http://www.linkedin.com/company/brokersavant
Creating New Business Opportunities with LinkedIn(in 20 minutes or less per day)
presented by David AlbertPrincipal, GreyGoo Medialinkedin.com/davidpaulalbert
sponsored byBrokerSavantbrokersavant.comlinkedin.com/company/brokersavant
http://www.linkedin.com/company/brokersavant
The Challenge:
“I know I can tap into LinkedIn to uncover more business opportunities but it just seems so time consuming and I’m not sure where to start.
I belong to some groups, I have a lot of connections, but I’m really not leveraging the platform the way I think I could...”
http://www.linkedin.com/company/brokersavant
What you’ll learn:We all have limited time...
Simple, easy to implement tips to help increase your chances of generating more networking and new business opportunities via LinkedIn.
http://www.linkedin.com/company/brokersavant
But first...the basicsBefore you can effectively use LinkedIn as a lead generation tool, you have to ensure your user profile is current and content-rich.
http://www.linkedin.com/company/brokersavant
Would you rather do business with this person?
http://www.linkedin.com/company/brokersavant
http://www.linkedin.com/company/brokersavant
Or this person?
http://www.linkedin.com/company/brokersavant
http://www.linkedin.com/company/brokersavant
http://www.linkedin.com/company/brokersavant
Use a good picture for your headshot (smile if possible).
It doesn’t have to be professionally taken (almost better if it’s not) but it should look professional.(yes it’s really that simple)
http://www.linkedin.com/company/brokersavant
Be sure to take advantage of the 3 available website links in your profile...
http://www.linkedin.com/company/brokersavant
LinkedIn rolled out a lot of changes in 2013...
http://www.linkedin.com/company/brokersavant
LinkedIn rolled out a lot of changes in 2013...
http://www.linkedin.com/company/brokersavant
But that doesn’t mean you can’t leverage (new) available tools
http://www.linkedin.com/company/brokersavant
Looking for talent? Allow them to apply with LinkedInhttps://developer.linkedin.com/apply
5 MINUTES
http://www.linkedin.com/company/brokersavant
5 MINUTES
http://www.linkedin.com/company/brokersavant
http://www.linkedin.com/company/brokersavant
Add Rich Media to your Profile
LinkedIn’s new rich media feature, you can share photos, videos, presentations & graphics.
10 MINUTES
http://www.linkedin.com/company/brokersavant
Sharing pertinent infographics, whitepapers or compelling presentations can make your profile stand above others.
http://www.linkedin.com/company/brokersavant
Sharing pertinent infographics, whitepapers or compelling presentations can make your profile stand above others.
ideas
• Company Presentations
• Photos of Available Properties
• Sales Videos, Video Resumes, Video Tours
• Industry-specific Infographics
http://www.linkedin.com/company/brokersavant
http://www.linkedin.com/company/brokersavant
http://www.linkedin.com/company/brokersavant
Use content you believe your prospective clients will be interested in. It certainly doesn’t have to be content you create--repurposing existing content is easy.
Learn how to add Rich Media to your profile: http://help.linkedin.com/app/answers/detail/a_id/34325
http://www.linkedin.com/company/brokersavant
http://www.linkedin.com/company/brokersavant
Get a vanity URLhttp://www.linkedin.com/profile/public-profile-settings
What looks better? What’s more SEO friendly? http://www.linkedin.com/pub/david-albert/0/49a/90a
Orhttp://www.linkedin.com/pub/davidpaulalbert
2 MINUTES
http://www.linkedin.com/company/brokersavant
Put a Badge on your personal website, blog or online resume http://www.linkedin.com/profile/profile-badges
10 MINUTES
http://www.linkedin.com/company/brokersavant
Use OpenLink to reach out to connections outside your network
http://www.linkedin.com/company/brokersavant
Use OpenLink to reach out to connections outside your network
http://www.linkedin.com/company/brokersavant
Use OpenLink to reach out to connections outside your network
http://www.linkedin.com/company/brokersavant
Export your ConnectionsWant to do add LinkedIn contacts to your own CRM system, contact database or email marketing software?
10 MINUTES
http://www.linkedin.com/company/brokersavant
Get LinkedIn profile data for those who email youhttps://addons.mozilla.org/en-us/firefox/addon/smartr-inbox-for-gmail/https://chrome.google.com/webstore/detail/smartr-inbox-for-gmail/
5 MINUTES
http://www.linkedin.com/company/brokersavant
http://www.linkedin.com/company/brokersavant
http://www.linkedin.com/company/brokersavant
Share often, share smarter! (bufferapp.com) 5 - 15 MINUTES
http://www.linkedin.com/company/brokersavant
Join Groups and bypass the need to connect to people to contact them
http://www.linkedin.com/company/brokersavant
Join Groups and bypass the need to connect to people to contact them
http://www.linkedin.com/company/brokersavant
Join Groups and bypass the need to connect to people to contact them
http://www.linkedin.com/company/brokersavant
And now, a brief word from our Sponsor...
http://www.brokersavant.com/product-tour
http://www.linkedin.com/company/brokersavant
Thank You! Questions?
Follow me:David Albert
greygoomedia.comlinkedin.com/davidpaulalbert
twitter: @davidpaulalbert
Follow BrokerSavant:brokersavant.com
linkedin.com/company/brokersavant