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Molly HarperJoy Jin
Matthew LauckKaytriona Lewis
Project OverviewBusiness PlanGoals and ObjectivesFrequent User StatisticsHealthcare Reform ImpactExternal AssessmentInternal AssessmentFinancial Analysis and Patient VolumesOperational PlanMarketing RecommendationsFinal Recommendations
UIH Frequent Visitor ModelCare coordinationObservationAppropriate follow-up
Multidisciplinary nurse and social work teamInnovative payment solutions
Need in Cook CountyHospital Number of
ED VisitsNumber of ED visits from frequent users
Estimated number of frequent user patients
Number of ED visits with Medicaid
Number of uninsured ED visits
John H. Stroger
77,073 11,561 2,513 8,653 42,776
Rush University Medical Center
36,814 5,522 1,200 13,512 5,023
Mount Sinai 34,750 5,213 1,133 12,466 7,003Saint Anthony 28,130 4,220 917 14,466 3,480Norwegian American
18,555 2,783 605 7,395 4,589
Saints Mary and Elizabeth
49,266 7,390 1,607 22,578 8,148
UIH: 4,394 Frequent User Visits representing 835 unique patients
Service AreasService Areas
Primary Service AreaPrimary Service Area
($31,516)($28,799)
($27,012)
($13,777)
($21,320)
($28,237)
($34,224)
60624 60612 60644 60639 60651 60609 60621
2010 Median Household Income (Variance)
Median Household Income Cook County MedianHousehold Income
Primary Service Area-ED Covered Primary Service Area-ED Covered Services by PayerServices by Payer
Secondary Service AreaSecondary Service Area
($25,916)
60608
2010 Median Household Income (Variance)
Median Household IncomeCook County MedianHousehold Income
Secondary Service Area-Secondary Service Area-ED Covered Services by PayerED Covered Services by Payer
Service Areas- Expected Medicaid GrowthService Areas- Expected Medicaid Growth
Target PopulationTarget Population
Health Status-African Americans & Health Status-African Americans & HispanicsHispanics
Workforce DevelopmentWorkforce Development
Social Workers
Nurse Care Managers
What is an Observational Unit?What is an Observational Unit?
Types of Observational UnitsTypes of Observational Units
Patient Volumeand
Financial Analysis
Patient Volume
5-year reduction of frequent visitor (FV)
ED visits by 6,640
Daily observation unit patient volume 1-2
2013 2014 2015 2016 2017
Frequent VisitorsEnrolled in Program
187 234 428 476 476
Additional ED Visits resulting from Backfill
388 706 1656 1945 1945
Revenues
Direct Patient ServicesED visits for FVObservation visits for FVBackfill ED visits
Shared SavingsShared Savings paymentsCare coordination revenues
2013 2014 2015 2016 2017Revenues:
Net Revenues from Direct Patient Services
854,468 898,281 1,948,165 2,292,085 2,341,365
Shared Savings Revenues 500,591 1,278,385 2,390,832 2,719,308 2,777,773
Total Revenues 1,355,059$ 2,176,666$ 4,338,997$ 5,011,392$ 5,119,137$
Shared Savings RevenuesShared Savings revenues based on reduction in
payment for healthcare services for enrollees
Average annual Medicaid payments for ED FV were $33,946 more than ED non-FV
Each ED visit reduction will reduce payments by $5,132
The Shared Savings payments to UIH would be half
Expenses
New care coordination staff (FTE:Patient ratio)New I/S hardware and software Variable costs estimated with cost-to-charge
ratio
2013 2014 2015 2016 2017Expenses:
Fixed Costs
- New Hire Salaries & Benefits (38%)
717,193$ 833,829$ 1,281,265$ 1,418,499$ 1,448,996$
- New Equip & Supplies 265,868$ 46,185$ 48,125$ 48,610$ 48,610$
Total Fixed Costs 983,061$ 880,014$ 1,329,390$ 1,467,109$ 1,497,606$
Total Varible Costs 1,070,197$ 1,258,323$ 1,967,061$ 2,183,438$ 2,230,382$
Total Expenses 2,053,258$ 2,138,337$ 3,296,451$ 3,650,547$ 3,727,988$
New Staff DetailsStaff Title Year 1 Salary FTE Need
Program Administrator $50,000.00 1 for entire project
Medication Therapy Manager $115,000.00 1 for entire project
Nurse Case Manager $63,750.00 1 for 100 every patients enrolled
Health Social Workers $45,000.00 1 for every 50 patients enrolled
Information Systems / Technology Staff
$45,000.00 1.5 for entire project
AssumptionsMarket entry of 458 new Medicaid ED FV in 2015Half of current (and future) Medicaid ED FV will
enroll in programReduction of FV total ED visits by 2 per YearHalf of FV ED visits will be sent to observation unitBackfill ED visits have similar admission rateShared Savings payment model similar to MedicareProject cost of capital is 13.14%2.15% annual inflation rate
Financial Analysis Results2013 2014 2015 2016 2017
Total Revenues $ 1,355,059 $ 2,176,666 $ 4,338,997 $ 5,011,392 $ 5,119,137
Total Expenses $ 2,053,258 $ 2,138,336 $ 3,296,451 $ 3,650,546 $ 3,727,988
Net Income (Loss) $ (698,199) $ 38,329 $ 1,042,546 $ 1,360,846 $ 1,391,149
Net Present Value = $1,938,764Internal Rate of Return = 60.01%Payback Period = 2.53Favorable financial resultsProject Risk is encompassed by ability to
reduce total FV ED visits per year to goal
Marketing
Product Development Product Development Marketing StrategyMarketing Strategy
Primary Objectives:
Promote Medicaid frequent user enrollment into coordinated care
Increase awareness amongst staff, clinicians and external transport services
Empower patients
MarketingMarketing Reach
Channels of Distribution Objective
Time Frame
Internal
Frequent Users PostersPamphlets
Word-of-mouthAwareness
3-1 months before
program deployment
Clinicians
Staff
External Transport Services Meet with staff Awareness &
Collaboration
1 month before
program deployment
MarketingMarketingAdvantages
Easy to roll outLow costReach both internal and external audiences
DisadvantagesUnnecessary utilization of observation unitDependent on staff cooperation
Final RecommendationsWe recommend UIH to incorporate a short-stay observation unit within the hospital facility for the following reasons:Financial feasibilityMeet unaddressed needsMore time to improve care coordination and reduce return
Thank you to…UIHStephen Brown, Associate Director of Clinical Practice &
Business DevelopmentDavid Barishman, Nurse Manager of Emergency ServicesBill Devoney, Chief Financial OfficerDr. Gina Gaston, Assistant Professor at UICSheetal Gayal, Director of Business Planning & Decision
SupportMentorsBoyede Sobitan Jim Lifton