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WHAT IS RHETORIC? (AND WHY SHOULD WE CARE?) Thursday, September 1, 2011 and Tuesday, September 6, 2011

WHAT IS RHETORIC? (AND WHY SHOULD WE CARE?) Thursday, September 1, 2011 and Tuesday, September 6, 2011

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Agenda

What is Rhetoric?(and why should we care?)Thursday, September 1, 2011andTuesday, September 6, 2011

AgendaReadingsAgendaReadingsSelecting Project One Groups

AgendaReadingsSelecting Project One Groups ExercisesAgendaOur Readings So Far:What is Rhetoric?RhetoricExcepts from Aristotles RhetoricA Few Definitions of Rhetoric websiteGeneral IntroductionBitzers Rhetorical Situation

What is rhetoric?We hear this word all the timeeven today.

But what does it really mean?A Few Definitions of RhetoricRhetoric is buffeted by storms of signification coming from two directions. From one direction comes the general publics perception, reinforced by the popular media, of rhetoric as bombast, figurative language designed to cover up either deception or shallow substance.

Keywords in Composition (213)

A Few Definitions of RhetoricA rhetoric is a social invention. It arises out of a time and place, a peculiar social context, establishing for a period the conditions that make a peculiar kind of communication possible.James Berlin, Writing Instruction in Nineteenth-Century America 1

A Few Definitions of RhetoricRhetoric is the study of misunderstandings and their remedies.I.A. RichardsThe Philosophy of RhetoricA Few Definitions of RhetoricRhetoric is a primarily verbal, situationally contingent, epistemic art that is both philosophical and practical and gives rise to potentially active texts.William Covino and David Jolliffe,What is Rhetoric? (5)A Few Definitions of RhetoricEvery rhetoric. . . Has at its base a conception of reality, of human nature, and of language. In other terms, it is grounded in a noetic field: a closed system defining what can, and cannot, be known; the nature of the knower; the nature of the relationship between the knower, the known, and the audience; and the nature of language.

James Berlin (Writing 2)

A Few Definitions of RhetoricRhetoric, was, first and foremost, the art of persuasive speaking.

Bizzell and Herzberg (1-2)

A Few Definitions of RhetoricRhetoric selects, from the vast realm of human discourse, occasions for speaking and writing that can be regarded as persuasive in intent.

Bizzell and Herzberg (2)

A Brief History of RhetoricClassical RhetoricA Brief History of RhetoricClassical RhetoricMedieval RhetoricA Brief History of RhetoricClassical RhetoricMedieval RhetoricThe RenaissanceA Brief History of RhetoricClassical RhetoricMedieval RhetoricThe RenaissanceThe EnlightenmentA Brief History of RhetoricClassical RhetoricMedieval RhetoricThe RenaissanceThe EnlightenmentNineteenth-Century RhetoricA Brief History of RhetoricClassical RhetoricMedieval RhetoricThe RenaissanceThe EnlightenmentNineteenth-Century RhetoricModern and Post Modern RhetoricA Brief History of RhetoricWere going to spend some time working in groups talking about most of these periods. Each group will be given a portion of the Introduction to review with their group and then you will briefly present to the class, highlighting and describing key ideas.Group 1: Classical Rhetoric: up to and including ArrangementGroup II: Classical Rhetoric: from Style to end of sectionGroup III: The RenaissanceGroup IV: The 19th CenturyGroup V: Modern and Post-Modern What is rhetoric?The value in understanding rhetoric in this class is an awareness of the theory behind the production of effective, rhetorically-aware texts. We do this in order for us to become even more self-aware and reflexive producers ourselves.As it says in our syllabus, the goals of this course are: (1) to increase your composing-designing proficiency within and across different media, (2) to increase your editorial/editing proficiency, and (3) to increase your awareness and control of the rhetorical principles that infuse each.To begin this course, we need to become familiar with those rhetorical principles and key terms, and we need to see how they work in practice.What is rhetoric?In this class, we will be producing texts in different modesin print and onlineand learning how to effectively design them. However, design is virtually useless if it doesnt take into account the needs of the situation and doesnt articulate a fitting response to it.Take a look at this:http://vimeo.com/4246943

What is Rhetoric?Take a few minutes to write about your readings, using your readers notebook as a guide. Id like you to write:One question about the texts that you can share with the class.Something about the texts that was unclear, confusing or dense that youd like to crowdsource to clarify.Then well all share and discuss what youve written.AgendaReadingsSelecting Project One Groups ExercisesAgendaExercises:

AgendaExercises:Is This Rhetoric?

AgendaExercises:Is This Rhetoric?Keyword Imaging

Is This Rhetoric?

Is This Rhetoric?Take a listen to Aragorns speech from The Return of the King.Is this rhetoric?If it is rhetoric, how can we apply some of the terms weve just discovered to what Aragorn is doing? Lets try.Is This Rhetoric?How about the facebook home page?

Or this famous poster?

What key terms can you apply tothese examples?

Keyword ImagingSo weve read four texts with lots of keywords that youll all be writing about with your Keyword Cheat Sheets. Id like to begin your work on Weekly Project One by asking you to think about a term in a unique wayI want you to draw an image or a series of images that explain the term Ive just given your group. The written word is not allowed.Youll all be given paper and crayons to complete this task. Ill give you all ten minutes or so and then Id like you to briefly present your work to the class.What is Rhetoric?(and why should we care?)Thursday, September 1, 2011andTuesday, September 6, 2011