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Where\’s the disconnect between what patients want and what hospitals offer! Inspired by Scott McKain\’s work , it\’s a small attempt to apply the thoughts to healthcare in IndiaFeel free to reuse the presentation.Dr Vijay Raaghavan N
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What hospitals are currently offering ?
The Big key and a small Lock
What patients want ?
Dr Vijay Raaghavan N I Engagement Manager I Medium Healthcare Consulting
www.med-ium.com
CureWhat patients want !
What hospitals are currently offering
Treatment
Experience What patients want !
What hospitals are currently offering
Service
Personalization
What patients want !
What hospitals are currently offering
StandardizedCare
Uniqueness
What patients want !
What hospitals are currently offering
Sameness
Co-ordinatedCare
What patients want !
What hospitals are currently offering
Confused Care
Listen to me !
What patients want !
What hospitals are currently offering
You listen to me !
Hospitals will soon go extinct
If they ……..
Didn’t listen to the patient
Dr Vijay Raaghavan N I Engagement Manager I Medium Healthcare Consulting
www.med-ium.com
Inspired by Scott McKain’s award winning book “What Customers Really Want “
Thank You
Hope you now know the right set of keys !
