARTNER
ONLINE NETWORKING TOOL SPONSOR
OFFICIAL MAGAZINES
5
WHO’S WHO?
5
Betting Promotion Stand E48
Richard [email protected]
Blueclaw Media Stand E50
Mike [email protected]
Continent 8 Technologies Stand E38
Sales enquiries [email protected]
Counting House Stand E28
Brian [email protected]
Cozy Games Stand B46
Esanda Recruitment Stand C44
Dennis Van [email protected]
EveryMatrix Stand C28
Johannes [email protected]
BetConstruct Stand C26
Zaruhi [email protected]
Experian Identity and Fraud Sponsor
Catherine [email protected]
BMIT Stand E52
Christian [email protected]
55
Looking for a specifi c exhibitor? Have you arranged a meeting and you’re not sure of their details or who they are? Use our Who’s Who list to fi nd the right contact for your business.
EntwineTech Stand C27
G2E Stand E54
Todd [email protected]
6
WHO’S WHO?
6
PayPoint.net E34
Chris [email protected]
Optimove Stand C30
Pini Yakuel [email protected]
Paysafecard group Stand B32
Daniel [email protected]
66
GameOn Affi liates Sponsor
Tom GalanisTom@gameon-affi liates.com
Intercash Stand E36
Natasha Vincent, [email protected]
Media Skunk Works Sponsor
Paul [email protected]
Neustar Stand B28
Steve [email protected]
OBAN Multilingual Stand E46
Jonathan Murphy [email protected]
Oddslife Stand E24
Rasmus [email protected]
GamCare Stand D72
Stella [email protected]
OMI Gaming Stand B48
André Orefjä[email protected] Mobile & multi-platform gaming solutions
INTERGAMIMGi Media Partner
Jenni [email protected]
7
WHO’S WHO?
7
World-Check D70
Robert [email protected]
Your Fraud & Risk Team
www.yourfraudandriskteam.com
Plus-Five Gaming Stand C34
Qgen Stand C38
Dave [email protected]
Racing Post Stand B50
Kevan [email protected]
RioRey Stand B40
Duncan [email protected]
Reed iGaming/Reed Specialist Recruitment Stand C36
Maria [email protected]
Safenames Stand B34
Jonny Legge [email protected]
Tain Sponsor
http://www.tain.com/powered-by-team/
Sports Betting Community Media Partner
Rasmus [email protected]
Pentasia Recruitment Stand E26
Ellie Doyle [email protected]
77
10
EXHIBITORS & SPONSORS
8
BetConstruct is an extensively developing company in the world of sports-book providing a full range of products and expertise for both start-up businesses and those that are already established in the market. The Company offers full and partial management of online and land-based betting business as well as software solutions for automatic price management for pre-match and LIVE events.
Triq il- lumija 8 San Gwann SGN 2621 Maltawww.betconstruct.com+374 91 299 303 +37499199303
BetConstruct Stand C26
BETTINGPROMOTION makes markets, manages risk and provides liquidity for bookmakers and betting exchanges. Actively trading in sports since 2003, BettingPromotion have a proven track record providing a tailored service of bespoke prices at any specifi ed margin. Betting Promotion creates thousands of markets for sporting events both pre-live and live.
Betting Promotion Sweden ABStora varvsgatan 5SE-211 19 Malmö, Sweden
Betting Promotion Stand E48
Blueclaw is an award winning, UK based SEO and Internet marketing agency. Blueclaw works with businesses across the globe in the toughest sectors such as Gaming, Travel, Finance and Ecommerce. From ambitious SME’s to FTSE companies, Blueclaw’s portfolio includes some of the top names in each industry.
36 Whitehouse StreetLeedsLS10 1LE
Blueclaw Media Ltd Stand E50
BMIT Limited is a leading data centre operator, offering a wide range of services, including co-location, cloud services, virtual hosting and managed services. A leading independent data centres in Europe for online gaming, BMIT provides complete and personalised service to gaming operators, through a highly specialised team, with many-years experience in supporting gaming customers
BMIT LTD10, Triq ic-CawsliQormi QRM 3906
BMIT Limited E52
Continent 8 Technologies provides state-of-the-art co-location, managed hosting and network services to the eGaming industry. Customers benefi t from our steady investment in skilled specialists, advanced data centres and high quality networks.Continent 8 has facilities around the world, including Isle of Man, London, France, Milan, Malta, Gibraltar, Singapore and Montreal, to provide truly a global solution to the industry.
Continent 8 TechnologiesContinent 8 HousePulrose Road, Douglas, IM2 1AL, Isle of Man
Continent 8 Technologies E38
Counting House provides a global range of inbound and outbound payment processing services for online gaming. Accept multi-currency deposits by card or electronic transfer. Allow players to cash out by local currency cheque or EFT. Counting House helps you create a simple, streamlined and positive experience for your players worldwide.
Shannon Airport HouseSFZ, County ClareIRELAND
Counting House E28
11
EXHIBITORS & SPONSORS
999
Founded in 2005 by a team of gaming industry experts, we offer our customers a one account facility across a number of platforms including online, mobile and social gaming. We pride ourselves on game development and a product suite of over ninety games which include bingo, classic and video slots, table games, scratch cards and network jackpots.
Cozy Games Ltd. 35, Zachary Street Valletta, VLT 1132 Malta
Cozy Games Ltd Stand B46
EntwineTech is the world’s largest live dealer software provider, with over 60 licensees spanning all over the globe. The company was established in 2004 and now has more than 200 employees in the Philippines, Malaysia and Macau. EntwineTech is Alderney licensed, First Cagayan licensed and a TST tested software provider.
EntwineTech Stand C27
Esanda Recruitment is an established leader in iGaming offering a bespoke consultative service, in-depth industry knowledge, experienced recruiters and a fi rst class reputation. With an extensive client base and an unrivalled global candidate network Esanda is at the forefront of iGaming staffi ng solutions. Contact Esanda today to fi nd out more.
284A Upper Richmond RoadLondonSW15 6TH
Esanda Recruitment Stand C44
As an operator, you have key decisions to make around who you allow to play and how you verify them when paying out winnings.Experian’s identity and fraud solutions can help you to increase fi rst time pass rates whilst remaining compliant as well as helping to reduce churn without increasing fraud exposure or manual referrals.
Experian Identity and FraudSwift Park, Old Leicester Road, Rugby, Warwickshire, CV22 7GQ
Experian
G2E, the world’s premier event for the casino-entertainment industry, gives you the latest information, the deepest insights and the most extensive network of leaders in the global gaming industry. Features iGaming Zone, sponsored by iGaming Business Magazine, iGaming Congress, and iGaming Conference Track so you can track the trends. Save the date: Oct 1-4 at the Sands Expo & Convention Center, Las Vegas, Nevada. For information and to register: www.globalgamingexpo.com.
Global Gaming Expo (G2E)383 Main AvenueNorwalk, CT 06851
Global Gaming Expo (G2E) E54
EveryMatrix is behind several independent product solutions to the iGaming industry:• OddsMatrix – Fully managed white label sports book solution,• EveryMatrix Mobile 360 – A web based sportsbook, Poker, Casino and Bingo
with cool and slick design,• GamMatrix – a gaming management and payment processing platform,• PartnerMatrix – Banner management and affi liate marketing system, • RakeMatrix - Bingo and Poker software, both for desktop and mobile.
3rd Floor, 70 Clifton StreetLondon, EC2A 4HBwww.everymatrix.com
EveryMatrix Ltd. Stand C28
PRiME
Partner
12
EXHIBITORS & SPONSORS
10
GamCare is the leading provider of advice and support for the prevention and treatment of problem gambling.
GamCare offers its expertise to the gambling industry through Social Responsibility Training and GamCare Certifi cation. For more information please contact [email protected] or visit www.gamcaretradeservices.com
Protect your players, support your staff, protect your business.
7-11 St John’s HillLondonSW11 1TR
GamCare Stand D72
GameOn Affi liates is the leading outsourced affi liate management company in the iGaming industry, supplying affi liate managers to leading and start-up operations across all verticals, with partners such as the Gala Coral Group.Whether you need full management, affi liate program/team development or additional affi liate recruitment, GameOn Affi liates can support your requirements.
GameOn Affi liates15 Mount View CloseOnchan, Isle of Man, IM3 4BR
GameOn Affi liates
iNTERGAMINGi MagazinePublished bimonthly, iNTERGAMINGi is the leading publication for the growing international online gaming industry. Each issue is full of industry news, analytical features, interviews with industry leaders and trade show reviews. It regularly includes regulatory and legal supplements.
Offi ce Block 1Southlink Business ParkHamilton StreetOldham, Lancs, OL4 1DE, UK
INTERGAMIMGi
Neustar Offers a Full Set of Products to the Gaming Industry Ensure the availability, performance and security of your gaming sites via Neustar’s cloud-based services:Stop DDoS Attacks Neustar®SiteProtectEnhance Page Load Times Neustar® UltraDNSMonitor Your Website Performance Neustar® Webmetrics Steer Clear Of Illegal Traffi c Neustar® IP Intelligence
42-54 London RdStainesTW18 4HF
Neustar Inc B28
Ideation, planning and execution of projects carried out by a radical group, autonomously and free from bureaucracy. Skunkworks projects sidestep corporate politics and inertia.Media Skunk Work facilitates this process whilst remaining entirely invisible. Originally born out of the necessary response to technological disruption. Our elite membership of visionaries, luminaries, communicators and infl uencers drive advocacy and upper level buy-in; whilst accomplishing intellectual, emotional and fi nancial objectives.
www.mediaskunkworks.com
Media Skunk Works
Whether giving an affi liate commissions in francs or helping online gaming players withdraw in Euros, payments in multiple forms and currencies are simple with Intercash. Now offering top ups too! With locations in North America and Europe, the Intercash goal is offering you “payments one click away.”
Clinch’s HouseLord StreetDouglas, Isle of Man IM99 1RZ
Prepaid Card
Intercash Stand E36
Networking
Drinks
Sponsor
Media
Partner
Badge +
Wristband
Sponsor
13
EXHIBITORS & SPONSORS
111111
OBAN Multilingual are a global search engine optimization and cultural conversion specialist with extensive experience in the online gaming sector. Operating via local search teams in over 29 markets… OBAN have a key understanding of search behaviors, trends and engines by country… and on a global scale
Sussex Innovation Centre, Science Park SquareFalmer, Brighton, East Sussex BN1 9 SB
OBAN Multilingual Stand E46
paysafecard is the market leader in online prepaid payment systems in Europe - with more than 12 years of experience. paysafecard is a regulated, e-money-licensed payment company. paysafecard has received multiple awards for being one of the best prepaid payment solution in the world - most recently the Paybefore Award 2012.
Am Euro Platz 21120 Vienna www.paysafecard.com
paysafecard group Stand B32
OMI Gaming is based in Stockholm, Sweden and is a premium developer of mobile and multi-platform casino games. OMI Gaming provides the complete gaming solution Kazuri Casino Module™, the social marketing platform Kazuri Social™ and offers bespoke mobile game development.
OMI GamingTengdahlsgatan 18, 116 41 Stockholm, Sweden
OMI Gaming Stand B48
PayPoint.net offers a broad range of payment products, processors and bespoke solutions all designed to deliver growth and value to its clients. PayPoint.net has over 8 years’ experience servicing leading gaming brands and operates FraudGuard, one of the most advanced online fraud management systems on the market.
PayPoint.net1 Finsbury Square London, EC2A 1AE
PayPoint.net Stand E34
OptimoveHartov 26, Tel Avivwww.optimove.net+972-3-6724546
Optimove Stand C30
Oddslife is a white label software platform that combines predictor games with social gaming mechanics. The predictor games enable people to engage in compelling, play-for-fun competitions with their friends, in order to win prizes and virtual credits.Our white label solution can be customised and branded for operators, media portals and affi liates, or even around specifi c sports events. We are currently working with local white label partners in UK, Germany, Denmark, Italy, Greece and LATAM.Contact us if you are interested in operating your own solution around big events like EURO 2012. For more information contact [email protected] | www.oddslife.biz
URL: www.oddslife.comURL Biz: www.oddslife.bizEmail: [email protected]
Oddslife Stand E24
PRiME
Sponsor
14
EXHIBITORS & SPONSORS
12
Pentasia is the global leader in iGaming recruitment. Founded in 2001, it operates in every major iGaming territory and possesses an offi ce network spread across the UK, Malta, Ireland, Gibraltar, Singapore, Macau and the USA.Pentasia’s Ireland operation is located in central Dublin and services a large client portfolio from across the iGaming, Social Gaming and eCommerce sectors.
Betchworth House, 57-64 Station RoadRedhill, Surrey RH1 1DL
Pentasia Recruitment Stand E26
RioRey markets dedicated DDoS defense systems. Our highly intelligent and rapidly expandable platforms are designed to meet the ever-changing demands of DDoS defense. RioRey is able to detect and mitigate DDoS attacks in minutes - with little need for human intervention - to ensure peak network and website availability.
RioRey, Inc.4845 Rugby AveBethesda, MD 20814, USA
RioRey Stand B40
Reed iGaming provides:• Support, specialist and executive recruitment.• Assessment Centres (including psychometrics).• International search and selection. Our global reach enables us to transfer talent across and
within borders.• Key Offi cial/ Director identifi cation/ provision• Salary Surveys.• Employee Climate surveys.• Training and Development.• Confi dential advice on other service providers (e.g ICT, fi nancial, legal , licensing, property, relocation) david.cutajar
Suite 4, Paolo Court (13), Giuseppe Cali Street, Ta’Xbiex, XBX 1423 , Malta
Reed iGaming (part of Reed Specialist Recruitment) Stand C36
The Racing Post is the market-leading provider of betting information in Europe. Our B2B services offer editorial content for horse racing, greyhound and sports betting for third parties to integrate. Additionally the Racing Post drives affi liate relationships through its consumer website at http://www.racingpost.com
23rd Floor, One Canada SquareCanary WharfLondon, E14 5AP
Racing Post Stand B50
QGen is a unique Business Process Outsourcer, providing a one stop shop for risk management and back offi ce solutions. QGen’s core services include the fi rst truly global KYC solution by providing electronic and document verifi cation solutions for both individual consumers and corporate clients; a 24/7 fraud monitoring service and full call centre services; chargeback processing; multilingual customer support functions; and a wide range of risk related consultancy services
St. George’s BuildingElia Zammit StreetSt. Julians, STJ3151, Malta
QGen Limited Stand C38
Plus-Five Gaming is a UK based White-Label gaming service provider with a Class 1 licence from the LGA in Malta, offering companies and brands the most cost-effective way to enter the world of Online and Mobile Gaming. Plus-Five provide a complete gaming solution powered by the Aliquantum Gaming Platform.
c/o AliQuantum-Gaming LimitedUnit G3 Arena Business CentreHolyrood Close, Poole, Dorset, BH17 7FJ
Plus-Five Gaming Stand C34
15
EXHIBITORS & SPONSORS
131313
Safenames is a leading global domain name registrar that specializes in corporate domain portfolio management and online protection services. Our suite of web-based services, along with expert sales and customer support teams, empower your legal, operations and/or marketing departments to effi ciently manage and protect your domains, trademarks and brand identity.
Safenames House, Sunrise Parkway, Linford Wood, Milton Keynes, Buckinghamshire, MK14 6LS, United Kingdom
Safenames Ltd Stand B34
Stickyeyes International SEO and data led link building approach has enabled our clients to compete and in many cases dominate super competitive markets including the i-Gaming, mobile phone, insurance and personal injury sectors. With a dedicated R&D team focused on developing proprietary technologies and dashboard tools, we ensure maximum campaign effi ciency and ultimately the timely delivery of client KPI’s. This has led to Stickyeyes holding more top 10 positions for Casino, Poker, Bingo and Betting keywords than any other agency.
6th Floor, West One, 114 Wellington Street,Leeds, West YorkshireLS1 1BA
Stickyeyes Stand E40
Sports Betting Community (SBC) serves as a forum for news, discussion, and networking events among online gaming and social gaming professionals. SBC currently consists of 4,000+ members and is known for its invite-only social events taking place 5 times a year in London. It’s free to join SBC if you are working in either the online gaming or social gaming industry.
Sports Betting Community22 Glendarvon StreetSW15 1JS, London
Sports Betting Community
Tain offers a unique vendor independent gaming platform experience via its TCP and TPG. A single API vendor independent integration will give you instant access to all major providers or a platform of your choice. A true single wallet experience fed from over 50+ PSPs, all via one unifi ed backoffi ce
Nybrokajen 6, 7trpSE-111 48 StockholmSweden
TAIN
World-Check is part of the Thomson Reuters Governance, Risk and Compliance division and the Accelus suite of products. World-Check offers services effective at revealing risk that can be diffi cult to fi nd. Our risk and remediation programme is used by more than 5,400 organisations in over 150 countries to meet their compliance obligations and protect the value of their reputation.
Thomson Reuters (Professional) UK Limited2nd fl oor, Aldgate House 33 Aldgate High Street London, United Kingdom, EC3N 1DL
World-Check (A Thomson Reuters Business) D70
Your Fraud and Risk Team is a Dublin based consultancy created by industry professionals with online payment and internet expertise. We provide a mix of technology and people based consultancy to decrease your Fraud and Risk profi le. These are all in house solutions, based on our own intellectual property and processes.
101 Q HouseFurze Road Sandyford Ind. Est.Dublin 18, Ireland
Your Fraud and Risk Team
Media
Partner
Lanyard
Sponsor
FLOORPLANFLOORPLANFLOORPLAN
38
Food Service 1
Business Zone
Affiliate Zone
Bar 2
Bar 1
ENTRANCE
To Toilets
E52
E54
G44
H30 H26
H20Speakers
Green Room
H16
J10
F3G36 G34
G32 G30
F48F36
F24
F26
F14
F18 F16F6F10
E50 E44
E48 E46
E40 E34
E38 E36
E30 E24
E28 E26E11 E9
E5
D15
E3
D24 D20
C20
D10 D4
C8
C50 C44
C48 C46
C34
C38 C36
C30 C26
C28 C27
Food
Ser
vice
2
B50 B44
B48 B46
B40 B34
B36
B30 B32
B28
A40
D72
D70
VIPLounge
Inspire Cafe
B20
A20
B10
A10
B6
C2
Trends, Regulation and Finance
Meeting rooms
Online Marketingand Acquisition
Clo
akro
om
PRiME and BeTs
1 2 3 4
5 6 7
Learning Clinics
An Introductionto Financial
Betting
Financial Zone
FLOORPLANFLOORPLAN
39
Company Name Stand Number
888.com A10
Affactive F10
Affi liates United A20
AspireAffi liates F14
Bet365 A40
Bluff/Lyceum Media D4
bwin.party D15
ComeOn! D24
Dublinbet G44
EGO C8
eToro H30
Company Name Stand Number
EuroPartners C20
Everest Affi liates F26
GPWA F24
iAffi liates H26
iGame C2
iGB Affi liate/iGaming Business F36
Intertops G34
Ladbrokes E11
Lotos Play G32
Media Area E3
Nordicbet H16
Company Name Stand Number
Paddy Power B10
Plus500 F16
RevenueJet D10
Sky Betting & Gaming E9
Spade Social G36
Star Games F18
Star Partner F6
Unibet B6
Winner Affi liates B20
AFFILIATE ZONE
iGAMING BUSINESS ZONE
LEARNING CLINICS
MEETING ROOMS
Company Name Stand Number
Betconstruct C26
Betting Promotion E48
BMIT E52
Citrix + Unity Technology C48
Continent 8 Technologies E38
Counting House E28
Cozy Games B46
EntwineTech C27
Esanda Recruitment C44
Euro Payment Group B30
Company Name Stand Number
Every Matrix C28
G2E E54
Gamcare D72
Intercash E36
Netrefer C50
Neustar (Quova) B28
OBAN Multilingual E46
Oddslife E24
OMI Gaming B48
Optimove C30
Company Name Stand Number
Paysafecard B32
Pentasia E26
Plus-Five Gaming C34
QGen C38
Racing Post B50
Reed Malta C36
RioRey B40
Safenames B34
World Check D70
Company Name Stand Number
Wordpress Learning Clinic F48
Cultural Search & Conversion Learning Clinic E44
SEO Learning Clinic E50
Company Name Stand Number
Payments Learning Clinic E34
PPC Masterclass Clinic For Operator Brands E40
Social Gaming Learning Clinic E30
Meeting Room Number Company Name
1 CAP
2 Affi liates United
3 888.com
4 Bet365
Meeting Room Number Company Name
5 SpotOption
6 AskGamblers
7 Brightshare
FINANCIAL ZONE
Company Name Stand Number
iOption H20
London Capital Group J10
Company Name Stand Number
SpotOption F3
LEARNING CLINICSLEARNING CLINICSLEARNING CLINICS
40
Enteraction specialises in the design and build of social games for brands, media owners, igaming companies and rights holders. Book a free consultation with social gaming expert, Andy Rogers if you would like to know:• More about the commercial modelling around social games• What the challenges are in game design and development• How to market a social game• If you are concerned about how regulation affects your social
gaming strategy
This learning clinic is for you if:• You are having trouble with your WordPress blog• You are being out-ranked by your competitors• You need WordPress on a large scale to run a network of a
hundred or thousand+ sites• You want to improve your blogs’ usability, automate updates and
get the latest security advice to prevent from getting hacked• You want tips on custom themes, plug-in development as well
as the latest on which plug-ins to use for your WordPress setup
Join Joe for a free consultation tailored to meet your requirements on the following topics:• Usability testing• Multivariate testing and A/B testing• Cultural conversion testing• Website localisation / translation • Multilingual SEO/PPC
PayPoint.net is a FTSE 250 specialist payments company with a focus on delivering a full suite of innovative and bespoke payment solutions to the gaming market. Book a free consultation with payments expert, Chris Smart if you would like advice on any of the following points:• Online payments• Fraud management• PSP & domestic and International acquiring partners• Transaction optimisation / intelligent routing• Next generation payment processing• Additional payment methods• Sector specifi c support• PCI compliance
Blueclaw is an award winning search marketing agency working within the most competitive online sectors such as iGaming, Finance, Travel and Ecommerce. Exploit this unique opportunity to have a one-on-one consultation with Blueclaw’s Fergus Clawson (MD) and Mike Litson (Head of iGaming) covering any of the following:• SEO health-check your web site• iGaming SEO, PPC and Social Media strategies/ trends• How G+ and author rank should be implemented into your link
building strategy• How to help future proof your on-site and off-site SEO efforts• Link footprint analysis• Content marketing and social media SEO
This year’s iGaming Super Show gives you a unique opportunity to meet with Stickyeyes experienced PPC i-Gaming team. With each clinic tailored to meet your individual requirements, Director, Paul Hill and Elroy Condor, Head of PPC are available to offer:• An independent critique on your existing PPC campaigns• Competitor analysis, share of voice insights and market
intelligence to help you maximise your PPC reach• Advice on optimising your landing pages to drive depositing
players and increase conversion• Guidance on implementing effective international campaigns• Advice on Facebook ad’s for increased brand engagement.
Stickyeyes has over 9 years’ experience in iGaming and specialise in PPC campaigns spending between £30K and £400K per month. With a proven track record in capturing high value players their campaigns drive 1000’s of depositors to the biggest names in Casino, Sportsbook, Bingo and Poker.
NEW FOR 2012! The iGaming Super Show is hosting a number of different learning clinics during the exhibition on Wednesday 23rd and Thursday 24th May allowing you the unique opportunity to get a one-on-one consultation with our specialist consultants on a range of different subjects. Discuss your problems and get expert advice completely free of charge on the following:
STAND E30 - SOCIAL GAMING LEARNING CLINIC with Andy Rogers, Enteraction
STAND F48 - WORDPRESS LEARNING CLINIC with Bastian Grimm, Grimm Digital
STAND E44 - CULTURAL SEARCH & CONVERSION LEARNING CLINIC with Joe Doveton, OBAN Multilingual
STAND E34 - PAYMENTS LEARNING CLINIC with Chris Smart, PayPoint.net
STAND E50 - SEO LEARNING CLINIC with Fergus Clawson and Mike Litson, BlueClaw
STAND E40 - PPC MASTERCLASS CLINIC FOR OPERATOR BRANDS with Paul Hill and Elroy Condor, Stickyeyes
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CM
MY
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CMY
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2011_08_CAP_A4_Ad_FINAL.pdf 1 8/3/11 8:39 AM
SCHEDULE DAY 1: WEDNESDAY 23RD MAYSCHEDULE DAY 1: WEDNESDAY 23RD MAYSCHEDULE DAY 1: WEDNESDAY 23RD MAY
09.30 Registration & Expo OpenBetting Partners will be providing a free golf buggy shuttle service between the Bewley’s Ballsbridge Hotel and the Exhibition Hall
throughout the day during show opening hours. Look out for the branded buggy, hitch a ride and save your feet for walking the exhibition fl oor!
10.00 Welcome from Conference Chair Mickey Charles, CEO, Sports Network
Welcome from Conference ChairJames McKeown, Editor, iGaming Business & iGB Affi liate Magazines
10.05 An Introduction to the Basics of Licensing in the Current IndustryRobin Le Prevost, Director of eCommerce Development, Alderney eGambling Ltd
Behavioural Marketing & Infl uencing ActionDavid Excell, CEO, Featurespace
10.40 Budgeting, Benchmarking and KPIsMelissa Blau, iGaming Consultant
Advanced WordPress Optimization StrategiesBastian Grimm, CEO & Founder, Grimm Digital
11.15 Morning Coffee
11.45 Technology & Software SelectionKeith McDonnell, Director, kmigaming.com; Justin Bellinger, Business Development Director, Cable&Wireless
What is the SEO of the Future?Mike Litson, Head of iGaming SEO, Blueclaw Media Ltd; Peter Young, Regional Head of SEO, Mediacom; Kelvin Newman, Director of Strategy, SiteVisibility
12.00 iGB Learning ClinicsNEW FOR 2012! Held between 12pm-4pm each day on the exhibition fl oor, the iGaming Super Show is hosting a number of different learning clinics allowing you
the unique opportunity to have a one-on-one consultation with our specialist experts on a range of different subjects. Discuss your problems and get expert advice completely free of charge.
12.30
Lunch sponsored by BrightShareTo celebrate their entrance to the Italian market with the launch of Allslotscasino.it, Brightshare are giving away a limited number of FREE Italian inspired lunches.
If you haven’t picked up your lunch voucher, visit the registration desk to claim yours - just beware it’s fi rst come, fi rst served so don’t leave it too late!
13.30 Taking Your Gambling Operation Online - The Key Recruitment StepsLuke Cousins, Head of Business Development for iGaming, Pentasia
The Role of Social Marketing for Gambling Companies & Affi liatesAideen Shortt, Editor of the iGaming Business Social Marketing & Strategies Report; Thomas Smallwood, Co-Founder, eGaming Consulting
14.30 Player ID & Location Verifi cation hosted by Experian Please note this session will start at 14:00Marc Wood, Head of the Gaming Vertical Market, Experian
The Convergence of SEO & Social MediaNichola Stott, Founding Partner & Director, theMediaFlow; James Lowery, Head of SEO, Latitude; Kelvin Newman, Director of Strategy, SiteVisibility
15.30 Please note that there is an Afternoon Coffee break between 14:40-15:00 for delegates of the PRiME Conference Track
Payments, Fraud & Security hosted by PayPoint.netChris Smart, Head of Gaming, PayPoint.net
Player AcquisitionPlease note this session will start at 15:40Ohad Narkis, Founder, Enterainment Consulting Ltd
Monetize Your New Products on FacebookDavid Lee, Strategy Manager, Betfair; Johannes Ritter, Partner EMEA, Solution Matrix
16.00 Building Loyalty Across Offl ine & Online ChannelsPlease note this session will start at 16:20 Jessica Ordovas Ussia, Director, Mediatech Solutions
18.00 Exhibition ClosesFrom 18:00 - Happy Hour Networking Drinks sponsored by GameOn Marketing
To be held at the Offi cial Hotel, the Bewley’s Ballsbridge Hotel Bar, just 2mins walk from the RDS Simmonscourt, GameOn Marketing have kindly sponsored the Super Show Happy Hour Drinks - everyone welcome, so pop by after the exhibition for a tipple or two before heading out to the Offi cial Networking Party.
VENUE: The Bewley’s Ballsbridge Hotel, Merrion Road, Ballsbridge Dublin 4.
20.00 - LATE
Offi cial Networking PartyWednesday night’s Offi cial Networking Party will be held at ClubM, located in Dublin’s cultural quarter, Temple Bar. Spanning 2 fl oors, ClubM has fantastic galleries
overlooking the main dancefl oor area and two chill out areas on the lower level with comfortable leather seating and relaxed sound & lighting. So whether you want to rock out your dance moves or fi nd a more secluded place for some networking, this party will have it all and we look forward to seeing you there!
VENUE: ClubM, 3-6 Anglesea Road, Temple Bar, Dublin 2.
42
PRiME Sponsored by Conference Thought Leader
Casino Affiliate Program
PRiMESEMINAR ROOM - LEVEL 1
ONLINE MARKETING & ACQUISITIONCONFERENCE ROOM 1
SCHEDULE DAY 1: WEDNESDAY 23RD MAYSCHEDULE DAY 1: WEDNESDAY 23RD MAYSCHEDULE DAY 1: WEDNESDAY 23RD MAY
43
Registration & Expo OpenBetting Partners will be providing a free golf buggy shuttle service between the Bewley’s Ballsbridge Hotel and the Exhibition Hall
throughout the day during show opening hours. Look out for the branded buggy, hitch a ride and save your feet for walking the exhibition fl oor!
Welcome from Conference ChairMichael Caselli, Editor-In-Chief, Lyceum Publishing
Spain: Europe’s Next Major MarketSantiago Asensi, Partner, Asensi Abogados
Denmark: Approaching RegulationPeter Aske Nielsen, Legal Offi cer, Danish Gaming Authority, Jan Fritzen, Legal Adviser, Danish Gaming Authority
Morning Coffee
Success in the Regulating European MarketplaceSimon Burridge, CEO, Virgin Games; Stephen Ketteley, Partner, DLA Piper; David Trunkfi eld, Gambling Sector Leader, PricewaterhouseCoopers
How To Increase Your Revenue Streams by Offering Financial TradingPlease note this session will start at 12:00Simon Denham, CEO, London Capital Group
iGB Learning ClinicsNEW FOR 2012! Held between 12pm-4pm each day on the exhibition fl oor, the iGaming Super Show is hosting a number of different learning clinics allowing you
the unique opportunity to have a one-on-one consultation with our specialist experts on a range of different subjects. Discuss your problems and get expert advice completely free of charge.
Lunch sponsored by BrightShareTo celebrate their entrance to the Italian market with the launch of Allslotscasino.it, Brightshare are giving away a limited number of FREE Italian inspired lunches.
If you haven’t picked up your lunch voucher, visit the registration desk to claim yours - just beware it’s fi rst come, fi rst served so don’t leave it too late!
Update from the USAProf. Joseph M. Kelly, Professor of Business Law, State College at Buffalo
Binary Options – Bridging Gaming with ForexPlease note this session will start at 14:00Kimberly Richardson, Director of Sales, SpotOption; Tammy Levy, Director of Marketing, SpotOption; Oren Laurent, CEO, Banc de Binary; Yonatan Raveh, Director of Customer Relations, SpotOption
The Winning Ticket: Lottery and the Private Sector in North AmericaDavid Briggs, CEO, Orchidsports
Free to Play Casino Games - Opportunities & InsightsBart Barden, Casino Franchise Business Director, PopCap Games
Social Gaming: Strategies and Opportunities for Gaming Operators and SuppliersPlease note this session will start at 16:15Andy Rogers, Managing Director and co-founder, Enteraction
Exhibition ClosesFrom 18:00 - Happy Hour Networking Drinks sponsored by GameOn Marketing
To be held at the Offi cial Hotel, the Bewley’s Ballsbridge Hotel Bar, just 2mins walk from the RDS Simmonscourt, GameOn Marketing have kindly sponsored the Super Show Happy Hour Drinks - everyone welcome, so pop by after the exhibition for a tipple or two before heading out to the Offi cial Networking Party.
VENUE: The Bewley’s Ballsbridge Hotel, Merrion Road, Ballsbridge Dublin 4.
Offi cial Networking PartyWednesday night’s Offi cial Networking Party will be held at ClubM, located in Dublin’s cultural quarter, Temple Bar. Spanning 2 fl oors, ClubM has fantastic galleries
overlooking the main dancefl oor area and two chill out areas on the lower level with comfortable leather seating and relaxed sound & lighting. So whether you want to rock out your dance moves or fi nd a more secluded place for some networking, this party will have it all and we look forward to seeing you there!
VENUE: ClubM, 3-6 Anglesea Road, Temple Bar, Dublin 2.
PRiME Sponsored by Conference Thought Leader
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AN INTRODUCTION TO FINANCIAL GAMES LECTURE THEATRE
TRENDS, REGULATION & FINANCECONFERENCE ROOM 2
SCHEDULE DAY 2 - THURSDAY 24TH MAYSCHEDULE DAY 2 - THURSDAY 24TH MAYSCHEDULE DAY 2 - THURSDAY 24TH MAY
444444
10.30 Registration & Expo OpenBetting Partners will be providing a free golf buggy shuttle service between the Bewley’s Ballsbridge Hotel and the Exhibition Hall
throughout the day during show opening hours. Look out for the branded buggy, hitch a ride and save your feet for walking the exhibition fl oor!
11.00 Welcome from Conference Chair Warwick Bartlett, CEO, GBGC
Welcome from Conference ChairJames McKeown, Editor, iGaming Business & iGB Affi liate Magazines
11.05 MobileMark Renshaw, Head of Digital, Racing Post
Maximising the Opportunity of Emerging MarketsNeil Fairweather, Account Director, Latitude Digital Marketing; Fintan Costello, Senior Industry Manager, Google
12.00 Risk Management & Odds CompilationJesper Ramskov Jensen, Head of Sportsbook , SAMVO
Viewpoint Panel: 2012 PredictionsShahar Attias, Founder & CEO, Hybrid Interaction Ltd.; Staffan Lindgren, Executive Director, NYX Interactive; Richard Hogg, CMO, Betting Promotion; Keith O’Loughlin, CEO, Boylesports Online
12.00 iGB Learning ClinicsNEW FOR 2012! Held between 12pm-4pm each day, the iGaming Super Show is hosting a number of different learning clinics allowing you the unique opportunity to have a one-on-one consultation with our specialist experts on a range of different subjects. Discuss your problems and get expert advice
completely free of charge.
12.30
Lunch sponsored by BrightShareTo celebrate their entrance to the Italian market with the launch of Allslotscasino.it, Brightshare are giving away a limited number of FREE Italian inspired lunches.
If you haven’t picked up your lunch voucher, visit the registration desk to claim yours - just beware it’s fi rst come, fi rst served so don’t leave it too late!
14.00 In Play BettingRory Anderson, CEO, 12Bet; Keith McDonnell, Director, kmigaming.com; Scott Longley, Managing Editor, GamblingData
Making Game Content Work for Affi liatesSimon Murphy, Head of Gambling EMEA, FreemantleMedia Enterprises; Ian Simms, Slotjunkies Affi liate Network
14.45 Euro 2012 and the Olympics (Please note this session commences at 15.00)Keith McDonnell, Director, kmigaming.com; Rasmus Soejmark, OddsLife; David Briggs, CEO, Orchidsports
Cultural Conversion Testing & Website Localisation: Convert effectively in every market!Jon Murphy, Account Director, OBAN Multilingual; Joe Doveton, Head of Client Services, OBAN Multilingual
15.30 Horse Racing (Please note this session commences at 16.00)John O’Connor, B2B Director, Racing Post; Paul Fisher, Group Managing Director, The Jockey Club
Mobile Gaming: Conversion, Landing Page & Traffi cAideen Shortt, iGaming Consultant; Marcel Puyk, CEO, Cellectivity; Rob Wheeler, Commercial Director, Cozy Game; Páll Þór Pálsson, Product Manager, Betware
18.00 Exhibition Closes
From 18:00 - Happy Hour Networking Drinks sponsored by GameOn Marketing To be held at the Offi cial Hotel, the Bewley’s Ballsbridge Hotel Bar, just 2mins walk from the RDS Simmonscourt, GameOn Marketing have kindly sponsored the
Super Show Happy Hour Drinks - everyone welcome, so pop by after the exhibition for a tipple or two before heading out to the Offi cial Networking Party.
VENUE: The Bewley’s Ballsbridge Hotel, Merrion Road, Ballsbridge Dublin 4.
20.00 - LATE
Offi cial Closing Party
The decadent Vanilla Night Club is a new state of the art club just moments away from the RDS and surrounding hotels and bars. Finish your Super Show event by enjoying a few drinks among peers and colleagues old and new!
VENUE: Vanilla Night Club, 29 Morehampton Road Donnybrook, Dublin 4.
Conference Thought Leader Betting Trends & Strategies Sponsored by
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BETTING TRENDS & STRATEGIESSEMINAR ROOM - LEVEL 1
ONLINE MARKETING & ACQUISITIONCONFERENCE ROOM 1
SCHEDULE DAY 2 - THURSDAY 24TH MAYSCHEDULE DAY 2 - THURSDAY 24TH MAYSCHEDULE DAY 2 - THURSDAY 24TH MAY
454545
Registration & Expo OpenBetting Partners will be providing a free golf buggy shuttle service between the Bewley’s Ballsbridge Hotel and the Exhibition Hall throughout the day during the show opening hours. Look out for the branded buggy, hitch a ride and save your feet for walking the exhibition fl oor! If you’d like to arrange a meeting with the
Welcome from Conference ChairMichael Caselli, Editor-In-Chief, Lyceum Publishing
Payments: Which is the most Popular way to Pay - eWallet Vs Aggregated Services? Paul Davis, Managing Director, Counting House, Joel Leonoff, President & CEO, Optimal Payments
In-play Betting by NumbersScott Longley, Managing Editor, GamblingData
Mobile Opportunities in the Binary Options World (Please note this session commences at 12.30)Leon Okun, Founder, SpotOption
iGB Learning ClinicsNEW FOR 2012! Held between 12pm-4pm each day, the iGaming Super Show is hosting a number of different learning clinics allowing you the unique opportunity to have a one-on-one consultation with our specialist experts on a range of different subjects. Discuss your problems and get expert advice
completely free of charge.
Lunch sponsored by BrightShareTo celebrate their entrance to the Italian market with the launch of Allslotscasino.it, Brightshare are giving away a limited number of FREE Italian inspired lunches.
If you haven’t picked up your lunch voucher, visit the registration desk to claim yours - just beware it’s fi rst come, fi rst served so don’t leave it too late!
Paddy Power- Irreverent MarketingPaddy Power, Communications Director, Paddy Power
Affi liate Opportunities in Binary Options (Please note this session commences at 14.30) Scott Port, CEO, TraderXP
The Business of Online Gaming: Financial Analysis of the iGaming SectorMelissa Blau, CEO, iGaming Captial; Christian Tirabassi, Senior Advisor, Ficom Leisure; Gavin Kelleher, Gaming/Media Analyst, Goodbody Capital Markets
Land-Based to Online: the Supplier’s StoryBrian Morgan, Executive Director Online Gaming, WMS; Michael Probert, Bally Technologies
KEYNOTE: Illinois - Taking US Lottery OnlineMichael Jones, Superintendent, Illinois Lottery
Exhibition Closes
From 18:00 - Happy Hour Networking Drinks sponsored by GameOn Marketing To be held at the Offi cial Hotel, the Bewley’s Ballsbridge Hotel Bar, just 2mins walk from the RDS Simmonscourt, GameOn Marketing have kindly sponsored the
Super Show Happy Hour Drinks - everyone welcome, so pop by after the exhibition for a tipple or two before heading out to the Offi cial Networking Party.
VENUE: The Bewley’s Ballsbridge Hotel, Merrion Road, Ballsbridge Dublin 4.
Offi cial Closing Party
The decadent Vanilla Night Club is a new state of the art club just moments away from the RDS and surrounding hotels and bars. Finish your Super Show event by enjoying a few drinks among peers and colleagues old and new!
VENUE: Vanilla Night Club, 29 Morehampton Road Donnybrook, Dublin 4.
Conference Thought Leader Betting Trends & Strategies Sponsored by
Casino Affiliate Program
TRENDS, REGULATION & FINANCECONFERENCE ROOM 2
AN INTRODUCTION TO FINANCIAL GAMESLECTURE THEATRE
OFFICIAL NETWORKING PARTIESOFFICIAL NETWORKING PARTIESOFFICIAL NETWORKING PARTIES
46
WEDNESDAY 23RD MAY
HAPPY HOUR NETWORKING DRINKS
18:00 at The Bewley’s Ballsbridge Hotel
GameOn Marketing have kindly sponsored the Super Show Happy Hour Drinks at the Bewley’s Ballsbridge Hotel - everyone is welcome, so pop by after the exhibition for a tipple or two before heading out to the Offi cial Networking Party.
VENUE: Bewley’s Hotel Ballsbridge, Merrion Rd, Ballsbridge, Dublin 4
OFFICIAL EVENING PARTY
20:00 – LATE at ClubM
Wednesday night’s Offi cial Networking Party will be held at ClubM, located in Dublin’s cultural quarter, Temple Bar. Spanning 2 fl oors, ClubM has fantastic galleries overlooking the main dancefl oor area and two chill out areas on the lower level with comfortable leather seating and relaxed sound & lighting. So whether you want to rock out your dance moves or fi nd a more secluded place for some networking, this party will have it all and we look forward to seeing you there!
VENUE: ClubM, 3-6 Anglesea Road, Temple Bar, Dublin 2
THURSDAY 24TH MAY
HAPPY HOUR NETWORKING DRINKS
18:00 at The Bewley’s Ballsbridge Hotel Bewley’s Hotel Ballsbridge, Merrion Rd, Ballsbridge, Dublin 4
(See Above Details)
OFFICIAL CLOSING PARTY
20:00 – LATE at Vanilla Night Club
The decadent Vanilla Night Club is a new state of the art club just moments away from the RDS and surrounding hotels and bars. Finish your Super Show event by enjoying a few drinks among peers and colleagues old and new!
VENUE: Vanilla Night Club, 29 Morehampton Road Donnybrook, Dublin 4
FRIDAY 25TH MAY
THE SUPER SHOW UNWIND SESSION
13:00 – 16:00 at Paddy Cullen’s
Super Show Unwind Session will be held at Paddy Cullen’s pub - a traditional Irish drinking establishment - making it an ideal place to come and enjoy a fi nal pint of Guinness and some craic before heading back home. Paddy Cullen’s is highly recommended by our friends in the Ballsbridge area of Dublin. Just minutes from the RDS and hotels it’s ideally located for a fi nal networking session following the iGaming Super Show.
VENUE: Paddy Cullen’s Pub, 14 Merrion Road, Ballsbridge Dublin 4
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