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BUILD BETTER ADVISING RELATIONSHIPS THROUGH BLOGGING NACADA National Conference – October 5, 2010 Becca Schulze – University of Oregon Katie McFaddin – Brandeis University

Build Better Advising Relationships Through Blogging

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2010 National NACADA Conference, Orlando, FL.. Presentation from advisors Becca Schulze and Katie McFaddin about blogging.

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Page 1: Build Better Advising Relationships Through Blogging

BUILD BETTER ADVISING RELATIONSHIPS THROUGH BLOGGING

NACADA National Conference – October 5, 2010

Becca Schulze – University of Oregon Katie McFaddin – Brandeis University

Page 2: Build Better Advising Relationships Through Blogging

Reporting back from the field…

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Office of Academic Advising (OAA)

Staff 7 Advisors, 3 Administrators, 2 Graduate Teaching Fellows, 4 Support Staff, 8 Student Workers

Advisee Population Undeclared students Pre-health National Student Exchange Pre-law & Pre-MSW

Annual Visits: ≈ 12,000

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Office of Academic Advising (OAA)

Fall 2009 visits (as of week 6): 2,116

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Inspiration for creating the blog

“What does it mean to be disqualified?”!

“Does anyone e

ver

get reinstated

?”

“I have no idea why I haven’t been passing classes.”!

“I studied like this in high school and earned B’s.”

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Inspiration for creating the blog

“What does it mean to be disqualified?”!

“I have no idea why I haven’t been passing classes.”!

“I studied like this in high school and earned B’s.”

“Does anyone e

ver

get reinstated

?” I know that asking for help and advice is not the easiest thing to do, but surfing the

internet IS! -Becca

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Why we chose a BLOG

- Limited access - Can’t add pages - Can’t manipulate page templates - Not interactive - Content would be static

Website Facebook Blog

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Why we chose a BLOG

- Limited access - Can’t add pages - Can’t manipulate page templates - Not interactive - Content would be static

Website Facebook Blog X

Page 10: Build Better Advising Relationships Through Blogging

Why we chose a BLOG

- Limited access - Can’t add pages - Can’t manipulate page templates - Not interactive - Content would be static

- Existing facebook site addresses all department news & events - Designed for short posts - Posted content is not searchable

Website Facebook Blog X

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Why we chose a BLOG

- Limited access - Can’t add pages - Can’t manipulate page templates - Not interactive - Content would be static

- Existing facebook site addresses all department news & events - Designed for short posts - Posted content is not searchable

Website Facebook Blog X X

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Why we chose a BLOG

- Limited access - Can’t add pages - Can’t manipulate page templates - Not interactive - Content would be static

- Existing facebook site addresses all department news & events - Designed for short posts - Posted content is not searchable

- Free - Interactive - Artistic control - Content is searchable & tagable - *Some* personal blogging experience

Website Facebook Blog X X ?

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Why we chose a BLOG

- Limited access - Can’t add pages - Can’t manipulate page templates - Not interactive - Content would be static

- Existing facebook site addresses all department news & events - Designed for short posts - Posted content is not searchable

- Free - Interactive - Artistic control - Content is searchable & tagable - *Some* personal blogging experience

Website Facebook Blog X X ?

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www.gradefirstaid.wordpress.com

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www.gradefirstaid.wordpress.com

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www.gradefirstaid.wordpress.com

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Phase 1

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1. Be a “blog lurker”

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2. Develop your brand

X

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3. Plan your blog’s template

X

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4. Dive in, but don’t go live

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5. Solicit input

© T

rinity

Sch

ool v

ia Fli

ckr C

reat

ive C

omm

ons

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6. Unveil and promote

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Phase 2

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1. Explore multimedia

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2. Collaborate on content

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3. Keep in fresh

© Je

rem

y Ca

stillo

via

Flick

r Cre

ative

Com

mon

s

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4. Pass the baton

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Hello Becca,

I came across your blog on Wordpress and it seems that you really care about the students at the University. I am 26 years old and have recently been disqualified for the second time. What are my chances of being reinstated back? The advisers at the university are pretty intimidating so I thought I would ask other people first.

…I really do love school but found out late that I should have switched majors earlier.

Currently, I have a job at a Logistic company in which the President would love to promote me but without a degree he is unable to. I've been looking at options of attending another State school however, being that the disqualifications are on my records... I do not believe they would accept me. But I also do not know the chances of being accepted back into my current school. Any advice about your past experiences would be greatly appreciated . Hope to hear from you.

Thank you -Tony H.

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How are you already using blogs on your campus?

How could you see blogs working for your department?