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Presented by Andre Woolery
TMKUNIVERSITY
DESIGNING PRESENTATIONSMAKING SLIDES SEXY
TMKUNIVERSITY
Presentations are about grabbing your audiences
ATTENTION + keeping them
CAPTIVATED.
TMKUNIVERSITY
TMKUNIVERSITYTMKUNIVERSITY
ATTRACTIVE THINGS GAIN ATTENTION...
I’m not an expert.but...
I know the tools.I look for inspiration.I experiment.
TMKUNIVERSITY
FONTS.......................COLOR......................COMPOSITION............SHAPES.....................IMAGES......................DESIGN......................
fonts the type of font you choose tells a visual story of style and tone ranging from modern to traditional to fun
classy | bodoni
modern | futura (sans serif)
traditional | times new roman (serif)
compact | tungsten
FUN | STENCIL
fontvariables
font selection isn’t the only way to create visual effects with text. small manipulations can make distinctions between your copy.
do not fear using size to create impact.
all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. ALL CAPS CAN MAKE A STATEMENT. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official.
Making text bold is a clear line of distinction.
color color is the quickest way to attract the eye but also create harmony, balance and emotion to any element in view.
use colors of the same tone and matching paletteuse colors of the same tone and matching paletteuse colors of the same tone and matching paletteuse colors of the same tone and matching paletteuse colors of the same tone and matching paletteuse colors of the same tone and matching palette
use color to create pop or accentuate a point.
keeping it simple sometimes works...
avoid light yellow on text. unless on black.
color doesnt always have to be drastic...it can also be subtle...
compo-sition the blank
canvas of a slide can be used to tell your story
you can guide a viewers eye by
creating
invisible lines simply with alignment and spacing
you can guide a viewers eye by
creating
invisible lines simply with alignment and spacing
you can guide a viewers eye by
creating
invisible lines simply with alignment and spacing
you can guide a viewers eye by
creating
invisible lines simply with alignment and spacing
leaving empty white space is acceptable.
and nothing has to be centered.
leaving empty white space is acceptable.
use the rulers for spacing
use the rulers for spacing
use the rulers for spacing
use the rulers for spacing
use the rulers for spacing
use the rulers for spacing
use the rulers for spacing
LEVERAGE THE RULERS TO BREAK THE SLIDE UP INTO MEASURED PORTIONS WITH GUIDE LINES.
YOU CAN CREATE TEMPORARY
GUIDES WITHIN YOUR SLIDES BY
DRAGGING THE SIDES OF THE SLIDE
THE VIEWER WILL UNCONSCIOUSLY RECOGNIZE THE ORDER IN THE SEEMINGLY CHAOTIC SLIDE
THIS WILL HELP YOU CREATE AN INVISIBLE
COMPOSITION , BALANCE, AND
ORDER TO YOUR SLIDES
HEADLINES NEED SPACE
IMAGES, GRAPHS AND LOGOS REQUIRE DEDICATED AREAS
TEXT NEED TO BE A CONSISTENT
POSITION
SHAPES
boxes, triangles, arrows, and other shapes can all be manipulated and used for several graphical elements
TRANSFORM YOUR SHAPES....
ARROW ROUNDED RECTANGLE SPEECH
BUBBLE
PLAY WITH THE BORDERS TO ADD DIFFERENT DIMENSIONS TO ANY SHAPE...
SOMETIMES IT IS AS SIMPLE AS CHANGING OPACITY AND SPACING OF A SERIES OF SHAPES TO MAKE A NEW SHAPE
WEB PAGE
CREATE ICONS
FOUR SHAPES=
USE THEM AS CONTAINERS
Instantly connect to what's most important to you. Follow your friends, experts, favorite celebrities, and breaking news.
MICHELLE PHANAs one of the early adopters of YouTube, Phan established an early presence on the site and has since become the most subscribed beauty channel. She uses voiceovers in her tutorials, offering detailed and visually compelling instruction on everything from movie- and music-inspired looks to everyday tips and tricks.
USE THEM AS DESIGN ELEMENTS
A SIMPLE TRIANGLE AND A LINE
CAN TRANSFORM A SLIDE LAYOUT
INTO SOMETHING WELL DESIGNED
IMAGESLET THE PICTURE DO THE TALKING...
FULL BLEEDMAKE SURE THE TEXT CAN BE READ
FULL BLEEDMAKE SURE THE TEXT CAN BE READ
CROP LIKE IT IS INSTAGRAMCROP LIKE IT IS INSTAGRAMCROP LIKE IT IS INSTAGRAMCROP LIKE IT IS INSTAGRAMCROP LIKE IT IS INSTAGRAMCROP LIKE IT IS INSTAGRAM
STEAL LIKE A PRO
ALPHA MEANS THIS
get inspired web, product, packaging, business cards...
RADIORadio is the wireless transmission of signals through free space by electromagnetic radiation of a frequency significantly below that of visible light, in the radio frequency range, from about 30 kHz to 300 GHz.[1] These waves are called radio waves. Electromagnetic radiation travels by means of oscillating electromagnetic fields that pass through the air and the vacuum of space.
TELEVISIONTelevision (TV) is a telecommunication medium for transmitting and receiving moving images that can be monochrome (black-and-white) or colored, with or without accompanying sound. "Television" may also refer specifically to a television set, television program, or television transmission.
#2RULES OF SOCIAL
ENGAGEMENTThe clue is in the name … social media. Your first instinct might be to tweet about your book, but what good does this do?These days, we buy from those we trust. This takes time to develop, so engage first and sell second.
OUR POV: NATIVE CONTENT
WHO IS THE BEST DISTRIBUTION
PARTNER?
know the tools.look for inspiration.experiment.
nowgoplay!
THANK YOU.
