Transcript
Page 1: How to Build a Website…The Right Way

The Website Design Process

1. Listen

The first step in designing a web site for a business is to first understand how that specific business works and operates. The business needs to determine who their target audience is and how exactly they want to market their business online. In short, the needs and goals of the company need to be clearly defined.

2. Assess

After gaining an in-depth understanding of a company's goals, a strategy about how to achieve these goals is developed. This is done by combining the web-marketing tools that are available to the goals that are needed. In addition, a flow chart of the website is created in order for the business to gain a good idea of the website's navigation and site map.

Before the actual process of building the website takes place, any graphics, logos, and content should be ready so that the building process will be made easier. After all the information is gathered and the

flowchart is finalized, the construction of the site is ready to begin. Careful planning each step of the way will lead to a smoother construction process.

3. Design

Following the finalized flow chart, the site is constructed, applying all graphics, logos, and content needed. The navigation will be built into the website based on the agreed upon flowchart. Simultaneously, as the website is being constructed, a host is found that will provide server space for the website however, the website will not be posted online until the website is completely finished. In addition, a domain name (for example http://www.atakinteractive.com) is purchased through a registrar such as www.godaddy.com and www.networksolutions.com. This domain name will be the URL for the newly created site.

An important step in the web construction process is developing the website's Search Engine Optimization (SEO).This aspect of construction enables websites to be found by search engines like Google and Yahoo! Most search engines search very much the same with some minor differences. SEO is key to online marketing because if a site is never found, obviously there is no way for a business/consumer to view the company online.

4. Test and Deploy

Page 2: How to Build a Website…The Right Way

Upon completion and after a series of site tests, and the domain name and host have been chosen, the website is put up on the web. The website should possess a sleek design, clear navigation, optimization for search engines, and whatever other marketing tools were chosen.

5. Listen

When the website has been up for a while, changes may want to be made and the content may need to be updated. Maintenance of the website is key to a successful website in order for the website to look up-to-date and running properly.

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Source: Los Angeles Web Design

By David Ephraim of ATAK Interactive, Inc.