Transcript

I M P A C T – Effective Business Communication

(A Two Day Workshop)

Key ROI’s / Objectives:

To communicate with impact both when speaking and writing

To understand non-verbal cues and use it to good effect when speaking

To be able to organize and structure one’s message before writing or speaking

To give an effective presentation in front of an audience

To write a mail or letter effectively to clients and officials

To formulate messages that get across to the target group

Training Tools Employed:

• Video/PPT Presentations

• Training Games/Activities

• Self-assessment questionnaire

• Case Study Analysis and Correction

Duration: 16 hrs / 2 days

Outline and Schedule

Topic Content and Flow Methodology 1. Introduction and

Learning

Expectations

Introduction of Facilitator and Participants

Training Objectives Discussion

Discussion

2. Communication

Skills Assessment

Sell Yourself: Team Activity to test the communication

Skills of participants

Self-assessment Communication Competency

Questionnaire

Team Activity

& Debrief;

Self-assessment

Questionnaire

3. Business

Communication-

Speaking

Speaking and writing: The two aspects of Business

Communication

Making an IMPACT

P A C - Purpose, Audience, Context

B A S E –Brainstorm, Arrange, Speak, Engage

Discussion

4. The Non-Verbal

Impact

K O P H –Kinesics, Oculesics, Proxemics, Haptics

Posture, Gestures, Facial Expressions, Eye Contact, Shake

hands; 4 Zones: Professional, Social, Personal & Intimate;

Importance of Understand as to when to be in which Zone

when conversing at different situations- Confident and

Diffident Body Language – Do’s & Don’ts

Training

Activity &

Learning

Debrief

Para-Linguistics - Tone, Pitch, Rhythm / Emphasis &

Pause / Silence. Learn the techniques of using Para-

Language to your advantage during Communication /

Conversations

Discussion

Impromptu Presentations – Participants give

instantaneous Presentations and the trainer and audience

assess the speaker’s skills against certain parameters.

Participant

presentations

5. Business

Communication-

Writing

Features of Business Writing

The 5 C’s of Business Writing - Clear, Concise,

Complete, Concrete and Correct - Different types of

messages - Letters, Memos, Notices etc...

Discussion

Types of Business Letters / E-mails – Requests, Orders,

Complaints, Enquiries, Follow ups; Introductions, Seeking

information, Requesting for clarifications, Sharing

information / updates, Seeking Approvals, etc.

Discussion

Stylistics – Style, Tone & Approach: Direct or Indirect;

Formal or Informal; Reactive or Proactive;

Case Study

Examples

6. Writing

Influential

Emails/Letters

Process of writing Business Letters / Mails – The 4

Steps - Conceptualize, Organize, Compose and Revise

Understand the Purpose / Objective, Collect data/

information, Finalize the "Flow", Write & Polish; Edit for

Clarity and Conciseness

Discussion and

Learning

The 6 Key Elements of Email Writing - E-mail Format

Impactful Subject (Focusing on the receiver), Appropriate

Greeting, Clear Message, Actionable Closing &

Subscription.

Appropriate Expressions and Phrases for Letters and

Mails: Salutations, Opening lines, Body of content,

Request for action & Closing

Case Study

Examples

Writing Email to different type of "Receivers" -

Government Officials, Customers & Colleagues – How to

structure emails to different types of Receivers?

Language Dynamics - Sentence structure, developing the

Main Idea, Information Focus: Active or passive Voice;

Vocabulary, Punctuation & Spelling

Discussion

Aspects of Readability:, Avoiding Jargon, Clichés,

Circumlocutions and Redundancies for Brevity and Clarity

Practice Writing – participants write Contextual

Emails/Letters to colleagues, customers & government

officials applying all the above learning

Practice writing

by participants

E-mail Etiquette - Do's & Don'ts in email writing -

Understand the common mistakes people make while

writing an email - Avoiding Indianisms while writing

emails.

Discussion and

Case Study

Examples

Key Takeaways & Action Planning


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