Chris Burdge bWEST Interactive
Chris Burdge 250.508.7761 www.bwest.ca
For College Grads
Credentials
Online marketing since 1994 Using LinkedIn since March 23, 2005 McCann Erikson, Publicis, Cove-Ito (Japan) Founded bWEST – July 2009 Co-founded Social Media Camp 2010
Top 4 reasons to use Linkedin
1. Manage your professional identity 2. Demonstrate expertise 3. Networking / Connections 4. Look for opportunities
Ways to use LinkedIn
Chris Burdge 250.508.7761 www.bwest.ca
1. Create a professional Profile
2. Add Connections
3. Get / Give Recommendations
4. Groups – connect & engage
What can you do…
5. Increase your visibility
6. Scope out the competition
7. Apps: blog, slideshare…
8. Research prospective employers
What can you do…
1. Not displaying a photo 2. Profile not completed 3. Not listing websites 4. Not claiming personal URL 5. Inappropriate connections
Top 5 mistakes…
When connecting…
Questions ?
Chris Burdge 250.508.7761 www.bwest.ca