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IT’S SATURDAY MORNING…I COULD BE CLEANING THE GARAGE!
Using Social Media to Find a Job
Presented by Carmen Hudson, CEO, TweetajobMay 15, 2010Tacoma Public Library
Five Steps to Connection
1. Where I work 2. Where I live3. What I like to do professionally4. What I like to do for fun5. What I am passionate about
INTRODUCE YOURSELF TO SOMEONE YOU DON’T KNOW
Hope you had your coffee…
Today’s Agenda
• How Twitter can accelerate your job search– Jobseeker–Kicking the tires–Boosting your career
• A bit about Tweetajob• Q&A about this, or anything else
Why use Twitter?
• Increase your online visibility• Showcase your skills and knowledge• Learn about new opportunities first• Keep your skills current• Research and prepare• Network with influencers• Find great job search advice
In other words…
Do the benefits outweigh your fears?
• Don’t know how to use the site• Afraid of reaching out to strangers online• Privacy and security• Information overload• Waste of time
Top Sources of HireSource Percentage
Referrals 26.7%Career Site 22.3%Job Boards 13.2%Direct Sourcing 6.9%College Recruiting 6.3%Boomerangs 3.4%Print, Job Fairs, 3rd Party Recruiters, Walk-Ins, Temp-to-Hire <3%
Source: 2009 CareerXRoads Source of Hire Study
What is Twitter?“A short burst of inconsequential information," and "chirps from birds.”
-Jack Dorsey, Twitter creator
• Commonly referred to as a social networking or microblogging site that enables users to send and read messages known as “Tweets”.
• “Tweets” are text-based posts of 140 characters that are delivered to an author’s set of subscribers known as “Followers”
Think of Yourself as a Radio DJ
Increase Your Online Visibility
Growth of Twitter• 106 million registered users– 55 Million Tweets every day– 180 Million Unique Visitors Each Month
• 37% access Twitter via their mobile devices• Median age of Twitter users: 31– Compare with:• Facebook: 26 years old• Myspace: 27 years old• LinkedIn: 40 years old
Source: Chirp Conference
The Basics
Tweet
The Basics
Retweet
The Basics
@
The Basics
DM(Direct Message)
The Basics
#(hashtag)
The Basics
#followfriday
The Basics
Tweetup
The Basics
Don’t read about it, do it (it’s free)!
Good question.
OK, so how do I tweet myself to a
new job?
Getting Started Checklist
Complete your profile – 100%Build your network (slowly at first)Observe and learnFollow and create relevant listsFind job opportunitiesConnect with recruitersFollow companiesUpdate your status and participate in discussionsDevelop relationships
Build Your Network
• Twitter Search• WeFollow• Twellow• People Search• #FollowFriday• Manual scan • Many active users will follow you back within a
day or so. Don’t worry about who follows you back.
Follow Companies
Participate…Develop Relationships
Tips for Success
• Number One Rule of Twitter: Give to Get• Lurkers are takers• Help others• Mix business with pleasure• Integrate (mobile, LinkedIn)• Artful self-promotion• Dialogue vs. Monologue
Been there, done that• Never fight with anyone on Twitter• Remember, you’re broadcasting to the world• Overtweeting is bad for your health• Be selective • Don’t forget the “unfollow” and “block” functions• The number of followers does not equate to your
self-worth• Ashton Kutcher still does not follow me!
Thank You
• [email protected]• @peopleshark• http://www.linkedin.com/in/carmenhudson• http://people-shark.blogspot.com/
