Advertising Sony Ericsson Xperia

By Calvin Cummings

Maslow's hierarchy:The needs that I will target are the self actualization because my advert has a lot of creativity.

Persuasive Techniques:I will use eye-catching images to persuade my audience, persuasive text.

Ideologies:style, powerful, strong, mighty

Target Audience:

Young people between the ages of 13-20. Or Business people

“Xperia” Plan

Xperia

“Xperia” Advert Proposal

Narrative: N/A

Slogan: ‘Live the Xperia way’

Setting:The setting of my advert is a dark blue, futuristic background.

Main Character:

N/A Xperia

“Xperia” Advert idea