OPINION ON SHARING ECONOMY AND

COLLABORATIVE CONSUMPTION

Rizkia PramanaMB-38-INT11401140458

SHARING ECONOMY AND COLLABORATIVE CONSUMPTION Sharing economy or also known as shareconomy, collaborative consumption or peer economy is a common academic definition of the term refers to a hybrid market model (in between owning and gift giving) of peer-to-peer exchange. Such transactions are often facilitated via community-based online services.

Based on the The Sharing Economy: Why People Participate in Collaborative Consumption journal  there are four examples of different instances of sharing economy. The four examples are open-source software, online collaboration, file sharing, and peer-to-peer financing.

I agree with this, since I also see that these four categories of activities are strolling around on the internet. I see people are more likely to share every thought and activity on the internet, such as in Youtube, Facebook, Twitter, and Instagram. Nowadays, people can also do crowdfunding and charity on the internet, such as crowdfunding to start business or build something, and charity to help sick people and people in need. There is also transportation sharing so people can easily rent and use vehicles that they need.

SHARING ECONOMY AND COLLABORATIVE CONSUMPTION

WHY PEOPLE PARTICIPATE ON COLLABORATIVE CONSUMPTION? In the journal, it is stated that the reasons or factors people want to collaborate in the sharing economy are 1) enjoyment and 2) sustainability 3) economic benefits and 4) reputation. 

ENJOYMENT In my opinion, enjoyment is true, this factor is the one to lead people to share their thoughts and feeling on the internet. If people feel enjoy by sharing, they will collaborate more to the sharing economy which will make the other people interested too. Without enjoyment, sharing economy will not be as big as it is right now. 

SUSTAINABILITY For sustainability, people are willing to participate in the sharing economy because they believe that this economy can optimized their environment, social and economic to fulfill their needs and desires. So by participating, they hope they can boost the economy so that it will be sustainable.

ECONOMIC BENEFITS Economic benefits I think is one of the major factor on why people want to participate on the sharing economy. People are attracted by the economical sides of collaborative consumption. Because of this economy exists, when they have assets that they can share for gaining money, they will participate and go for it. 

REPUTATION Last but not least, reputation is also play an important roles on the factor on why people want to participate. By participating in the collaborative economy, they can gain reputation in the world they chose they want to. For example, by reviewing cars and automotive product on Youtube, he or she is participating on the sharing economy, and she or he gains reputation (even money) from it.

OTHER OPINION To me, other than the factors that affect people to join the sharing economy, there are also the factors why they don't want to join such as prestige and self indulgence. Nowadays, people tend to spend a lot just to fill their desire, even for the things that they don't really need. For example, because of other people have it, we also want it even if we can't afford that thing, instead we are willing to do everything to get it just so people can see us as a prestigious person. This attitude makes us drifting away from the concept of sharing economy. 

REFERENCES Hamari, J., Sjöklint, M., & Ukkonen, A. (2015). The sharing economy: Why people participate in collaborative consumption. Journal of the Association for Information Science and Technology.

https://en.wikipedia.org/wiki/Sharing_economy