Transcript
Page 1: WashingtonPost.com Social Link Listening Audience Report #WashingtonPo

10,000profiles

11.4 ktweets

27.0 mreach

33.3 mimpressions

Content Conversation

washington year against assad until terrorists peace

settlement thought fiorina campaign historic carly money

united kids states organo gold death

Note: Geography is self-reported by leads. Number shown are total tweets for region.

Males Females Other

news lover life writer social tweets politics media student science music views american

advocate teacher opinions sports rights proud animal

Washington PostProject Analytics Report

Project Start Date: Oct 02, 2015 10:45am EDT Last Updated: Oct 05, 2015 10:50am EDT Data Limited: The report analysis is limited to 10k participants

data limited data limited data limited data limited

Profiles AnalysisProfiles Analysis Profiles word cloud is calculated from most active 1,000 participants

40 40 36 30

28 28 27 26

25 24 24 24

24 23 22 20

20 20 19 19

Washington, DC

197

USA

108

Washington,D.C.

64

New York

59

New York, NY

59

Chicago

51

Tweets AnalysisTweets Analysis Tweets word cloud is calculated from most recent 1,000 tweets, not including retweets

139 84 81

76 75 74 73

73 72 48

43 38 38 33

31 31 31 30 30

30

Page 2: WashingtonPost.com Social Link Listening Audience Report #WashingtonPo

Newbie Superstar

@washingtonpost 2121

@CarlyFiorina 88

@POTUS 55

@FoxNews 44

@COEdVoice 22

@newsbysamuels 22

@BadassTeachersA 22

@Carter_PE 22

@JohnKerry 22

@jimmalatras 22

22 @LTGW

22 @EndNRA

22 @NYTNow

22 @carolburris

22 @NYGovCuomo

22 @NYS_AM

22 @NYSEDNews

22 @GOPLeader

22 @NYSenDems

22 @NYSenate

Positive Negative Neutral

just good rich best famous great free interesting right inspire

pressure old sad bad dead scary shaky alone dangerous awful

Washington PostoneQube Project Analytics Report - page 2

Tweets Sentiment AnalysisTweets Sentiment Analysis Tweets sentiment is calculated from most recent 1,000 tweets, not including retweets

27 13 10 10 9

8 8 7 7 6

17 8 6 5 5

4 4 4 4

3

Signal AnalysisSignal Analysis Measured against all 10,000 leads

Top @MentionsTop @Mentions calculated from most recent 1,000 tweets, not including retweets

Page 3: WashingtonPost.com Social Link Listening Audience Report #WashingtonPo

#berniesanders 9#news 6#rockersteventyler 6#iraq 6#politics 6#gunsense 6#wakeupamerica 5#realbencarson 5#guncontrol 4#truth 4#syria 3#climatechange 3#energy 3#afghanistan 2#education 2#fiorina 2#obama 2#world 2#sciwriteecu 2#peeple 2

201201 Twitter for iPhone

182182 Twitter Web Client

137137 Twitter for Android

117117 IFTTT

6464 dlvr.it

4646 Twitter for iPad

2929 Tweetbot for i?S

2424 TweetDeck

2424 iOS

2020 Facebook

1818 Mobile Web

1515 twitterfeed

1414 Google

99 TweetCaster for Android

77 RoundTeam

77 Mobile Web (M5)

66 Twitter for BlackBerry

66 Buffer

55 Recite News

55 SocialOomph

1313 South Carolina in flooding disaster amid record-breaking rainfall and dam breaches - The Washington Post http://wapo.st/1PTdciw

1111 No Page Title https://www.washingtonpost.com/opinions/rehearsing-for-death-a-pre-k-teacher-on-the-trouble-with-lockdown-drills/2014/10/28/4ab456ea-5eb2-11e4-9f3a-7e28799e0549_story.html?tid=pm_pop_b

1010 The NFL is covered in pink, but only a sliver of sales goes to breast cancer research - The Washington Post http://tinyurl.com/pfj2vhs

99 United States, 11 nations on verge of historic Pacific Rim trade accord - The Washington Post http://wapo.st/1FOeQ52

88 Farmer digs up woolly mammoth bones in Michigan soy field - The Washington Post http://wapo.st/1QSfkY6

88 Meet Val the bartender: Hillary Clinton does an 'SNL' skit http://bit.ly/1NdCz0V

Washington PostoneQube Project Analytics Report - page 3

Top HashtagsTop Hashtags calculated from most recent 1,000 tweets, not including retweets

Top SourcesTop Sources calculated from most recent 1,000 tweets, not including retweets

Top Web LinksTop Web Links calculated from most recent 1,000 tweets with shared content, not including retweets

Page 4: WashingtonPost.com Social Link Listening Audience Report #WashingtonPo

77 6 key moments in Obama’s evolution on gun violence - The Washington Post http://wapo.st/1NbLobI

77 She was a conservative pundit. He was a liberal activist. At home, none of that mattered. - The Washington Po... http://wapo.st/1OQFFrO

77 In South Carolina, âpotentially historicâ flooding after days of rainfall - The Washington Post http://wapo.st/1QTiZ83

77 Carly Fiorinaâs first political campaign had a surprising problem: Money - The Washington Post http://www.washingtonpost.com/politics/carly-fiorinas-first-political-campaign-had-a-surprising-problem-money/2015/10/04/c4bdcdd2-50be-11e5-933e-7d06c647a395_story.html

77 Donât read too much into Clintonâs âSaturday Night Liveâ sketch. Please. http://bit.ly/1Vy4d80

66 How the NRA exerts influence over Congress - The Washington Post http://www.washingtonpost.com/wp-srv/special/politics/nra-congress/

66 Twitter might make tweets longer. Here’s why they’re 140 characters to begin with. - The Washingt... http://wapo.st/1KZwfV7

66 Carly Fiorinaâs first political campaign had a surprising problem: Money - The Washington Post http://wpo.st/5loe0

55 No Page Title https://www.washingtonpost.com/world/middle_east/israel-bars-palestinians-from-entering-old-city-after-deadly-attacks/2015/10/04/679c36f1-35e0-43c5-8954-5fde0968873d_story.html

55 This doctor says violence is contagious, and we should treat it like a disease - The Washington Post http://wapo.st/1QQyWfg

55 Supreme Court faces politically charged election-year docket - The Washington Post http://wapo.st/1hjK1ZZ

44 At Comme des Garçons, fashion that is strange and bewildering ? and worthy of a closer look http://bit.ly/1VyBboO

44 What people in 1900 thought the year 2000 would look like - The Washington Post http://wapo.st/1hj2juj

44 Over 9,000 Apollo moon mission pictures are now online, here are some of the best - The Washington Post http://wapo.st/1MSvKil

88 http://bit.ly/1NdCz0V

55 http://wapo.st/1PTdciw

44 https://images.washingtonpost.com/?url=https%3A%2F%2Fimg.washingtonpost.com%2Fblogs%2Fwonkblog%2Ffiles%2F2015%2F08%2F7hA

44 http://wapo.st/1MSvKil

33 http://bit.ly/1Vzp3UH

33 http://bit.ly/1Vy4YOi

33 http://wpo.st/Zuhe0

33 http://wpo.st/1jne0

22 http://wapo.st/1GqSGjW

22 http://bit.ly/1Vz0DKM

22 http://bit.ly/1NerVXP

22 http://wapo.st/1PTdciw

22 http://bit.ly/1NeolwW

22 http://dlvr.it/CLWM98

22 http://bit.ly/1NeuMQp

11 http://bit.ly/1VyqS43

11 http://wapo.st/1FQTpji

11 http://wapo.st/1YYrFjl

Top Shared PhotosTop Shared Photos calculated from most recent 1,000 tweets with shared content, not including retweets

Page 5: WashingtonPost.com Social Link Listening Audience Report #WashingtonPo

33 http://wapo.st/1KZXij6 22 http://ow.ly/SU4SJ

Querieswashingtonpost.com

Links In BIO In Screen Name Validators Email List

Require Websiteno

Require Link InTweetno

ListedGreater/Less/

FollowersGreater/Less/

FollowingGreater/Less/

TweetsGreater/Less/

Min Months onTwitter

Require Maleno

Require Femaleno

RequireCommercialno

Require Newbieno

RequireEmergingno

Require Risingno

Require Leaderno

Require Starno

RequirePowerhouseno

RequireSuperstarno

Geographic Focusno

Mile Radiusno

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