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How to Find Beautiful Images for Your WebsiteNovember 5, 2015 by Kayla Matthews
Are you tired of clicking through countless image searches, only to discover a perfect shot that isn’t free — and that’sbeyond your post’s $0 budget? Before you start giving in to temptation and using anything you like online, you shouldunderstand the principles of copyright and fair use. Also, be sure to take note … Read more
Make Money Writing Online. Two Ways to Make Money Online Now.
November 2, 2015 by Clint Maki
Make Money Writing Online. TWO Ways to Make Money Online Now. When I speak to people who want to quit theirjobs and work from home, I often will be asked How to make money writing online. I know a LOT of people who areself-employed and I can give you DOZENS of ways I … Read more
3 Additional Features to Use for Mobile Responsive SitesOctober 29, 2015 by Tabitha Jean Naylor
Remember the worry about Mobile-geddon, the Google update that was rumored to drive websites that were notmobile-friendly down in organic search results? According to a study conducted by digital-marketing agency StoneTemple Consulting, sites that were not able to meet the criteria for mobile-friendliness were indeed penalized withlower positions in search results. Some sites fell as much as 12% in search rankings the first two months after thealgorithm update was implemented. Google has directly stated that mobile responsive designs are the preferred
configuration.
As website owners have upgraded and improved their sites to meet the new standards, more apps and features weredeveloped for mobile responsive sites. The following are 3 additional features you can use on your site to give visitorsa better experience.
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Time Poor: The Day to Day Running of a New BusinessOctober 26, 2015 by Matt Antonino
You were probably working for someone else when inspiration struck. “I can do this myself and make more money! I’llhave more free time and no boss.” A year later you don’t sleep, worry about paying the bills, and haven’t been outsidein over a week. Where did it all go wrong? Was there a … Read more
5 Key Takeaways from Hubspot’s Inbound Marketing SummitOctober 19, 2015 by Bayli Stefl
I’ve never run a marathon, but after attending Hubspot’s Inbound Summit last month, I can say that I’m creativelywinded. This year’s summit in Boston consisted of four days packed with 170+ educational sessions, five inspiringkeynotes, over 14,000 attendees and countless networking opportunities. As a new customer and the Hubspot lead atmy company, … Read more
The Psychology of Attention and How To Convert More Sales With Your ContentOctober 15, 2015 by Wade Harman
The name of the marketing game is attention. That is what you work for every day. To get the attention of your targetmarket. Only then do you have the opportunity to convert them on your website. Before you walk away wonderingwhat you have gotten yourself into, let me assure you that you are … Read more
The Facebook Video Strategy: Why You Need One Now!October 8, 2015 by Tabitha Jean Naylor
Many page owners have struggled with their love/hate relationship with Facebook. In the past, it was a great way tomarket your product or service though text and images. However, for page owners that didn’t keep up with thealgorithm changes implemented by Facebook, happiness quickly turned into frustration. Facebook made it so onlyyour … Read more
Taking Effective Calculated Risks for EntrepreneursOctober 5, 2015 by Dan Yeo
Leonard C. Green, entrepreneurship lecturer at Babson College, once said, “Entrepreneurs are not risk takers. Theyare calculated risk takers.”
He was absolutely right. When assessing a business decision, one of the first and most important things for anentrepreneur to understand is the difference between risk and calculated risk.
Risk is dangerous; risk takers go all in and wager everything they’ve got on a win or lose result. Calculated riskhowever, is the opposite of that, and involves doing everything possible to mitigate disaster.
Calculated risk takers are actually highly risk averse because, every step of the way through a decision makingprocess, they further reduce their potential to fail. They take every available opportunity to save time, money andresource in order to cover themselves.
So how can entrepreneurs ensure they take the latter kind of calculated risks?
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Shave Hours Off Your Social Media Marketing with these 5 TipsOctober 1, 2015 by Tabitha Jean Naylor
Up to 94 percent of all small to medium business owners in the United States are leveraging social media formarketing what they have to offer to their audience. There are quite a few that are doing this extremely successfully.In fact, up to 60 percent of all the businesses embracing social media have claimed that this marketing has helpedthem acquire new customers.
In fact, the more success your business has, the better you are likely going to be at social media marketing. Accordingto a recent study:
91 percent of businesses increased their brand awareness
82 percent generated more (new) leads
However, if you are just now beginning a social media marketing, it can be overwhelming and frustrating. In fact, youhave likely found that to get any traction at all, you are having to spend hour after hour finding content, postingcontent and responding to comments.
The good news is there are a number of steps you can take – 5 in fact – to help and minimize the amount of time youspend on your social media marketing efforts.
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10 Online tools to create engaging content your readers will shareSeptember 28, 2015 by Julie Petersen
Creating interesting, viral and informative content is a lot harder than it might appear at first,
and if you want to be able to do it, you’re going to have to dig deep. In order to become a
content creation guru, you need to master a wide variety of skills and tools. No, you don’t need
to wield a hammer or a power drill, but simply to get a hang of a handful of online tools that
will not only help you create the best possible content, but also attract readers and create a
loyal following.
The creation of content can roughly be broken down into three basic segments:
research, writing, and the creation of visual content. If you are not well-versed in all three,
don’t worry, because mastering the tools necessary to create it is entirely possible. Here is a
comprehensive list of all the online tools you need to use in order to create brilliant content.
Research Tools
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