Creating A Professional Brand That People Will Remember Using
Who is Marc MillerNorthwestern University
IBM – 22 years
Agere Inc – High Tech Startup
Lucent
AISD – Taught HS Math @ Akins HS
JCAA – Non-Profit Fund Raising
LifeSize – HD Video Startup
Started in 2011
Who is Marc MillerNorthwestern University
IBM – 22 years
Agere Inc – High Tech Startup
Lucent
AISD – Taught HS Math @ Akins HS
JCAA – Non-Profit Fund Raising
LifeSize – HD Video Startup
Started in 2011
Who is Marc MillerNorthwestern University
IBM – 22 years
Agere Inc – High Tech Startup
Lucent
AISD – Taught HS Math @ Akins HS
JCAA – Non-Profit Fund Raising
LifeSize – HD Video Startup
Started in 2011
What is a Brand?
Your Brand
The thoughts and feelings when people hear your name or look
at your photograph?
Your Brand
“Your brand is what people say about you when you’re not in the
room.” Jeff Bezos
What do you check before you meet with a client for the first
time?
Word Cloud Websites
http://www.wordle.net
http://www.tagcrowd.com/
http://careerpivot.com/topics/nia/
Resources for Keywords
Job Descriptions
Recommendations
Testimonials
Corporate Websites
LinkedIn Picture
LinkedIn Headline
Headline120 Characters
LinkedIn Headline
Headline120 Characters
LinkedIn Summary
Brand Story
2000 Characters
Action Items1. Develop a list of words and phrases that brand you
2. Have a picture taken of you that properly brands you
3. Write a LinkedIn Headline that properly brands you
4. Write your brand story
5. Check your public LinkedIn profile
Cure for Career Insanity
http://careerpivot.com/cure-for-career-insanity/
The Art and Science of Using LinkedIn
http://careerpivot.com/linkedin-workshops/
Linkshttp://www.wordle.net
http://www.tagcrowd.com/
http://careerpivot.com/topics/nia/
http://careerpivot.com/cure-for-career-insanity
/
http://careerpivot.com/linkedin-workshops/
Career Pivot ContactTwitter - @CareerPivot
http://www.Facebook.com/CareerPivot
http://www.LinkedIn.com/in/MrMiller
http://CareerPivot.com/
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