Automotive Digital Signage 101Automotive Digital Signage 101
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Automotive Digital Signage 101
OverviewWhen prospects enter your dealership, you want them to be emotionally engaged with your brand. Using Automotive Digital Signage, your messages will become a unified and visceral experience for your prospects.
• Automotive Digital Signage is a communication platform that takes advantage of digital screen technologies, such as LCD Monitors.
• Automotive Digital Signage uses videos to engage your customers when they are in your dealership.
• Automotive Digital Signage is dynamic - your messages can remain fresh and relevant to your customers at all times.
Automotive Digital Signage 101
Evolution
What are the benefits of Automotive Digital Signage?
• Digital signage replaces the paper-based posters and static messaging boards currently in your dealership and provides a more cost effective means to communicate.
• Video is up to 80% more engaging in retail environments and therefore has a much higher impact on customer recall.
• Automotive Digital Signage can adapt instantly to your marketing campaigns by using the same digital graphics and videos you’ve already produced.
Automotive Digital Signage 101
Application
What can Automotive Digital Signage do for my dealership?
• Automotive Digital Signage will drive business to all of your profit centers by effectively communicating to your customers on the path to purchase.
• Automotive Digital Signage is used in dealer Showrooms, Service Waiting Areas, Parts and Accessories Departments, and just about anywhere else your customers will be.
• Automotive Digital Signage turns your dealership into a modern day retail environment that looks amazing and communicates with maximum efficiency.
Automotive Digital Signage 101Research
Digital video in public venues reaches more Digital video in public venues reaches more Americans each month than video over the internet Americans each month than video over the internet or Facebook.or Facebook.
Arbitron Digital Place-Based Video Study 2010Arbitron Digital Place-Based Video Study 2010
Nearly half of those who have seen a digital place-based video in the past month specifically recall seeing an ad.Arbitron Digital Place-Based Video Study 2010
Automotive Digital Signage 101Research
Over two-thirds of American adults have seen a Over two-thirds of American adults have seen a digital video screen in the past month.digital video screen in the past month.Arbitron Digital Place-Based Video Study 2010Arbitron Digital Place-Based Video Study 2010
Nearly 1 in 5 of those who have seen a digital video ad say they have made an unplanned purchase.Arbitron Digital Place-Based Video Study 2010
Automotive Digital Signage 101
Benefits RecapAutomotive Digital Signage will increase new and used car sales and provide up-sell opportunities for your fixed operations departments. Leveraging the power of digital signage will:
• Educate customers about products & services• Market all of your profit centers• Replace inefficient and expensive paper-based signage
Contact us today to learn more about Automotive Digital Signage
Phone: 1-866-626-8223Email: [email protected]
Automotive Digital Signage 101
The Automotive Broadcasting NetworkThe Automotive Broadcasting Network was founded by automotive professionals with over 75 years combined experience in automotive sales, service, marketing, and operations.
ABN is committed to providing digital marketing products and services that provide a true return on investment for the dealer.
We are the Automotive Digital Signage Experts.
Contact us today to learn more about Automative Digital Signage.
Phone: 1-866-626-8223
Email: [email protected]
SMS: Text “Sales” to 22600
Automotive Digital Signage 101Some Exciting Features of ABN’s Automotive Digital Signage Service
Creative ServicesABN’s automotive digital signage service provides a full array of video, 3D, animation, and graphic design capabilities.
Real-Time On Screen MessagingAny screen connected to your automative digital signage network can display in-store customer messaging, such as announcing when a repair order has been completed or congratulating a customer on a new car purchase.
Social Media Integration Your digital signage network provides many ways in which you can facilitate customer interaction via social networks.
Social Media Integration Your digital signage network provides many ways in which you can facilitate customer interaction via social networks.
Contact us today • Phone: 1-866-626-8223 • Email: [email protected]
Automotive Digital Signage 101More Automotive Marketing Whitepapers
The Automotive Broadcasting Network is recognized industry thought leader in Automotive Digital Signage.
Use the links below to visit our Blog Articles:
• Automotive Digital Signage 101
• Automotive Digital Signage 102
• The Changing Face of Automotive Advertising
• Insights Into Automotive Consumer Behavior
• Social Media Strategies for Automotive Dealers
• How to Increase Engagement Through Video
Contact us today • Phone: 1-866-626-8223 • Email: [email protected]
Automotive Digital Signage 101
Contact us today • Phone: 1-866-626-8223 • Email: [email protected]
www.abnetwork.com
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