Transformation of the Digipak and Advert Design

This was the first draft that was hand drawn as an idea for a potential design for the front cover of the digipak and the advert. The image is quite faint, but the design consisted of the name ‘BOLT’ inside a circle which had a lightning bolt cloud featured at the top of the circle. The outer ring was planned to be glowing. This design was quite a random idea but we thought it complimented the possible name of the album which was ‘Bolt’.

This was what our initial draft looked like when we put our ideas onto Photoshop for the first time. First opinions of this draft was mainly positive from the group, we liked the design and the colours. However, we couldn’t help but think that something seemed to be missing. We felt as though something needed to be further developed, such as the font

and the colour.

We further developed the lightning bolt theme in order to help fix the problem that something was missing. However, the more we worked on this design the more that our group grew to dislike the idea. We started to think that the design didn’t have a purpose to it and we kept trying different

colours but wasn’t keen on any combinations. Also we couldn’t find a font which complimented the design.