Written Analysis of a CaseAntenor Cruz

AustriaRina Tan

Zanganeh

Summary of the SituationPeople have been looking for “greener” alternatives to remedy the plethora of our environmental problems, especially with the usage of plastic materials which causes pollution to water and land. With this, people around the world have discouraged the usage of plastic materials, especially the disposable ones.

Due to long chains of chemicals bonded together, it would take a long time for them to break down and for the chemicals to return to the ecosystem.

As our people are mindless about their trash, we would see a lot of plastic materials scattered around the city. That is why the authorities are now starting to be strict with garbage problems and are eagerly looking for effective ways to solve the waste problem.

The Idea: Biotensils

BioTensils solves the problem of plastic waste disposal but at the same time, giving its customers the ease and comfort of using plastic ware, without the uneasiness brought by the usage disposable plastic being harmful to the environment.

Plastic Cutlery After ~30days

After ~60days

What happens to BioTensils after being used and disposed of?

Plastic Polymers (-CH- chains)+ Additive

Water (H2O) +Carbon Dioxide (CO2)

+ Biomass

UV Light (from sunlight)

Oxygen (O2)

Main Reaction

How It Works: Oxo-biodegradable Additive

How It Works: Oxo-biodegradable Additive

Oxidation with Light and Oxygen

Biodegradation

With enzymes, bacteria, bio-assimilation

Figure 1: Bioerosion of peroxidized PE and the growth of Rhodococcus rhodochrous after one month Source: EPI-Global.com

What’s in it for me?

End ConsumersEnvironment

Food establishments

Manufacturer

• Biotensils degrades in less than 90 days• Alleviate waste problem

• Corporate social responsibility• Positive image

• Get to enjoy the benefits of a cleaner, greener environment

• We earn from making the world greener and cleaner one utensil at a time!

Wholesalers• High profit margins• Earn while helping the environment

What We Foresee

Next StepAllow us too:

1.Sponsor an outlet We’ll provide a one week supply of utensils to

any outlet of your choice.

2. Inform the Public Upon satisfactory reviews, we will inform the

public of your move towards greener and more sustainable measures.

3.Hold a Launching/Tie - Up Party

Thank you for giving Simple Solutions your time!