Download pdf - LawKick Pitch Deck

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Page 1: LawKick Pitch Deck

The easiest way to find legal help.

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Page 2: LawKick Pitch Deck

ProblemIt’s difficult to find legal help that is

Personalized

Accessible

Affordable

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Page 3: LawKick Pitch Deck

Problem

that is highly fragmented

A huge market

49% of lawyers in private practice are solo practitioners

$100B annual market for small biz and consumer legal services

operates inefficiently

Why is this the case?

and drives up prices.

Prices are inflated due to high client acquisition costs

$100B

Efficiency

Prices

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Page 4: LawKick Pitch Deck

SolutionAggregate small legal service providers onto a single platform

Make it easy for consumers to connect with them and solicit legal services

Decrease client acquisition costs for solo practitioners and small law firms

Bring the market online to create efficiency.

Enable greater accessibility to legal services at competitive prices

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Page 5: LawKick Pitch Deck

ProductA marketplace where people can connect with local lawyers and receive personalized price quotes for the legal help they need.

Fill out a questionnaire Get bids from lawyers Compare, communicate, and hire

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Page 6: LawKick Pitch Deck

Solves Needs on Both Sides

CONSUMERS

Price Transparency

Personalized Services

Competitve Prices

Efficient Client Acquisition

Measurable ROI

Highly Qualified Leads

More Exposure and Client Volume

Accessibility

LAWYERS

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Page 7: LawKick Pitch Deck

TeamAaron George Michael Chasin Stas Baydakov

• BS$in$Biology$+$University$of$Arizona,$Summa$Cum$Laude$

• Founder$and$CEO$of$AppVenturous,$LLC$

• 3+$years$experience$developing$mobile$apps$and$games$

• Focus:$UI/UX,$product,$user$acquisiKon,$vision,$strategy$

• JD$+$Loyola$Law$School$• MBA$+$Loyola$Marymount$University$

• Previous$business$experience$founding/selling$event$planning$company$

• President$and$Sole$Founder$of$ZBT$Fraternity$chapter$at$UNC+CH$

• Focus:$biz$dev,$sales,$partnerships,$fundraising$

$$$$ • BA$in$Business$+$UC$Santa$Barbara$

• 15+$years$of$experience$in$coding/website$development$

• Previous$founder$experience$running$a$web$development$company$

• Focus:$front$end$&$back$end$development,$analyKcs$

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Page 8: LawKick Pitch Deck

Main Competitors

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Page 9: LawKick Pitch Deck

Differentiation

PersonalizationBased on specific needs and budget

TransparencyLawyers/clients can screen one

another before interacting

BreadthCovers all major areas of law

PricingA free service for consumers

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Page 10: LawKick Pitch Deck

Market Size

$300B $100B $2.5BTotal annual market forlegal services in the US

Annual market forconsumer & smallbiz legal services

Estimated annual marketingspend for small

law firms

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Page 11: LawKick Pitch Deck

Business Model

Monthly fees to be featured or promoted within particular practice areas and jurisdictions

Lawyer Advertising

Fees for qualified leads when a client contacts a lawyer after receiving a bid

Pay-per-Contact Lead Gen Fees

SaaS model, with tiered monthly fees for access to different features and tools

Lawyer Subscriptions

3 revenue sources

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Page 12: LawKick Pitch Deck

Investment Opportunity

Advertising, marketing, and PR to generate awareness and acquire users

Hiring 2 more engineers to continue building and improving the platform

Primary use of proceeds:

Seeking a $1.3M series seed investment (24 month runway)

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