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Page 1: Colorado Litho, Inc

Colorado Litho, Inc. Commercial Printing & Mailing Services

Page 2: Colorado Litho, Inc

Mark AuferioSales & Marketing

Cell [email protected]

m

Colorado Litho, Inc.6494 West 91st AvenueWestminster, CO 80031

Tel 303-430-0944Fax 303-430-0945

www.colorado.litho.com

13+ Years Experience in:

• Commercial Printing• Direct Mail• Graphic Design

6+ Years at Colorado Litho

LinkedIn Profile:http://www.linkedin.com/in/markauferio

Page 3: Colorado Litho, Inc

ServicesOur in-house services include: Offset Printing, Digital Printing, Display Graphics, Direct Mail, Fulfillment, pURLs, Email Campaigns& Graphic Design.

Page 4: Colorado Litho, Inc

Offset Printing

Colorado Litho features four offset printing presses of various sizes. Our printing capabilities from one to six colors and run lengths from 500 to 500,000 ensure the right press for the job every time.

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Digital Printing

Short Run Color Printing

Print on Demand

Variable Text & Graphics

One-to-One Marketing

pURLs (Personalized URLs)

Page 6: Colorado Litho, Inc

One-to-One MarketingWhat is One-to-One Marketing?

One-to-One Marketing is a Multi-Touch, Multi-Media, Multi-Cycle Approach.

We use Variable Data Color Printing, along with Personalized URLs (pURLs)

and Personalized Emails to Create a One-to-One Direct Marketing Campaign.

Page 7: Colorado Litho, Inc

1:1 Marketing Results

What does that mean for your campaign?

• Increased Response Rates

• Greater ROI (Return on Investment)

• Real-time Campaign Tracking

• Easily Qualify Responders

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The Power of One-to-One Marketing

Studies show that using pURLs with a relevant message increase response rates two to five times!

44% increase in response rates by adding only a name to a static black and white direct mail piece*

45% increased response by adding color only to the same direct mail piece*

135% response-rate increase by adding color and name*

500% increase in response rates by adding database information as well as color and name*

*Romano and Broudy Study, as cited in Profiting through Personalization, Xerox, 2001

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Display Graphics

Large Format Printing

Pop Up Displays

POS – Point of Sale

Banners & Signs

Lamination

Paper, Cloth, Vinyl

Stands & Frames

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Direct MailServices

Date PreparationNCOALink

CASS™ CertificationLaser PersonalizationInk-jettingTabbingInsertingFulfillmentList BrokerageHand Assembly

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Graphic DesignColorado Litho, Inc. offers a wide range of Graphic Design services including logos, brochures, stationery, direct mail campaigns, web sites and much more!

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For more information…

If you would like more information about

Colorado Litho and our services please contact:

Mark Auferio

303-587-8701

[email protected]

or visit us on the web at www.coloradolitho.com


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