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What first time foundersshould know about starting up

LessonsLearned

About me 10 years experience in high tech and startup companies Co-founder and CEO at Swayy (now SimilarWeb) Contributing writer: TNW, The Marker, Social Media Today, etc. Mentor: Google launchpad and Innonegev

Founded inlate 2012.Started as Summer

Our Story

Founded inlate 2012.Started as Summer

In 2013 pivotedto Swayy

Our Story

Our StoryFounded inlate 2012.Started as Summer

In 2013 pivotedto Swayy Joined

SimilarWebJuly 2015

2007CompanyFounded

250+EmployeesWorldwide

$65MIn Investments

So Far

7GlobalOffices

What’s a startup?

1. What its product is,2. Who its customers are,3. How to make money. Dave McClure

A 'startup' is a companythat is confused about:

Product Break things, move fast, measure everything

More features != better product

Don’t fall in love with your product

WHO ARE YOUR CUSTOMERS?

WHAT IS THEIR PAIN?

IS YOUR SOLUTION - THE RIGHT ONE?

Customers

$$$ vs. Users

Don’t underestimate the business model

Is your solution worth paying for?

How to make money

BeingCEO

Experienc may seem overrated,it’s not.

FIND A MENTOR.

The importance ofbuilding the right team

Have aclear vision

Startup=

Growth

Competition is a good thing

Funding

think twice before talking to corp dev teams

There is a difference between luck and inertia

You can alwayslearn something

Share yourknowledgewith others

EMBRACEYOUR

FAILURES

Celebrate your successes

Don’t neglectthe things

you care about.

Startup is a Rollercoaster

THANK YOUcontact [email protected]@ohadfrankfurt

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