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Page 1: Univision MediaKit

New Content, New Ideas

Programming Preview and 360° Integration Opportunities

Page 2: Univision MediaKit

Univision offers the Reach of Broadcast,

and the Passion of Cable

Broad

Entertainment

New Cable Networks

for Popular Content

Cable Networks

for Hispanic Passions

With a total of twelve networks by 4Q

Page 3: Univision MediaKit

The Home for Hispanic Families Living

the American Dream.

The Place Where Latinos Connect With

Their Culture. (competes with NBC, ABC, CBS, FOX)

Page 4: Univision MediaKit

The Only Home For Hispanic Families

LATIN “NEXT FACTOR” Competition reality

LATINA TIME Daytime Talk

FIRE & SOUL Novelas

CULTURAL CONNECTIONS Comedy Variety Specials

OUR POWER News Pro-Social New people

PASSION KICKS Sports

STAR POWER Award Shows Celeb-reality

Page 5: Univision MediaKit

Beyond Premieres: Twelve New Fall Events

PEQUEÑOS

GIGANTES

SEMIS!

PEQUEÑOS

GIGANTES

FINALS!

MIRA QUIEN

BAILA SPECIAL!

MIRA QUIEN

BAILA PREMIERE!

¡FELIZ 2013! ¡EL GRITO!

HISPANIC HERITAGE MONTH

“CHESPIRITO”

SPECIAL!

NUESTRA

BELLEZA

MEXICO!

!

NOVELA

PREMIERE

NOVELA

GRAND FINALE!

SABADO

GIGANTE

50 YEARS!

Page 6: Univision MediaKit

Sunday Nights are Noches en Familia

RETURNING HIT SHOWS, EVERY QUARTER

Q1 Q2 Q3 Q4 Parodiando 2

Jan-Mar

Nuestra Belleza Latina 7

Mar-Apr-May

Pequeños Gigantes 3

Jun-Jul-Aug

Mira Quién Baila 4

Sep-Oct-Nov

2012 2013

Page 7: Univision MediaKit

With Innovative

Multi-Media Sponsorship Opportunities (just follow the icons)

The Opportunity to Connect is Now

360 ONLINE MOBILE RADIO OUT OF SHOW IN SHOW LOCAL TV SOCIAL MEDIA

Page 8: Univision MediaKit

FIRE & SOUL Novelas

Page 9: Univision MediaKit

Rosario

Rosario, a smart and beautiful woman falls in love with

Alejandro, an older man who unbeknownst to her 20 years

earlier was engaged to, but never married, her mother. The

engagement ended because Alejandro thought he could

never love the child she was carrying – the progeny of the

man thought to be responsible for his own father‘s death. But

Alejandro was so wrong. He can, and does love that child,

now woman, Rosario. With the secrets of their past uncovered,

will their love survive?

■ Produced in the U.S. by Univision Studios, and written by

Alex Hadad, makers of ratings blockbuster Eva Luna

■ Set in contemporary Los Angeles offering appeal and

relevance to U.S. Hispanics

■ Robust story arc with extensive integration possibilities in a

wide range of categories

■ Production begins Q3 2012; premieres Q4 or Q1 2013

WILL THEIR LOVE SURVIVE

THE SECRETS OF THE PAST?

Page 10: Univision MediaKit

360

TELEVISION INTEGRATION

CATALYST

HELP MOVE

STORY FORWARD PROTAGONIST

WITNESS

UNIVISION LOCAL MEDIA INTEGRATION

SOCIAL MEDIA MOBILE APP

EL BUFETE MINI SITE (LAW OFFICES)

ROSARIO UNIVERSE

IN SHOW

ONLINE

RADIO

LOCAL TV

MOBILE SOCIAL

Blended Promos/Ads

Character Intros

Finale Package

Web Drivers

Story Arc

Feature Tree

Radio DJ‟s into plotline

Retail local Activations Trivia

Pics/Videos

Recaps

Foros Widgets

Daily Updates Week in review

Promotional merchandise

Confesionario Interrogatorio

Voting

Virtual Casting

Mobile Club

Club “Llave de los Secretos”

Digital Informers/ judgments,

Tarot/Fashion

1

0

OUT SHOW

Online Informer

Mercedes/Sandra Video Blog

Closet De Rosario

Dolly‟s Corner Blog

Tarot Game

Rosario Giveaway

Scholarship

Virtual Casting

FEATURE TWO FEATURE

ONE

HERO

Page 11: Univision MediaKit

The lingering resentment created between two families due to a

misunderstanding surrounding a fatal accident, threatens to

destroy Damián and Elisa‘s love, and drives Elisa into the arms of

their childhood friend Gael.

WHERE SINS ARE NEVER FORGIVEN

AND THE PAST IS ALWAYS PRESENT

■ A hit in Mexico – and a remake of the famous Cañaveral De

Pasiones

■ Cast includes stars from three top-rated 2011 Primetime

novelas

■ Angelique Boyer, from Teresa

■ David Zepeda from La Fuerza del Destino

■ Mark Tácher from El Triunfo del Amor

■ Weekdays at 9pm

Abismo De Pasión ABYSS OF PASSION

Page 12: Univision MediaKit

A love story about resentment and revenge.

Camila, a veterinarian, loses her fiancé and takes refuge working on her uncle‘s cattle farm. There she meets Daniel, an idealistic Chilean man who is unjustly imprisoned and is now seeking to clear his name. To find true love they‘ll each be forced to face their fears, and their past.

■ From the producer of Cuando Me Enamoro

■ Cast includes:

■ Silvia Navarro from Cuando me Enamoro

■ Crossover heart-throb Cristián de la Fuente (Private Practice, In Plain Sight, Dancing

with the Stars) and Corazon Salvage

■ A Televisa production with a theme song from Vicente Fernández

■ Premieres Q4 2012

IN THE FACE OF FEAR

THERE‘S NEW FOUND LOVE

Amor Bravío VALIANT LOVE

Page 13: Univision MediaKit

Por Ella Soy Eva FOR HER, I‟M EVA

A contemporary romantic comedy with a twist. Elena, a successful single mom, falls in love with a macho man named Juan Carlos, but when he tricks her to win a business deal her heart turns cold. To win her back he‘ll do anything - and is forced to swallow his pride

(and machismo), transforming himself into a woman named Eva.

■ A-List cast:

■ Lucero, star of #1 rated novela of all time, Soy Tu Dueña

■ Jaime Camil from La Fea Mas Bella (Ugly Betty)

■ From the producer of La Fea más Bella and La Fuerza del Destino: Rosy Ocampo

■ A Televisa production with theme song by Jaime Camil

■ Other songs by Lucero

■ Premieres Fall 2012

HE‘LL DO ANYTHING FOR LOVE,

HE‘LL DO EVERYTHING FOR HER

Page 14: Univision MediaKit

LATIN “NEXT” FACTOR

Competition Reality

Page 15: Univision MediaKit

UNIVISION REALITY SHOWS

MOBILE APP

Voting

Live polls

Sweepstakes

Video Alerts

SMS alerts

Video on demand

Special Auditions Show

On-site activation

LOCAL OPPORTUNITIES

Retail Activations

Promotional Merchandising

The Tour

Mini Challenge

Integrated Feature

Profiles Vignettes

Branded Concerts

Branded Parties

Univision Radio DJs Promo

TV SHOW INTEGRATED OPTIONS

Branded Recap

Branded Rehearsal Challenge

On-site Activation Auditions

Integrated Features

Shared Prize Showcase Voting

Onsite Stations

“make up”

Shoulder programming

TV SPECIALS

SYP

Salado y Picante

Road to the Finale

PG – US Auditions

Confessionary

X-mas Special

INTERACTIVE EXPERIENCE

Virtual Auditions

Branded

Content - tips Behind the

scenes

Show recaps Polls and

trivias

SYP

polls and

trivias

Video upload contest

Participant confessions

Best of

Show

360

Page 16: Univision MediaKit

Nuestra Belleza Latina 7 OUR LATIN BEAUTY

Audition Specials hosted by Giselle

■ National compilation version airs on network

■ 6 customized market-specific shows preempt national version

The perfect mixture of reality drama, talent contest and

beauty pageant all rolled into one. And the ultimate pay

off -- viewers vote to decide who stays and who goes.

■ 6th season premiere showed 21% increase in A18-49

over season 5

■ Season 5 finale out delivered finale of America’s Next

Top Model in every key demo regardless of language

Premieres March 2013

NEW FOR SEASON 7

Source: The Nielsen Company, NPM Sunday (01/04/2011) 8:00pm – 11:00pm, Live

+ SD; Live+7 NBL Sunday 5/22/11, America's Next Top Model 9/14/11

Page 17: Univision MediaKit

■ On finale night of season 1, Univision was the

number #1 network, regardless of language,

across all key demos

Televisa‘s family-friendly reality show where kids ages

4 to 12 compete in a talent search with hopes of

being recognized as the most gifted little

entertainer.

■ Casting extended to 4 markets in the U.S.

■ Selected U.S. participants are invited to

go and to compete in final casting call in

Mexico

Airs Jun-Jul-Aug 2013

Pequeños Gigantes 3 LITTLE GIANTS 3

NEW OPPORTUNITIES

Source: The Nielsen Company, NPM Monday (09/05/2011) 8:00pm-11:00pm.

Live+SD

Page 18: Univision MediaKit

Pequeños Gigantes 3 LITTLE GIANTS 3

Fans get unprecedented access to their favorite future stars through the

Pequeños Gigantes website featuring weekly videos with polling functionality.

Consejos Gigantes Contestants share video tips for a healthy, happy life offering

coping mechanisms for managing a hectic lifestyle. Users vote for the most useful, easiest, and hardest advice.

Un Día Pequeño Day in the life videos feature the Pequeños Gigantes enjoying life

off stage. Users select favorites through online poll. La Casita de los Peques Exclusive video tours of contestants homes with photo galleries for

each room with polling to select favorites.

Page 19: Univision MediaKit

Televisa produced reality show where teams of performers compete

to be named Mexico‘s greatest impersonator. Weekly challenges

poke fun at the Hispanic community‘s biggest stars.

Parodiando 2 STAR IMITATORS 2

■ First season drove Univision‘s significant Sunday

night February sweep-over-sweep growth

across all key demos

■ Airs Sunday nights Jan – Mar 2013

Source: The Nielsen Company, NPM (02/02/2012-02/28/2012) vs. (02/03/2011-03/02/2011), Live+SD, Broadcast Prime M-Sat 8p-11p, Su 7p-11p. 02/28/2012 based on

NPM Fast Affiliate Ratings

Page 20: Univision MediaKit

STAR POWER Award Shows & Celeb-Reality

Page 21: Univision MediaKit

360

UNIVISION LOCAL

MEDIA INTEGRATION

TELEVISION INTEGRATION

ACTIVATION MOBILE

INTERACTIVE

LOCAL TV & RADIO

Branded Vignettes: Promotional / Countdown

Nominate

Top 10 „s looks/moments

Quizzes-Polls-Blogs

Backstage Content

Red Carpet & nominee voting

Branded Vignettes:

Congratulations to

Winners

Marks & Logos

Activation Promotional merchandise

Street Parties KEY MARKETS

Presenting Sponsor

Stunt in Show

DA-GYF Integration

WEB DRIVERS

PRE SHOW

IN SHOW

POST SHOW

Red carpet stunts

Branded materials: On site- banners-signage Behind the scenes content :

Video-Photos

Sweepstakes – Polls

SOCIAL

VIP lounge

Branded Mini-sites

Experiential materials – Onsite Interaction Tweetcam

ONLINE

Branded Afterparties

Red carpet Fashion Voting

TENT POLES UNIVERSE

RETAIL

Page 22: Univision MediaKit

¡Mira Quién Baila 3! LOOKS WHO‟S DANCING 3

Bigger stars

Bigger stunts

More coverage of competition preparation

10 Hispanic celebrities with aspiring dancers compete in front of a studio audience, while judges

select top dancers. Winning celeb receives $50,000 for a charity of choice. ■ 2nd season was highest-rated U.S. produced reality series

in Univision History

■ Strong growth season-to-season + 8% A18-34

■ 15 million votes cast via calls and texts +7% from last season

NEW FOR SEASON 3

Sources: The Nielsen Company, Top-ranked reality shows on Univision

(finale and full-run) based on NPM (01/15/06 – 11/20/11) Live+SD

Airs Sunday nights Sept., Oct., Nov. Premieres September 9, 2012

Page 23: Univision MediaKit

Now in its 25th anniversary, Premio Lo Nuestro, is the

longest-running Spanish-language Latin music awards

show in TV history. Nominations are based on Nielsen

airplay tracking data and the winners are determined by

popular vote. It features 35 categories, representing all

the most popular music genres.

In February 2012, the award show reached nearly 11

million viewers.

Over 60,000 viewers cast votes online and on mobile for best dressed.

Throughout the night, more than 50 topics related to

the show trended worldwide on Twitter

February 21, 2013

Premio Lo Nuestro® LO NUESTRO LATIN MUSIC AWARDS

Source: The Nielsen Company, NSI Ratings (2/16/2012), “Premio Lo Nuestro” aired Thursday 8:00pm-

11:00pm E/PT (7:00pm-10:00pm CT). Primetime is defined as ABC/CBS/NBC/IND/SLTV Thursday 8:00-

11:00pm E/PT (7:00-10:00pm CT) and FOX/CW Thursday 8:00-10:00pm E/PT (7:00-9:00pm

CT). Live+SD. Univision.com Intranet tracking and analytics, Google Analytics, Lithium, MegaPhone Labs

for live carpet voting.

Page 24: Univision MediaKit

Premios Juventud is the only show of its kind on

Spanish-language television, including awards in 24

categories celebrating the preferences of Hispanic

youth in everything from music, film, and sports, to

fashion, novelas and pop culture.

In 2011, Premios Juventud reached over 9 million

Total Viewers 2+

Univision was the #1 network in both Adults 18 to 49

and 18 to 34, that night

A live streaming backstage experience drove a

65% year-over-year increase in unique visitors to our

site and gave the Univision mobile app the best

traffic since launch.

■ July 19, 2012 and July 18, 2013

Premios Juventud HISPANIC YOUTH AWARDS

Sources: The Nielsen Company, NPM Thursday,

“Premios Juventud” (07/21/2011) 8:00pm-11:00pm.

Reach based on Persons 2+, 6+ minute qualifier, Live+SD

Page 25: Univision MediaKit

THE PJ ROLLERMAN OPENING SEQUENCE – PRE-SHOW

OPPORTUNITIES

■ Rollerman, a branded camera man on wheels will travel

across America stopping in multiple cities along the way

arriving in Miami in time for to be a part of the opening

sequence of PJ pre-show

■ Using interactive technology viewers engage with PJ

Rollerman throughout

his journey play games, and win prizes

■ Local sponsors to partake through his many stops along

the way

■ Opportunity to document ―reality style‖ to air in

Despierta América or El Gordo y la Flaca

Premios Juventud HISPANIC YOUTH AWARDS

Page 26: Univision MediaKit

NEW BRANDING OPPORTUNITIES

Premios Juventud Summer Concert Series

Nominated PJ artists will bring their special sounds

to sunny South Beach, Florida. The Live Concert will

air on Despierta America

Show Pre-Open

Customized show pre-open will feature brand with

talent. Example: GM Sponsored Car Chase Open

Fan Cam

Branding of camera in Fan Pit will highlight the fans

point of view and take viewers right where the

action is

Premios Juventud HISPANIC YOUTH AWARDS

Page 27: Univision MediaKit

Premios Juventud HISPANIC YOUTH AWARDS

NEW IN SHOW BRANDING OPPORTUNITIES

Premios Juventud DJ Booth

The DJ at PJ is a star that throughout the show keeps the

crowd energized. Sponsor branded booth is always at

the center of the action

Dance Troupe Search

Conduct a search for the best Dance Troupe.

Winners appear live on Premios Juventud with selected

artist. Dance troupe search is presented by sponsor

Cyber Artist

Viewers participate in the search for a new artist on

You Tube. Winning artist will make his/her debut at

Premios Juventud and will be presented by sponsor

Page 28: Univision MediaKit

GUM

TELCO

PERSONAL CARE

BEVERAGES

RETAIL

NEW NOMINATION SPONSORSHIP OPPORTUNITIES

―La Más Pegajosa‖/Catchiest Tune

―Mi Ringtone‖ My Ringtone

“La Más Downloaded”/Most Downloaded Song

―Esta Buenísimo‖/He is So Hot

―Chica Que Me Quita el Sueño‖/Girl of My Dreams

―Quiero Vestir Como Ella‖/I Want to Dress Like Her

―El De Mejor Estilo‖/That Man Has Style

Premios Juventud HISPANIC YOUTH AWARDS

Page 29: Univision MediaKit

NEW! PRESENTING SPONSORSHIP OPPORTUNITIES ■ Presenting Sponsor

Univision Presents PLN - Presented by SPONSOR

■ Brand logo in-network promos

■ Branded entertainment stunt on red carpet

■ Branded entertainment stunt in-show

■ Integration in DA the day of the show

■ Digital integration package

■ Activation package at the venue

■ Promotion/sweepstakes related to event

Premio Lo Nuestro® & Premios Juventud

Page 30: Univision MediaKit

IN SHOW BRANDED OPPORTUNITY

And the winner is…

Technology takes the front seat and delivers the much

anticipated winners name. The show presenters will utilize

the sponsors‘ pad or tablet to reveal the winners identity

throughout the night.

Premio Lo Nuestro® & Premios Juventud

Page 31: Univision MediaKit

OPPORTUNITIES PRIOR/AFTER SHOW

Pre-Show Primetime Special

In depth interviews with some of the Hottest Nominees

Breakfast with the Stars

Start the morning off right on show day with a special

breakfast with the nominees. Despierta América is your

ticket to this exclusive peak behind the scenes

Potential Sponsors

QSR, Casual Dining or Coffee Shops and

Coffee products

PLN & PJ Premio Lo Nuestro® & Premios Juventud

Page 32: Univision MediaKit

OPPORTUNITIES PRIOR/AFTER SHOW

Talent Gift Lounge

One of most popular perks for awards shows celebrities

is the gift lounge. Opportunity for brand activation

within this star studded lounge.

VIP After Party Special (1 Hour)

The much coveted and exclusive after party opens its

doors to our audience and our sponsors will benefit

from this opportunity. A star filled party where everyone

is enjoying themselves and celebrating Latin Music‘s

biggest nights, is now brought to you by our sponsors.

Premio Lo Nuestro® & Premios Juventud

Page 33: Univision MediaKit

PRE SHOW OPPORTUNITIES

Carpet Autos: A unique display of the sponsor vehicle on the

carpet where all the pageantry happens. Opportunity to

create sweepstakes packages

Carpet Color: Carpet will incorporate sponsors color and logo

Fashion/Fly Cam: Camera provides a 360 degree Fashionista

view of Star‘s outfit and the energizing carpet area. Camera

view will be branded with sponsor logo and graphics

Star Cam: Selected star is seen taking pictures of his/her

experience at the event. Friends, fans, backstage, arrivals,

everything he photographs is given to one lucky winner at

the carpet

Premio Lo Nuestro® & Premios Juventud

Page 34: Univision MediaKit

LIVE TRANSMISSION INTEGRATION

Viewing Parties in Key Markets

Sponsored viewing parties to be incorporated into

PLN & PJ as an ―offsite‖ stage for presentation of a

Musical Act or a Nomination

VIP Fan Seat

Promotional campaign where viewers register

online for a chance to win an all expense paid

trip to the show and front row seats next to one

of the top celebrities

Premio Lo Nuestro® & Premios Juventud

Page 35: Univision MediaKit

BACKSTAGE BRANDING OPPORTUNITIES

Backstage Branded Green Room

The mystique of the backstage is captured in the green

room where talent can be seen at any given time. Can

also be used as a ―set‖ where show talent can intro a

Musical act or Nominee category

Branded Make-up Room: Celebrity make up area

can be sponsored and organic product placement

will activate the brand

Premio Lo Nuestro® & Premios Juventud

Page 36: Univision MediaKit

BACKSTAGE BRANDING OPPORTUNITIES

Winners Circle

The special place where the Artist go to pick

up their trophies and pose for video and

photo opportunities.

Press Room

Step and Repeat will include Sponsor logo

with Show and Network logo.

Premio Lo Nuestro® & Premios Juventud

Page 37: Univision MediaKit

The Latin Recording Academy® and its members

honor Latin music from all over the world in a glitter-

filled, star-studded evening celebrating musical

excellence.

The 2011 broadcast reached more than 10

million viewers (10.4 million)

For the second consecutive year, made

Univision the #1 network among A18-34 on that

night

The show also attracted more Hispanic Adults

18-49 and 18-34 than the combined audiences

of the last Academy Awards, Golden Globes,

and Primetime Emmy’s.

Airs November 15, 2012

The Latin GRAMMY® Awards

Sources: The Nielsen Company, NPM Thursday, “Latin Grammy” (11/10/2011), 8:00pm-11:00pm.

Reach based on Persons 2+, 6+ minute qualifier, Live+SD

Page 38: Univision MediaKit

NEW PRE-SHOW BRANDING OPPORTUNITY

Pre-Open Performance

One of the top performers of the year will

be featured from a remote location in Las

Vegas as part of the pre-opening of the

Latin Grammys.

The Latin GRAMMY® Awards

Page 39: Univision MediaKit

CULTURAL CONNECTIONS

Comedy & Variety Specials

Page 40: Univision MediaKit

América Celebra A Chespirito AMERICA CELEBRATES CHESPIRITO

A primetime celebration of the ageless Roberto Gómez

Bolaños ―Chespirito‖ who is most widely known as the

creator and actor who portrayed El Chavo in the most-

watched sitcom in Mexican history.

With 2.6 million Twitter followers he has more followers

than Marc Anthony, and Sofía Vergara

The special will be a star-studded event with artists

coming from 16 countries to celebrate his iconic status

Fall 2012

Page 41: Univision MediaKit

El Chavo Animado El CHAVO ANIMATED SERIES

A family-friendly animated series based on one of the most

watched sitcoms in Mexican television history. The original

show from the 1970‘s still to this day, has a cult-like following

and reruns air in the U.S. on TeleFutura and Galavisión

The animated version, created by Televisa, centers around

the adventures of an orphan nick-named ―El Chavo‖

(The Boy).

Mexico is currently airing its 5th season

Univision will begin airing the series on Sunday‘s primetime

beginning with the very first episode

Page 42: Univision MediaKit

■ A year long celebration with historic moments, segments and contest from it‘s 50 year run

■ Yearlong world-wide cross-promotional effort building towards 50th Anniversary Party

■ 50th Anniversary Party will air on September 29, 2012 with the biggest stars and musical artist to cap off Univision-wide celebration

Three fun-filled hours of comedy skits, amateur talent contests, emotional family reunions, and performances by the biggest Latin music stars. ■ Univision‘s longest running program ■ In the Guinness Book of World Records as the longest running variety show in

television history

■ #1 program on Saturday nights among Hispanics

■ Rated as more of a co-viewing event for moms and kids 2 -11 than American

Idol, Dancing with the Stars, and The Voice

■ Out performing family oriented cable networks including ABC Family,

Nickelodeon, and Disney amongst A18-49 and W18-49 in the 2010/2011 season

Sábado Gigante

SPECIAL 50TH ANNIVERSARY SEASON

Page 43: Univision MediaKit

Segment Sponsorships Giveaways Sabado on the Road

■ 50 Years of Music

■ 50 Years of Fashion

■ 50 Years of Your Product

■ Best of Games and Winners

■ Best-in-Show ‗Mascotas‘

■ Memories of the Stars

■ Request Your Memories

■ Know Your SG Trivia

■ Sabado & Guinness World Record

■ $50,000 Giveaway

■ Captured in Pictures

■ 50 Year Video

Contest

■ El Chacal Contest

■ Our LA Tour

■ NYSE and Mr. Saturday

Night

■ Don Francisco Media Tour

■ Smithsonian Museum

■ University Recognition

Sponsorship Opportunities

LEVERAGE THE BUZZ AND EXCITEMENT OF SABADO‟S 50TH ANNIVERSARY

Page 44: Univision MediaKit

INTERACTIVE & MOBILE OPPORTUNITIES:

■ 50 Years of Music – Online and mobile voting page of the 50 most popular songs in the last 5 decades along with images and videos from the show.

■ 50 Years in Fashion – Online and mobile video gallery, articles, photos and polls of the Models and their respective dresses that have accompanied them throughout the show.

■ 50 Years of showcasing your Products - Online and mobile photo and video galleries highlighting the most significant world events taken place throughout these last 5 decades.

■ “Best of Games & Winners” – Online and mobile polls allow users to vote for their favorite contests and games of show history.

■ Celebrity Memories – Exclusive Online and mobile video gallery with archive footage from the Celebrities that visited Sábado Gigante over the years.

■ Select your Memories – Univision.com Users get to select the classic images they would like to see from the show which will be built into a slideshow series as well as aired on the show

■ “Do you know?” Sábado Gigante Trivia – Are you a true hardcore fan? Test your knowledge with Don Francisco‘s very own Trivia game

Sábado Gigante Celebrating 50 Years

Page 45: Univision MediaKit

Sábado Gigante Celebrating 50 Years

INTERACTIVE & MOBILE OPPORTUNITIES:

■ Sabado Gigante & the Guiness Book of Records – One lucky contestant will be selected to break a world record on the show. Exclusive articles, videos and slideshows will cover this unprecedented event.

■ The $50K Giveaway – Entry forms will be available online and mobile throughout the entire

contest period.

■ Captured in Pictures – Fans submit any and all photos from the past five decades featuring Sabado Gigante talent. The images will be collected in a commemorative photo album awarded to the best entry. Images will be available online and mobile.

■ 50 Year Video Contest – Contest for students of Television and Audiovisual Arts. Videos will be

submitted highlighting the show‘s 50 year run. Online virtual casting and video gallery to display all entries. Selected finalists will have their videos aired on the show.

■ El Chacal Contest – Enjoy this online and mobile video gallery containing the most unusual hats submitted by our Sabado Gigante audience that Don Francisco will wear during his infamous ―Chacal de la Trompeta‖ segment.

Page 46: Univision MediaKit

Teletón TELETHON

This Mexican Star-studded telethon special which has aired in Mexico for 14

years and inspired millions of people to come together to help pave the

way for children with disabilities will air for the first time ever on Univision

December 7th-8th

■ In 2011 this proven franchise aired on Telefutura generating almost

5 million dollars in US donations

Page 47: Univision MediaKit

Doña de Corazón

Photo gallery captures Hispanics as they make their

―in person‖ donations – meaningful branding

Thank You Gallery

Extend the impact and presence of your brand in

this exclusive video gallery that maximizes the use of:

■ Thank you vignettes

■ Hosted Pitches (Hoy, Pequeños Gigantes)

■ Mention of brand‘s participation and

presentation of donation

■ Viral tools for social media promotion

Teletón TELETHON

Page 48: Univision MediaKit

■ In service to the 70% of all Hispanics in the U.S. who are of Mexican heritage, Univision invests in the exclusive coverage of annual specials and celebrations, keeping with tradition and building a loyal TV following.

■ These highly-rated specials are key in providing our

Hispanic-American viewers with the opportunity to stay connected to their country‘s most popular events and share their cultural connections with their children.

■ El Grito. Mexican Independence Day Las Mañanitas a la Virgen de Guadalupe. A Celebration to kick off Christmas festivities ¡Feliz 2013!. New Years Eve – Live Coast to Coast Desfile de las Rosas. The Rose Parade

Lo Nuestro Specials

Page 49: Univision MediaKit

September 15

■ Mexico‘s celebration of their independence from Spain.

■ Mexican‘s gather on the eve of their independence day

in the most prestigious venues across the country

celebrating with top stars ―El Grito‖, a party that no one

connecting with this market wants to miss.

■ Special airs on the 15th and covers the biggest

celebrations held in Mexico City, Los Angeles, and other

cities culminating with ―EL GRITO‖ at 11pm in Mexico. The

coverage goes live coast to coast on the Univision

network.

Lo Nuestro Specials: El Grito CELEBRATING MEXICAN INDEPENDENCE DAY

Page 50: Univision MediaKit

December 12:

■ Día de la Virgen, The day of The Virgin of Guadalupe

■ Latinos gather in every corner of the country to honor

Nuestra Señora de Guadalupe

■ This is a celebrations that kicks off the festivities leading

into Christmas Eve

■ The Univision special covers the pilgrimage and arrival

at the Basílica of Guadalupe in Mexico City and

celebrations across the country, including Los Angeles,

with top stars singing in honor of our Lady of Guadalupe

■ Celebrities gather to sing and present their devotion

Lo Nuestro Specials: Las Mañanitas a la Virgen de Guadalupe THE PATRON SAINT OF MEXICO‟S CONCERT CELEBRATION

Page 51: Univision MediaKit

December 31:

■ Feliz Año Nuevo, New Year‘s Eve

■ Univision to welcome 2013 with an unforgettable

New Year‘s Eve special ―¡Feliz 2013!‖

■ Hosted by Univision personalities, featuring a

simultaneous LIVE, coast-to-coast broadcast on

Saturday, Dec. 31, 2012 from Times Square in New

York City, Disneyland Resort in California, and

Acapulco, Mexico, starting at 9:55 p.m. ET /8:55 p.m.

CT/6:55 p.m. PT.

■ Line up to include A-list celebrities and larger-than-

life performances from Latin music‘s biggest names

Lo Nuestro Especials: ¡Feliz 2013! NEW YEAR‟S EVE CELEBRATION – COAST TO COAST

Page 52: Univision MediaKit

Online and Mobile Opportunities: Top 10 Resolutions - resolution slideshow gallery with best

practices for success. Featuring: weight loss, relationship building and smoking cessation available for exclusive sponsorship.

Best of 2012- best news and events of the year slideshow

with polling for most outrageous items. available for exclusive sponsorship.

Celebrity Trivia – test users gossip abilities to the fullest.

Trivia can be tied to a Consumer promotion to incentivize participation.

¡Feliz 2013! NEW YEAR‟S EVE CELEBRATION – COAST TO COAST

Page 53: Univision MediaKit

▪ Univision‘s 50th Anniversary broadcasting the the

world‘s most-watched parade.

▪ First live coast to coast special on Univision

▪ The broadcast will feature coverage along the parade

route and the Rose House lawn, offering viewers the

beauty of the parade‘s floral extravaganza

▪ Hosted by Univision personalities

▪ Parade festivities will begin with the live pre-show

▪ Airs January 1, 2013

Desfile de las Rosas ROSE PARADE

Page 54: Univision MediaKit

LATINA TIME Entertainment Shows

Page 55: Univision MediaKit

From celebrity news and interviews to the latest novela

and reality scoop, El Gordo y La Flaca is the highest-rated

entertainment news show on Spanish-language TV.

■ Hosted by established personalities Raúl de Molina

and Lili Estefan

■ Broadcast live from Univision‘s Miami Studios,

including web, mobile and event components

■ New faces this year: ―Nuestra Belleza Latina 2007‖

Alejandra Espinosa and TV host Tanya Charry

■ Mon-Fri at 4PM

El Gordo y La Flaca

Page 56: Univision MediaKit

The ultimate behind-the-scenes look at our most popular

shows, red carpet specials and reality hits. Co-hosts

Lourdes Stephen and Rodner Figueroa dish out the

scoop Hispanic America craves.

■ Young Hispanics love the trend setting co-hosts

■ Includes live, weekly interactive (web and mobile)

components

■ New face: Former Escándalo TV co-host Marissa

Del Portillo will add her ―spicy‖ gossip and promote

audience sweepstakes and promotions

■ Sundays at 10PM

Sal y Pimienta

Page 57: Univision MediaKit

Wake up to Hispanic America‘s #1 morning show for almost 15

years in a row! Tune in for fashion and parenting advice, healthy

eating tips, the latest headlines, the biggest celebrity sightings

and more.

Despierta América

■ Reach more Hispanic viewers than the combined

audiences of Today, Good Morning America and

the CBS This Morning

■ More for Males: comedy, games, fitness, sports,

auto, technology

■ Enhanced local market reporting (Los Angeles,

NY, Chicago) and radio integrations

■ Mon-Fri, 7-11:00AM

Page 58: Univision MediaKit

DAILY SPORTS

BEAUTY

FASHION

COOKING & DELICIOSO

CLAUDIA MOLINA FITNESS

GOSSIP SEGMENTS

VÁMONOS AL CINE

LIVE ARTIST PERFORMANCES

IMMIGRATION & FINANCIAL

AUTO & TECHNOLOGY SEGMENTS

SPORTS

WOMEN

FITNESS+NUTRITION

GOSSIP + CINEMA

MUSIC

TECHNOLOGY-AUTO

INFORMATIONAL

2012 Despierta América

Page 59: Univision MediaKit

PASIÓN

Page 60: Univision MediaKit

Univision Deportes

The Univision Deportes brand represents sports content across all

Univision media platforms. It underscores the company‘s commitment

and investment in sports – which includes the new, 24/7 all-sports

Univision Deportes Network.

Three factors make Univision Deportes unique: Our reach among

Hispanics, the brand loyalty earned from Hispanics and the exclusive

sports content that engages Hispanics.

Univision Deportes delivers multi-media connections across national

and local TV (Univision, TeleFutura, Galavisión, Univision Deportes

Network); online (UnivisionDeportes.com, UnivisionFutbol.com);

Univision Móvil; Univision Radio; Univision Deportes apps and more.

A New Brand for Today‟s Hispanic Sports Fan

Page 61: Univision MediaKit

Univision Deportes Partners & Properties

Page 62: Univision MediaKit

Univision Deportes Network

Univision Deportes Network has changed the game with 24/7

access to Hispanic America‘s favorite sports, teams and athletes.

UDN‘s live soccer matches include those from Liga Mexicana de

Fútbol, Major League Soccer, CONCACAF Champions League,

European World Cup qualifiers, FIFA U17/U20 World Cups and more.

UDN will be the home for news and analysis for World Cup 2014, and

for the U.S. and Mexico national teams. All marquee sports events

(NFL, NBA, MLB, boxing, etc.) will be covered via flagship program

―Univision Deportes Extra.‖

Cambió el Juego – The Game has Changed

Page 63: Univision MediaKit

Univision Deportes Extra

Airing live every night at 11 p.m. ET, and again at 1 a.m. ET, the show‘s rotating

roster of anchors and reporters will deliver the most relevant sports news and

analysis of the day with a mix of humor and unique perspectives.

In addition, ―Univision Deportes Extra‖ will also feature high-quality profiles of

sports figures; lively discussions and debates on the day‘s hot topics and

controversies; analysis from former players, coaches and respected journalists;

live breaking news sports coverage from the around the world; interactive social

media presented on-air; plus real-time results on an automated ticker.

UDX – The Nightly Sports Spectacular

Airs nightly Monday through Sunday at 11:00 PM & 1:00 AM on UDN

Page 64: Univision MediaKit

Camino a la Copa 2014

Before the 2014 World Cup starts, a two-year, 203-nation competition

determines the 32 teams headed to Brazil. It‘s called―Camino a la

Copa” – or Road to the Cup.

Univision‘s networks will broadcast U.S., Mexican and European (Italy,

France, Germany) qualifying matches and the 2013 Confederations

Cup. Coverage also includes news, analysis and features across our

sports and entertainment programming – via TV, online, streaming

video, mobile and radio.

Road to the World Cup Heats Up in Late 2012, 2013

Matches and associated programming June 2012 through

December 2013 on multiple Univision networks

Page 65: Univision MediaKit

Expanded Camino Programming

France, Germany and Italy Qualifying Matches

Features in Sports, News, Prime Programming:

Primetime Vignettes

UDX

Wall-to-Wall

2014 World Cup

Coverage

All 2012 elements plus: Confederations Cup 2013

U-20 World Cup

U-17 World Cup

2012 2014 2013

Camino‖ Primetime Specials (x3)

CONCACAF Preparation and Qualifying Matches

Mexican National Team

U.S. National Team

Page 66: Univision MediaKit

Confederations Cup 2013

One Year Before World Cup, Titans Collide in Brazil

No longer just a dress rehearsal for the following year‘s World Cup,

the FIFA Confederations Cup is a huge tournament in its own right.

The two-week-long event will have an all-star lineup in June 2013, with

the six FIFA confederation champions (including Mexico, Uruguay,

Japan and the July ‘12 Euro champ), World Cup winner Spain and

the host nation Brazil. Matches will take place in the stadiums of the

2014 World Cup.

Matches from June 16th-30th, 2013 on multiple Univision networks

Page 67: Univision MediaKit

Copa Oro/Gold Cup 2013

The Gold Cup, a 25-game tournament is held every two years

throughout the United States. Twelve national teams – including those

of defending champ Mexico and the U.S. – compete for the North

American, Central American and Caribbean crown.

In the thrilling 2011 final, Mexico played the U.S., and earned its sixth-

ever Gold Cup title in front of 93,000 people at the Rose Bowl – and

attracted 10.8 million total viewers on Univision.

Mexico, U.S., 10 Others Battle for CONCACAF Title

Matches air June 2013, on multiple Univision networks

Page 68: Univision MediaKit

CONCACAF Champions League

The Confederation‟s Best

The CONCACAF Champions League (CCL) is the annual club football

championship for teams from the North American, Central American and

Caribbean region. The top clubs from U.S., Mexico, El Salvador, Honduras

and more compete for the CCL trophy – and a berth in the FIFA Club World

Cup.

■ Mexican teams have dominated the tournament since its

restructuring in 2008, but MLS teams are closing the gap

■ Runs from March to November

Page 69: Univision MediaKit

Mexican National Team

The most popular team among Univision viewers, the Mexican National

Team, faces a crucial 2012-13 as it strives to qualify for the 2014 World

Cup. After meeting Costa Rica and El Salvador in the qualifying semis,

Mexico aims to storm into the final round, with likely matches vs.

Honduras and main rival USA.

Hopes are high for the defending Gold Cup champions, whose young

stars – most notably Javier ―Chicharito‖ Hernandez and Giovanni Dos

Santos – have the team on the rise globally.

Univision is the exclusive Spanish language broadcaster for all Mexican

National Team home matches. (Including those held in the U.S.)

The Road to Rio Heats Up

12 Matches during the 2013, across multiple Univision networks

Page 70: Univision MediaKit

U.S. National Team

After a breakout performance in South Africa, the U.S. National Team begins

its quest for 2014 FIFA World Cup in Brazil. Starting in 2012, the Americans will

have to get past Jamaica and Guatemala in the qualifying semis, before a

likely 2013 final round showdown vs. Honduras, Costa Rica . . . and rival

Mexico.

Dubbed ―Equipo de Todos‖ (The Team for Everyone), the U.S. draws support

from Univision viewers with cultural links to every Latin American country.

Univision is the exclusive Spanish language broadcaster for all U.S. National

Team home matches.

World Cup Quest is Underway

10 Matches during the 2013 year, across multiple Univision networks

Page 71: Univision MediaKit

Liga Mexicana de Fútbol

La Liga Mexicana de Futbol is Hispanic America‘s favorite soccer league,

and Univision‘s networks (Univision, TeleFutura, Galavision, Univision Deportes

Network) carry more games than anyone else- more than 200 during the

calendar year.

Our networks have home broadcast rights for 12 of the 18 LMF teams, with

those teams having won 21 of the last 22 league titles.

The clear LMF leader, Univision has the best teams, highest broadcast quality,

largest audience delivery and top level of sponsor integration.

The NFL for Hispanic Men

Matches air January-May (Clausura) and July-December

(Apertura), across all Univision networks

Page 72: Univision MediaKit

Major League Soccer

The Best Soccer Made In America

In its 17th season, Major League Soccer continues to increase its impact on

the worldwide soccer scene. Since the league‘s inception in 1996, Major

League Soccer has experienced growth in attendance numbers and

popularity among fans─ going from 10 to 19 clubs across the U.S. and

Canada.

■ In 2013, Univision Deportes will broadcast 30 live MLS matches,

including the All-Star Game and MLS Cup Final.

■ Univision networks are the Spanish-language home of the MLS

featuring teams from key Hispanic markets – such as Los Angeles

Galaxy, Houston Dynamo, Chicago Fire and New York Red Bulls

■ Runs from March to November

Page 73: Univision MediaKit

European World Cup Qualifiers

Collectively, they hold eight World Cup championships among

them. Yet, the Italian (four titles), German (three) and French

(one) national teams must survive a tough European qualifying

process to go to Brazil 2014.

Univision will broadcast each team‘s home preparation

matches and World Cup qualifiers – including the marquee

qualifier: France hosting the reigning world champion Spain, at

Stade de France in fall 2013.

Italy, Germany, France on the Road to Rio

September 2012- October 2013

Across multiple Univision networks

Page 74: Univision MediaKit

Virtual Advertising

A Breakthrough Way to Reach Hispanic Sports Fans

Univision and industry leader Publicidad Virtual have teamed up to

bring marketers a breakthrough way to reach Hispanic sports fans

within live soccer games.

Using cutting-edge computer graphics, these dynamic, high-impact

units keep viewers engaged and entertained. Virtual advertising

offers flexible messaging that can be updated easily and quickly.

Available within Liga Mexicana de Fútbol,

Mexican National Team, U.S. National Team and Major League Soccer

Page 75: Univision MediaKit

FIFA U17/U20 World Cups

The Superstars of Tomorrow Take Center Stage

In 2011, the FIFA U17 and U20 World Cups were surprise smash

hits, filled with drama, suspense and stunning individual skill.

Mexico was the star, winning the U17s on home soil and finishing

third in the U20s, behind champion Brazil. In 2013, the events

move to UAE and Turkey, respectively, as the brightest young

stars in soccer make their mark.

U17 World Cup November-December 2013, U20 World Cup June-July 2013

Both tournaments across multiple Univision networks

Page 76: Univision MediaKit

News Pro-Social

OUR POWER

Page 77: Univision MediaKit

Generación America

A multi-generational movement dedicated to preserving

and sharing the stories of Hispanics in America –

celebrating a proud community that aspires to live the

American Dream.

■ GeneracionAmerica.com becomes hub for Latino

storytelling

■ Includes Broadcast, Interactive, Mobile and Event

components on the national and local level

■ Involvement of talent and celebrities will bring mass

appeal and viral growth

Page 78: Univision MediaKit

Mobile Elements:

■ Mobile Web (Generación América section)

■ Univision Video App (video stories)

■ Univision App (Vida y Familia)

■ Univision Radio App (podcast festival) Q3 2012*

■ Opt-ins to receive link to Generación América mobile website (via on-air call to action)

■ Live poll ranking of the audience‘s favorite story (UGC)

■ Social Media – Facebook ―likes‖

Generación America Interactive & Mobile Opportunities

Interactive Elements:

■ Historias de Talentos – Univision talent shares their stories

■ Celebridades – inspiring stories from A-list celebrities

■ Nuestras Historias – repository of stories from IAP, Univision Employees and favorite UGC

■ Social Media integration – call to action encourages audience to vote for their favorites. Voting updates users Facebook/Twitter status and prompts others to

vote.

■ Festival Generación América – bus touring different markets gathering local stories from Hispanics (Q3 2012)*

■ Cuéntanos tu Historia – contest where users are encouraged to submit their story via essay

Page 79: Univision MediaKit

PRESIDENTIAL ELECTIONS SIGHTS ARE SET IN

MEXICO & USA

From July to November full coverage:

■ Mexico-July

■ Democratic/Republican Convention –

Aug/Sept

■ USA - November

Most trusted News Anchors

■ Jorge Ramos ―one of the ten most admired

Latinos‖

■ Maria Elena Salinas

■ Maria Antonieta Collins

Elections 2012

Page 80: Univision MediaKit

México Elections 2012

THE ROAD TO THE ELECTIONS 2012

■ Prime time specials and coverage

■ Pre-candidates debates

■ Parties‘ Campaigns

■ Foreign Vote registrations

■ Election Day

■ Full coverage the week of the elections

■ Correspondents in major cities of US-Mexico-Border

Interactive Opportunities

■ Streaming live video

■ Stories from the campaign in key markets

■ Poll trackers

■ Political ticker

24hrs

Page 81: Univision MediaKit

THE ROAD TO THE ELECTIONS 2012

■ Prime time specials and coverage

■ Primaries

■ Presidential and Vice presidential debates

■ Conventions

■ Election Day

Full coverage the week of the elections

■ Correspondents in major cities of

US-Mexico-Border

Interactive Opportunities

■ Streaming live video

■ Stories from the campaign in key markets

■ Poll trackers

■ Political ticker

USA Elections 2012

24hrs

Page 82: Univision MediaKit

Immigrant Journey Series

From LA to NY, Chicago to Dallas…Maria Antonieta Collins

visits small towns searching for Hispanic Americans that

exemplify the immigrant spirit. These human interest stories

will inspire and move as they follow Hispanics as they work

to achieve the American Dream.

Interactive Opportunities

■ Journey Tracker

■ Chat with Maria Antonieta

Page 83: Univision MediaKit

Prevention Campaigns ■ Seasons:

■ Tornado, Hurricane and Flooding ■ Prevention tips

Disaster Special Coverage ■ Extended hours of news programming ■ Previous and Breaks

■ Correspondents in the field ■ Communication between families

Damage count coverage ■ Family survival stories

24hrs

Local Opportunities Univsion Local News “the most trusted and sometimes the only Spanish source of information” Viewer

Disaster Coverage

Page 84: Univision MediaKit

Hispanic America‘s number one daily newsmagazine, Primer Impacto covers breaking news and emotionally

gripping stories. Bárbara Bermudo and Pamela Silva Conde, along with a team of seasoned journalists, bring viewers the most fascinating reports from across the country and around the world.

Primer Impacto

■ Fashion and Beauty opportunities with Jomary‘s ―The Real Deal‖ featuring

sponsorable on the street makeovers

■ ―Tu Salud‖ segments focus on new discoveries in health

■ Reunion segments bring loved ones back together

■ Univision Deportes‘daily sports updates

■ Mon-Fri, 5PM

Page 85: Univision MediaKit

Noticiero Univision is the most trusted newscast on Spanish-language

television in the United States.

It has been covering stories and issues of special interest to the Hispanic

community for over 25 years, and is also the only Spanish-language

newscast honored with the prestigious Edward R. Murrow Award and

national Emmys.

■ Anchors Jorge Ramos and María Elena Salinas lead the award-

winning Noticiero Univision team with journalists Lourdes Ramos and

Félix de Bedout joining on weekends

■ Features hour-long specials covering relevant events in the U.S. and

Latin American countries

■ Airs Mon-Fri, 6:30-7:00 PM ET/PT (5:30-6:00 pm Central)

Noticiero Univision

Page 86: Univision MediaKit

The network that brings a surprising,

edgy and fresh perspective to

Spanish-language television (competes with Telemundo, FX, TBS, TNT)

Page 87: Univision MediaKit

A surprising, edgy & fresh perspective

Hollywood‟s

Hottest Movies

• Cine de las Estrellas

• Fiesta de Película

Dramatic Series with an Edge

Empowering

Talk Show • Laura

Page 88: Univision MediaKit

Set in a trendy city loft, the hosts entertain their friends as they all sit and watch a hit Hollywood movie each month. The cast engages in a lively discussion on

everything from movies and food, to fashion and gossip, offering partners unprecedented organic integration opportunities with young Hispanics.

Sample Titles

■ Fabulous Journey to the Center of the Earth

■ The Fast and the Furious

■ Dante’s Peak

■ The Son of the Mask

■ The Forbidden Kingdom

■ Crouching Tiger, Hidden Dragon

Fiesta de Película MOVIE PARTY

*Movie titles are subject to change

Page 89: Univision MediaKit

Hispanic America loves movies and tunes in to TeleFutura every night for blockbuster Hollywood entertainment. From action films, to crime dramas, to comedies with edge – expect a new title every night.

■ On-air promotion will brand TeleFutura as the destination for blockbuster movies

■ Mon-Fri at 8pm

Sample Titles

■ X Men: The Last Stand

■ Hancock

■ Ghost Rider

■ Bourne Supremacy

Cine de las Estrellas MOVIES OF THE STARS

*Movie titles are subject to change

Page 90: Univision MediaKit

When it comes to family blockbusters for Hispanic America, nobody delivers better than TeleFutura‘s ―Cine en Familia.‖ Featured films will be ones the whole family will want

to sit down and watch.

■ The Pink Panther

■ Night at the Museum

■ Pirates of the Caribbean: The Curse of the Black

Pearl

■ Beverly Hills Chihuahua

Cine en Familia FAMILY MOVIE TIME

*Movie titles are subject to change

Page 91: Univision MediaKit

Laura

In this new stage of her career as a journalist, Laura Bozzo will offer solutions to the problems of her guests and audience in this empowering talk show. Laura’s topics promote the family union as a base for society.

■ On Televisa, ―Laura‖ beats TV Azteca with 4+ rating

points

■ A task force of psychologists and lawyers is

assigned to follow up on the featured cases

■ Problem-Solution focused

■ Absolute veracity in all cases featured

■ Mon-Fri 3-5pm

Page 92: Univision MediaKit

La Otra Cara THE OTHER FACE

This season TeleFutura will feature the first re-

imagining of one of the most successful stories in the history of Spanish-language television, La Usurpadora (The Pretender). In this novela, twin sisters separated at birth cross

paths after many years triggering a delightfully intricate story of suspense, intrigue and ruthless deception.

■ La Otra Cara is reworked through the creative

lens of the producer of ―La Reina del Sur.‖

■ Runs in primetime

Page 93: Univision MediaKit

Direct, sexy, funny and alternative.

The cable network that brings

the best of modern Mexico

to U.S. Hispanics (Competes with NatGeo, Spike, Syfy)

Page 94: Univision MediaKit

Live and Direct from Mexico

-News

-Special events

Classic

Comedy Hits -House of Comedy

Retro Classics -Gala Cinema

-Weekend Movie

franchise

The Best of Modern Mexico

Paranormal Series

-Mistico

Contemporary Comedy Hits -Los Heroes del Norte

Page 95: Univision MediaKit

Sunday night‘s blockbuster is back. A spoof of Hispanic America‘s

most popular music genre where five ordinary guys meet under the

worst of circumstances, and form a norteño band to search for fame,

fortune and fans. This comedy hit boasts feature film production

values and an A-list ensemble cast led by today‘s hottest Mexican

star, Miguel Rodarte.

■ Produced by Televisa

■ A proven success in Mexico and on Galavisión

■ First season was the most-watched series in Spanish Language Cable on Sunday nights

■ Celebrity guest stars

■ Airs Sundays at 10PM

Los Héroes del Norte THE HEROES OF THE NORTH

Source: The Nielsen Company NPM Los Heroes Del Norte Sunday (10/9/11-2/19/12) Most Current Data vs Sun 10pm-11pm TP Most Current (10/4/10-2/20/11)

Page 96: Univision MediaKit

From health, beauty and fashion, to cooking, crafting and home-keeping,

Hoy is the preferred morning television show in Mexican TV and is sure to

be a hit on Galavisión. The format is casual and fun, allowing for lively

discussions on current events and common topics of interest.

■ The show has been airing continuously for more than 13 years in

Mexico

■ The anchor, Mexican actress Andrea Legarreta, has been Hoy’s

most trusted host since 1999

■ Mon-Fri, 11AM – 2PM

HOY TODAY

Page 97: Univision MediaKit

House of Comedy

El Hogar de las Comedias HOUSE OF COMEDY

Galavisión is home to the best comedy block in the Spanish-speaking world every weekday,

hosting some of the best sitcoms created by Mexico‘s top comedians.

The ―House of Comedy‖ block includes: ■ Latin America‘s favorite super hero:

El Chapulín Colorado (The Red Grasshoper) ■ Legend Roberto Gómez Bolaños playing

multiple roles in Chespirito

■ Cross-over actor, Eugenio Derbez in XHDERBEZ

■ The most-watched sitcom in Mexican history: El Chavo

■ Cero en Conducta with renowned comedian

Jorge Ortíz de Pinedo

■ La Hora Pico, showcasing Mexico‘s contemporary humor and comedians

Page 98: Univision MediaKit

Detrás del Saber BEHIND KNOWLEDGE

A dynamic half-hour series where information and

entertainment come together. Perfect for those with

insatiable curiosity, this show satisfies the urge to

understand the science behind our modern world and is

one of Galavision‘s highest rated.

■ Host José Ramón is a young, engaging, former actor

who adds a bit of drama to this science series

■ Branding Opportunities Include:

■ In-program Integration and Custom Content in

Program

■ Social Media Engagement through on-air /online

trivia games

■ Custom vignette that can run on all Nets

■ Airs Mon-Fri from 9:30 to 10:00 p.m.

Page 99: Univision MediaKit

Místico MYSTIC

This original series follows an inquisitive and avid blogger as travels

across Latina America in search of answers and tries to identify the

story behind the legend. On the web, the host‘s travel journal

creates interactions and solicits opinions of eyewitnesses from

around the world.

■ This hour long show is presented in a factual, well-researched

documentary style with actual witness testimonials.

■ 1st person camera angles transport viewers to another time and

place stretching the concept of what is true and what is fantasy.

Místico branding opportunities include:

■ Bump outs and bump ins that have trivia questions

and/or factoids

■ Product integration

■ Interactive: trivia/factoids, travel journal sponsorship

■ Primetime, Sunday, 4Q

Page 100: Univision MediaKit

Cloroformo CHLOROFORM

Viewers will be filled with adrenaline and excitement

when boxing series―Cloroformo‖ hits the television

screen. The story follows Joe and his own journey to

succeed in the sport of fists. From fame and fortune

to the agony of defeat, this series will detail the ups

and down of this sport.

■ Special appearances by Mike Tyson, Sugar Rey

Leonard and Julio César Chávez

■ Will run in primetime

Page 101: Univision MediaKit

Igniting Hispanic America (Univision Cable Networks)

Page 102: Univision MediaKit

Univision tlNovelas

The first US network offering the world‘s best telenovelas, from

the 80‘s through today. With the genre‘s most beloved stories

and stars, it offers Hispanic Primetime, all the time. And specials

and on-air features offer both viewer engagement and

advertiser integration opportunities.

Unique integration opportunities in themed vignettes

Specials include: Inside the Actors Studio, Premios TVyNovelas

re-broadcast, Novela Cast Reunions

A Televisa production for Univision

Page 103: Univision MediaKit

Univision Deportes Network

The 24/7 Univision Deportes Network is the new home for

Hispanic sports fans. Its schedule includes: live soccer

matches from Liga Mexicana de Fútbol, Major League

Soccer, and European World Cup qualifiers to name a few;

the flagship UDX highlight show--covering all major U.S. sports;

and top-of-the-line studio shows from partner Televisa.

No other network matches UDN‘s programming

UDX, the nightly news and information show covers all sports relevant to U.S. Hispanics

Branding opportunities include:

Product integration within UDX

Cross-platform marketing across Univision‘s properties including Radio and Interactive (online, mobile and app)

Page 104: Univision MediaKit

De Película offers movie lovers the titles and stars that they grew up

with and still idolize. Its library of 1,800 titles includes the very best

Spanish-language films from Mexico and Latin America. The #1 movie

network in Mexico for the last 10 years, De Película offers everything

from El Santo action-adventure movies to the beloved comedies of

Cantinflas and La India María.

De Película

Airs approximately 300 titles per month from all genres, including movies for men, women, family and kids

Specials marathons, events, celebrations and tributes give advertisers an opportunity to align their messages with relevant themes and genres

Page 105: Univision MediaKit

De Película Clásico

Super-serves passionate movie fans

No repeats within a given month

De Película Clásico offers passionate movie fans the very best

titles from the Golden Age of Mexican Cinema. Imagine Bogart,

Hepburn and Monroe all in one channel, 24 hours a day —

that‘s what De Película Clásico is for Hispanics. With a library of

1,000 titles, these films span genres from drama to comedy to

ranchera, and bring icons like María Felix and Jorge Negrete

into Hispanic homes.

Page 106: Univision MediaKit

Telehit is a global youth lifestyle network covering entertainment,

fashion, culture – and doing it all with attitude and irreverence.

Grounded in music, this bilingual network telecasts 33 original

hours weekly (more than MTV3 or Mun2), including miniseries,

reality, comedies, pop news and live concerts. Telehit also airs

top 40 music videos in English and Spanish.

Currently out-delivering MTV in Mexico Robust digital extensions

Sponsorable special events, including Premios Telehit

Telehit

Page 107: Univision MediaKit

Ritmoson Latino features the most popular dance hits from all

over Latin America, and connects Latino youth to the stars, styles

and subjects most appealing to them. With 18 original shows

weekly and two monthly specials, this is the place where music

fans can hear the biggest hits, watch original series and specials

and enjoy exclusive interviews and behind-the-scenes access to

today‘s mega-stars.

Robust digital extensions

Sponsorable special events including award show specials

Ritmoson Latino

Page 108: Univision MediaKit

Bandamax is the#1 destination for audiences seeking authentic

regional Mexican lifestyle and music programming. It goes way

beyond music, to cooking, travel, athletics and culture. Featuring 25

original shows per week including live events, forums, entertainment

news and music videos, Bandamax brings the passions and traditions

of rural Mexico to US Hispanics.

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