Download pptx - Top 3 Ways to Grow Your Business in 2014

Jerry R. Mitchell 1

Top 3 Ways to Grow Your Business in 2014

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Jerry R. Mitchell 23/25/2014

Jerry R. Mitchell 3

By now I hope you’re already using social media as part of your marketing efforts. The question tody is where do you go from here? Can you get more from social media? How do you make it measureable? How do you use social media to drive real revenue for your business?

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Jerry R. Mitchell 4

I want to share the history of social media and my experience with each new phase so all of you can learn how each change made my business adapt to continue to serve my clients as well as grow my own businesses.

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Jerry R. Mitchell 5

"Most People learn from their own mistakes the fortunate learn from those of others“ So if you pay attention today you will learn the secrets from a serial entrepreneur and leave here with the knowledge that you can use to have a great 2014.

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Jerry R. Mitchell 6

One of the lessons I learned from my Chinese colleagues is “ The teacher will come when the student is ready!”

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Jerry R. Mitchell 7

So how many of you are good students?

Are you ready to learn?

Then lets begin to open your minds!!

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Jerry R. Mitchell 10

I started using ARPANET to communicate with government clients

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With the web now email could be used by everyone

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Now let me tell my story and my results!!

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I publish an electronic newsletter with 200,000 global subscribers developed using email

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I developed my blog in 2008 and post several times a week

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I added video content on Google , You Tube and My blog in 2013

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I chose LinkedIn and LinkedIn Groups as my social media partner let me tell you why and show you how and the results

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Be honest. The last time you thought about LinkedIn was probably never or maybe when you were looking for a new job. Oh hey, I’ve got this thing called a resume on LinkedIn, maybe it’ll help me out. As a social media manager, you can also leverage LinkedIn in a variety of ways that don’t include looking for a new job.

Ever thought about creating a LinkedIn company page for the brand you’re managing?

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LinkedIn is one of today’s biggest social networks but it’s not exactly what you might call “strictly social.” LinkedIn provides a great deal of exposure to businesses and can help find new partners, business opportunities, or employees. Some might even call LinkedIn a social network for business as its used mainly for “professional networking.”

As a social platform, LinkedIn incorporates many social aspects, but its main focus is the business world. As a result, many small business owners join LinkedIn.

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In the social networking world, I believe that LinkedIn is the platform for professionals. With more than 259 million members across 200+ countries, LinkedIn is the place to be if you want to connect with peers and build your professional network.

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I Leverage the power of LinkedIn Groups. LinkedIn Groups provided me the best LinkedIn online networking opportunities. This is where conversations start and relationships are developed.By posting my posts and answering other peoples post I get this title Top Contributor

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500+ Connections Group LION (LI Open Networkers)★ ★Top ContributorAdvertising to affluent Chinese outbound touristsTop ContributorBand of EntrepreneursTop ContributorBusiness Network Chicago (BNC)Top ContributorChina Private Equity & Venture Capital Forum 中国私募基金、风险投资论坛Top ContributorChina Startup - Entrepreneurs Community 中国创业者Top ContributorChinese Overseas Talent Pool (TOP Chinese) 中国海外招聘人才库Top ContributorDealFlow Source Network | Small Business & Startup Deal FlowTop Contributor


Earlystage.com EntrepreneursTop ContributorEl CamperoTop ContributorEngland Crowdsourcing & Crowdfunding for Entrepreneurs & InvestorsTop ContributorEntrepreneur Success NetworkTop ContributorSilicon Valley Chinese Talent PoolTop ContributorSilicon Valley NewTechTop ContributorSmall Business Consortium of ChicagoSmall Business Network for startups and entrepreneursTop ContributorSmall Business Online CommunityTop Contributor


TEC - The Entrepreneurs ClubTop ContributorThe G PointTop ContributorUW-Parkside SBDCTop ContributorLinked Local DuPage CountyTop ContributorLinked Local NapervilleTop ContributorAdvertising to affluent Chinese outbound touristsTop ContributorGreek professionals in Shipping, Maritime Management and logistics.Top ContributorGrow Illinois ManufacturingTop Contributor


Dennis Smith PanamaDavid Scougall Czech RepublicJames F. Scott TexasPierre Fortin CanadaJim Carpenter TexasRaed Bawab Saudi ArabiaAlberto Gonzalez Barranco SpainBo Yang New Yorktarun malhotra IndiaJorge Petruzzella ArgentinaRyan Smith UKMartin Sammer AustriaPeter Curnow-Ford UKFenglei Du CaliforniaWilliam Berger ChicagoAmritraj Peshin IndiaMelissa Kauck ChicagoEric Schick CaliforniaShiamala Paramasivam CanadaRebecca Brewer Ginn KentuckyDan Lasse Chicago


Silvia Giannelli BrazilAltynay Ali KazakhstanBethany Hearn IllinoisDouglas Nanka-Bruce IrelandHaiyan Che NetherlandsYinghai Zhao CanadaAndreas Felger München GermanyAlbert Jr IllinoisShelley Lewis IsraelRamesh Kini KazakhstanDiego Schouten UKStuart Burvill AustraliaLynn Davidson UKXiaoguang Xu ChinaPaola Mecchia ItalyMaria Elena Vitali Fitz ItalyAbdelhamid BOUROUAHA AlgeriaAlessandro Bianchi ItalySirajuddin Mohammed UKIan Kaplan Israel


Alexis Cerato ArgentinaMark Larocca ChicagoMichele Marco Aiello ItalyGabriel Gil ArgentinaFabian Gambaro ArgentinaAhmed Sami KuwaitSaiko Shiroto JapanPeter R. Riddoch United Arab EmiratesDr. Judith Wright ChicagoMendel Kurland IowaDeepak Nakil IndiaSofia (de Sousa) Gouveia UKAarthy Sekar IndiaSharon Gao ChinaJohn Swain CanadaDaniel Gieber CaliforniaBrett Wolfson FloridaAntonio Bianco Italy


Lunch Who ChinaBenjamin (BingLin) TaiwanJasper Hu ChinaHugo Shen ChinaAnson Zhao Lisle IlBarry Huang ChinaJames Wang China Igor Marangoni ItalyAlan Munroe CanadaKent Isakson WashingtonFrederic Raposo ChinaJian SUN ChinaJames Feldkamp ChinaWalter Zhang Jian British Virgin IslandsAnson Shen ChinaPer Besson ChinaFredrik Hacklin MassachusettsEpi Mabika UKAllen Wang NetherlandsErin Liu ChinaWoosuk Jun ChinaJason Liu Washington D.C.Jason Kozikas Australia


Those were samples of the 516 new contacts I made in one week by people inviting me to LinkedIn?

How many of you would like to achieve the same results??

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I was impressed by your background and thankful for your invitation to connect as I'm always looking for ways to develop new business relationships. If I can be of assistance to you or if you want to discuss how we might be able to work together please contact me. I publish a free on line business newsletter with over 200,000 global readers for entrepreneurs if you're interested? To subscribe, send a message with the subject left blank to [email protected]

[email protected] Ihttp://www.linkedin.com/in/jerryrmitchellBlog http:// http jerrymitchellblog.com 3/25/2014


From: JOHN DRAMANI MAHAMA Sent: Tuesday, January 28, 2014 5:19 PMTo: [email protected]: How are today Jerry I read your email, and i thank you for your interest to work with me. There are government projects available in the various sectors that i am awarding to potential contractors, you can bid for and i will endorse you. Send your details to my personal associate Nana Kwaku, i will inform him about you so you can talk to him and i can have the feed back. Best RegardDramani MahamaPresident of Ghana

mailto:[email protected]


Hi Jerry, I recently read your blog about having the right stuff to start a business.Very nice summary! Thanks for posting it. If you're willing, I'd like to connect with you and stay in touch. I'mdeveloping a platform that matches investors and fund seekers based not onlyon their investment criteria, but also their shared social networkconnections. As I'm sure you know, the vast majority of investments happenwhen there is also a personal connection between the 2 sides. The site iscalled www.angelocate.com, and I'd love to hear your thoughts about it. It'sstill in beta stage, but functionally it works fine. I'm also looking forgood blog content and perhaps we can cooperate to get your content out to aneven wider audience that I'm sure can benefit from your insights. Would yoube available to speak by Skype in the next few days, even briefly? Thanks in advance, and all the best,Ian Kaplan Israel

http://www.angelocate.com/


Tools you will need to accomplish similar results!

A blog.A newsletterA Google+ account.A You Tube account.A LinkedIn account.Be a member of LinkedIn groupsGreat content.Your own Video content.Commitment.Great follow-up.Patience.

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Before you jump on social media for your business, or even if you'recurrently using it but unsure of whether you're getting the most out of it,you have to sit down and ask yourself what the best social media platform isfor your business. Each social media platform has its own unique benefits,so it's important to understand the difference between the platforms and how each one will enhance your marketing efforts.

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Step number one:

Start by building a blog and post to it frequently. Unlike most websites that are static in nature blogs are constantly changing so they are dynamic.

Place good content here that explains your business. Make sure your using the right keywords so you get higher rankings that your competitors. Add video as search engines love video. Always have the content of the video written below the video.

Learn about Google+ , Google Hang Outs and You Tube as here is where your Blog postings can be forward to get you discovered.

Always remember content is KING. 3/25/2014


Step number two: Have a LinkedIn account. Invite your friends to join you on LinkedIn. Always thank them for accepting your invitation. Accept when your friends invite you and once again thank them for their invitation. Every day select five linked friends to send an email to asking them how you can help them.

Then join several LinkedIn groups. Post in discussions information that members will find valuable. Contribute to the group by commenting on other member's posts. Start a discussion by asking a question. Always respond to members who comment on your discussion,

Never post sales offers on discussions. Post these on promotions.

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Step number three: Start a newsletter. Write about your company and its products/services. As each person subscribes send a thank you email. Post this on your blog.

Always ask others to write for your news letter. Always provide a link to their site and ask them to do the same. Links will also get you ranked higher by search engines.

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Here is a test all of you can take or if you're a business consultant have your clients take:

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1.Gather all your marketing content, print and electronic (make printouts) and place them on a conference table. Include brochures, newsletters, blog posts, reseller information, etc.

2.Ask yourself,

"Is my content more about my customers' pain points or more about my company and how great my products or services are?“

3.Ask yourself ,

Will people share and spread this information in social media?Will they talk to their colleagues about it?Will they search for it? Will they become so engaged in it that they will follow you?"

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My goal in this presentation was to provide you with a broad base of knowledge on ways to use the latest tools and help to demystify the wild frontier of on line business marketing. In future presentations , I look forward to providing you with additional information on the subject.

If you are going to gain one takeaway from this presentation , it should be that if you are going to dive into on line marketing on your own, understand that you are going to spend a lot of time focusing on creating and managing in a lot of different spaces.

Ultimately, on line business marketing will allow you to dominate your market online and gain a bigger percentage of market share from your competitors.

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