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World Cup 2014 Over 1/3 Haven’t yet but intend on downloading one 47% plan to watch the World Cup Over half will watch games at the pub 16% Will watch on the move via smartphone or tablet 47% Will watch with friends 15% Have already downloaded a World Cup 2014 app Over 1 in 5 are more likely to buy a new football kit during the World Cup 2014 100% Say they will spend more money during the World Cup

World cup one pagers

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Page 1: World cup one pagers

World Cup 2014

Over 1/3Haven’t yet but intend on

downloading one

47% plan to watch the World Cup

Over half will watch games at the pub

16%Will watch on the move via

smartphone or tablet

47%Will watch with friends

15%Have already downloaded a World

Cup 2014 app

Over 1 in 5 are more likely to buy a new football kit during the World

Cup 2014

100%Say they will spend more money

during the World Cup