TELSTRA ENTERPRISE AND GOVERNMENT

TELSTRA CASE STUDY- GREYHOUND

Transcript

VO: Greyhound Australia is Australia’s only national bus company. With a more than one hundred year history, it now travels 38 million kilometres a year to over a thousand destinations. Super: CONNECTIVITY ON THE MOVE Super: NEIL TAYLOR CEO Greyhound Australia NEIL: We’d like to be seen to be an innovative company. And I think access to modern technology will allow us to change the way that we look at ourselves and our customers look at us. VO: Always alert to opportunities, Greyhound Australia recently introduced Platinum Business Class on the Sydney to Canberra run, offering greater comfort and onboard Wi-Fi. Super: MICHAEL KUHN National IT Manager Greyhound Australia MICHAEL: The benefits is it differentiates us to our competitors in the market. It provides a benefit, especially around our business customers. Super: GLEN WILLIAMS Coach Captain Greyhound Australia GLEN: They can catch up on their emails or arrange things that they have to arrange before they get down there. I think it suits a lot of people. NEIL: On those services so far we’re seeing roughly a 20 to 30 percent improvement on our yields, and that’s very, very encouraging. Super: Revenue Increase 20 TO 30% per passenger VO: ‘Connectivity on the move’ is an idea that’s helping Greyhound reshape its service and its business with a key element being their ‘In Vehicle Monitoring System’ or IVMS. Every vehicle in the Greyhound fleet communicates with Greyhound headquarters through Telstra’s Next G® network, which integrates seamlessly with Next IP®, so all transmitted information can be stored in the cloud.

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Road sign graphic: Safety and Compliance information stored in the cloud

Oil pressure Engine revs Speed Engine temp Brake usage Driver hours The IVMS conveys everything from oil pressure to engine temperature and driver hours - which is essential for ensuring safety and compliance. Super: NICHOLAS McDONALD General Manager of Operations Greyhound Australia NICK: So one of the things we did was we added in rev limits and speed limits, etcetera, to make sure that the drivers drove in what’s considered the green range of the vehicle. MICHAEL: It provides us accurate information, it allows us to proactively manage the vehicles, to minimise downtime. Super: PRO-ACTIVE MANAGEMENT =LESS VEHICLE DOWNTIME) NICK: An engine failure in our fleet can cost between $35 to $55,000, so avoidance of those costs is always important. VO: Driving in the engine green zone and minimising down time are just two ways that IVMS efficiencies have helped Greyhound reduce on-road operating costs by up to $2 million a year. Road sign graphic: On-road costs down $2 million per year. VO: Through Next G®, Greyhound managers can also access onboard cameras and statistics in real time from their desks or through their smartphones. GLEN: If something does go wrong the company is aware of it straight away. I think it’s just an overall safer feeling for the passengers. VO: The resource sector is a major transport growth area with the “bus in, bus out” of mine employees. And Greyhound’s standard of ‘safety and compliance’ reporting has helped it win some major opportunities. NICK: The 3G modem uploads that data live. We can report back to a mine live. Super: REAL TIME VEHICLE MONITORING

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NICK: We can tell them that the passenger is safe, they’re on their way home or they’re returning to camp. NEIL: In very recent times we won a couple of multimillion dollar contacts and multiyear contracts, where the feedback we’ve had that differentiated us from the competition is the access to on-time real data that they could then access. Super: PASSENGERS 1,500,000 PASSENGERS 5,000,000 A MORE THAN 300% INCREASE NEIL: Greyhound used to move about one and a half million passengers a year, mostly in our travel and tourism business. In the next 12 months, we’ll be closer to five million passengers. And the vast majority of that growth has come from the resource services business. VO: Moving into the cloud with Telstra was also a natural choice. NEIL: The speed of the network for us as a business is very important. The cloud gives us national coverage in a scalable and affordable manner. VO: It’s equally important that Telstra’s people work very closely with Greyhound to resolve issues as they arise MICHAEL: Our account management relationship, the access that we have to key people within Telstra as required, allows us and … Super: Network, Applications & Services MICHAEL: provides us certainty as a business that if we have an issue Telstra will be there to help resolve the technology challenges that we have. VO: Greyhound uses the Telstra Next IP data network as one of its key enablers. Super: INFRASTRUCTURE AS A SERVICE AVOIDED EXPENDITURE OF UP TO $700,000 MANAGEABLE MONTHLY BILLS VO: It provides the link between Telstra’s utility hosting and Greyhounds main business locations. MICHAEL The Next G® side of it also works with that, in that we deploy remote sites very, very quickly using Telstra services. …I don’t believe… there’s another provider that can help us do that in the timeframe that we need. VO

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Greyhound has had a ten year relationship with Telstra and they chose Telstra to help them take their ICT ambitions into the future. NEIL: For some of the places that we go, unless we were with Telstra it would be very hard for us to get this type of technology when we want it, and this technology to be affordable for us. MICHAEL: Telstra being our sole provider helps us work smarter as a business. Super: IT’S HOW WE CONNECT [Telstra logo}