Audience Insight and Research

What readers are looking forReaders want credible recommendations and to better understand authors & booksLess interest in Book industry and online community tools

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WHEN I READ SOMETHING GREAT, I HAVE TO SHARE IT; GIVE MEONLINE COMMUNITY TOOLS

I NEED TO KNOW WHAT'S HAPPENING IN LITERATURE AND THEPUBLISHING INDUSTRY; KEEP ME UP TO DATE ON THE LATEST

IDEAS, NEWS, AND TRENDS

I WANT TO MORE DEEPLY UNDERSTAND THE AUTHORS ANDBOOKS I ENJOY; GIVE ME INTERVIEWS, PROFILES, AND

COMMENTARY

I'M LOOKING FOR GREAT READS; GIVE ME RECOMMENDATIONSFROM PEOPLE I TRUST

STRONGLY AGREE SOMEWHAT AGREE NEITHER SOMEWHAT DISAGREE STRONGLY DISAGREE

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QUESTION: ON A SCALE OF 1 (STRONGLY DISAGREE) TO 5 (STRONGLY AGREE), HOW MUCH DO YOUAGREE OR DISAGREE WITH EACH STATEMENT. STATEMENTS WERE RANDOMIZED.

N = 5,063