[Something to watch while you eat lunch]

Getting the most from mobile tools

Judd Slivka@juddslivka

Reynolds Journalism Institute

Mobile Multipliers(prepared for the ASNE Reynolds Journalism Institute High School Journalism Institute)

July 17, 2014

[Less cost = more participation]

Canon 5d Mk III: $3,300Manfrotto Tripod: $150

MacBookPro 15": $2,000Sennheiser wireless mic: $600

BeachTek preamp: $4391 year Adobe Creative Cloud:$600

Total cost: $7,089

5-year amortized cost: $1,898 per year

128GB iPad Mini: $700iOgrapher mount: $70Manfrotto tripod: $150

Sennheiser wireless mic: $600 Lens kit: $150

iRig Pro pre-amp: $150Apps: $100

Total cost: $1,920

Traditional Kit Mobile Tools Kit

5-year amortized cost: $384 per year

[Kitting up]

[The things we carry: Hardware]

Sennheiser Evolution 112p wireless mic w/ lav andhand mic transmitter

Rode Reporter Mic iRig pre-amp

BeastGrip mount2x telephoto, .45 macro/wide combo

iOgrapher mount

Manfrotto SuperClampw/ double-ball head

Mophie PowerStation XL

Genaray 36 LED light w/arm

TRSS Y-cable

[What our students use]

2x telephoto lens.45 wide-angle/macro lens combo

30 watt-equivalent LED

Corded stick micTablet frame

Pre-amp

[It’s a Swiss Army knife]

Easy to repurpose apps

Allows us to quickly generate touchless content

[Cotton Candy Content]

Mobile tools let us extend the brand through quickly generated content

Quick-to-social multimedia updates Unique content packages

[Width, not depth, wins the day]

[ThingLink] [Steller]

[Storehouse][360 Panorama]

[The 3sssss of mobile challenge]

Sound: The native mic is awful and susceptible to both floor and handling noise

Sensor: The sensor handles light badly and there’s an exaggerated exposure gap

Stability: The platform is too light

for the shooter to effectively self-stabilize

[Sound workarounds]

Good: Use an app like FiLMiC Pro ($4.99) that allows level monitoring and a wired hand mic that connects to a TRRS splitter and goes into the headphone jack.

Better: Use the app plus an iRig Pre ($40) that serves as a pre-amp, providing power and an XLR input to the phone.

Best: Use the app plus the iRig Pro ($150), a pre-amp that also converts the mic’s analog signal to digital.

[Light workarounds]Good: Slavishly obey the 180-degree rule of lighting (if the light is touching the videographer’s shoulders, it’s all good)Better: Use the phone’s LED or a phone-mounted light to fill shadows (but be careful of it being too strong)Best: Use an accessory light or reflector to light from the side

[Stability workarounds]

Good: Make the world your tripod. Use wall leans, tables, shelves, etc., to stablize

Better: Use a phone frame with hand grips, such as the BeastGrip or the iOgrapher

Best: Use a phone frame and a tripod

[The things we carry: Apps]

[Video] [Audio] [Photo] [Storytelling]

Shoot: FilMiC Pro

Edit:Pinnacle Studio

Enrich: GifferPro

Gather: VoiceRecorderPro

Edit: Twisted Wave

Mix: Voddio

Shoot: Camera+

Edit: SnapSeed

Enrich: 360 Panorama

iPhone: Steller iPad: Storehouse

ThingLink Type A

ChartMaker Pro

[Resources]

MobileVideoDIY app

Twitter personalities: @glenbmulcahy, @marcsettle, @robbmontgomery

Book: A field guide to mobile journalism, Vol. 1

Teach-the-teacher training: slivkaj@missouri.edu

[Questions?]